This page seems a duplicate of Commodification due to unfortunate translation. Merchandization is not the term used commonly in Marxist sociology, which is commodification. Merchandization is simply its translation into most Latin languages (ES: mercantilización, FR: marchandisation, IT: mercificazione, PT: mercantilização, but not RO: comodificării).
"coined by the anti-globalization movement" (?)
Please, delete those words, then write something not ambiguous or impersonal.