This article is within the scope of WikiProject Marketing & Advertising, a collaborative effort to improve the coverage of Marketing on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.
This article is within the scope of WikiProject Pharmacology, a collaborative effort to improve the coverage of Pharmacology on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.
I added a section specific to the pharma industry, with a few references, and also made the financial services section separate. It seems like it would be better to have this be related to Pharma/Health. Enviropearson (talk) 23:32, 22 March 2008 (UTC)
Someone should look into the difference in regulations for over the counter medications and prescription medications Enviropearson (talk) 00:00, 23 March 2008 (UTC)
I am a senior. I am neither a doctor nor lawyer, and I do not spend my days glued to the television. However, I ask the question how can the approach taken by the advertisers be not biased and misleading. The typical format used, and nearly all follow the same pattern, is 1) to present educational or technical statements about the drug and its actions of treatment or disease conditions (say 30 seconds in length), followed by 2) a lengthy seems like 2-3 minutes long voice over reading of the possible side effects and disclaimers to consult your physician. Throughout 2) you are given some shots of a beautiful elderly > 65 years old couple doing some wonderful, enjoyable, and / or romantic thing together that just makes you heart bubble over warm / melt. So the viewer is being psycho manipulated by association of all things warm and wonderful with this drug. The commercial is educational but it is also manipulative. Please explain why this is allowable or even legal. There are many forms of propaganda (some might call it brainwashing)... educating about pharmaceuticals should not be on of them. Danleywolfe (talk) 20:22, 5 June 2017 (UTC)