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It is the first ever charity that works specificly for helping the San people.
I've declined the speedy deletion, as that is an assertion of notability. If there are news articles that discuss the charity, though, you're going to want to add them - we need independent, reliable sources to document what SWAM is and why it is important or notable. The missions' website is of value, but by definition cannot be an independent source. UltraExactZZClaims ~ Evidence 14:10, 4 September 2009 (UTC)