The band shot the video with director Michael Maxxis on March 23, 2010. The video was released on 27 April 2010. The video consists of the band performing in a garage, with Adam Gontier wearing a Citizen Cope outfit, with clips of people performing activities, both recreational and with violent overtones. The video ends with a man kissing his wife and leaving for work. In contrast to the clean and professionally shot look of previous music video for "Break", this video is filmed with a handheld camera in a messy, real world environment and makes heavy use of video editing effects and colour grading to look rough and visually vibrant.