The Michigan Every Three Weekly

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The Michigan Every Three Weekly
E3wseal1.png
Type Student newspaper, news satire
Editor-in-chief Andrew Keating, Elizabeth Spilman
Associate editor Madi Dettlinger, Erich Eberhard, Peter Flanagan, Ish Halaweh, Suzy Lee Weiss
Founded 1997 (1997)
Headquarters Ann Arbor, Michigan
Circulation 8,000
Website everythreeweekly.com

The Michigan Every Three Weekly, also known simply as The Every Three Weekly, is a student publication at the University of Michigan modeled after the satirical news publication The Onion.[1][2] Named as an homage to student newspaper The Michigan Daily, The Every Three Weekly contains fictional news articles that satirize local, national, and international events and public figures. The Every Three Weekly is funded by the University of Michigan's University Activities Center and began regular publication in 1999.[1]

History[edit]

The Every Three Weekly was started by a group of engineering students at the University of Michigan. In what they felt was a lack of observational humor concerning the University, they developed the newspaper in hopes that it would find like-minded readers.

In fall 2014, the "Every Three Weekly" launched its first regular spin-off format, "The Click House," which is intended as a parody of websites like BuzzFeed and Upworthy. It is modeled after The Onion's spin-off, ClickHole.

Regular features[edit]

Regular features of the publication include but are not limited to:

  • National News
  • Campus News
  • World News
  • Campus Voices
  • Opinion
  • Around the Nation
  • The Click House (in the style of The Onion's Clickhole)
  • The Infograph
  • Backcover Story or Infographic

Notoriety[edit]

The paper is a favorite among students on campus. In 2014 and 2015, "The Every Three Weekly" was named "Best Overall Literary Publication" in the University of Michigan's Arts@Michigan Accolade Awards, and in 2015 also won "Best Publication Design."

2011 Campaign for MSA President: Vote or Die Laughing[edit]

Following years of complacency and reduced turnout for the University's student elections for the Michigan Student Assembly (or MSA), the publication decided to endorse, publish, and advertise a write-in candidate. The campaign quickly evolved into a double-billing of Karlos Marks for President—a spin on the philosopher Karl Marx—and Joseph Stallone (a la Joseph Stalin) for Vice President.

Marks' platform focused on eliminating the wage system and implementing many more yogurt stands and shops around campus. Funded entirely by personal donations that were under $5 by students on campus, along with the promise to not take money from any school organizations or lobbyists, Karlos Marks continued to gain support mostly by word of mouth and printed flyers.

For its issue released Monday, April 4, 2011, The Every Three Weekly ran three pages and one back page of campaign material for Karlos Marks, including information on his platform as well as a detailed chart comparing him to his opponents stances on the wage system, civil rights, suffrage, and yogurt. The paper featured a full back page that showed Karlos along with his popular slogan: "I stand for several things."

Finishing with astounding success for a fake candidate, the write-in of "Karlos Marks" came in a shocking 2nd-place finish with 520 votes cast, defeating the Defend Affirmative Action party and shocking the front-running MForward party.[3]

Karlos Marks also received enough votes to be placed on the boards for the Business School, the Rackham Graduate School, the College of Pharmacy, as well as a first-place finish within the School of Public Health. However, since all of these organizations had rules stipulating that the candidate be an actual person and not a made-up entity, Karlos Marks was unable to accept the position. Furthermore, Karlos Marks received a seat on the DPS (Department of Public Safety) Oversight Board, a branch of the University's own policing service. Since this particular position didn't originally have a rule in place banning fictional candidates from taking office, the original refusal to seat Karlos Marks in his rightful seat was contested, but eventually it was deemed not worth the fight and thus Karlos Marks forfeited his position.

Reaction to the wins by a fake candidate on campus were swift and mostly good-humored.[4] Students, most of whom knew little and cared even less about student government, felt that this candidate spoke for them more or less in regards to their frustration on the inabilities of the MSA organization to get much accomplished. Since the student government could neither trump the University President, nor the Board of Regents, nor any Trustees, the inaction by the organization beyond minor accomplishments spoke volumes to the degree of how Marks acted as a social commentary for the campus mood.

Controversies[edit]

RUSH ME3W: Every Three Weekly official Greek Letters (2009)

The Michigan Every Three Weekly has seen controversy in recent years due to the subjects that it chooses to lampoon. As found by the 1969 U.S. Supreme Court case, "Tinker v. Des Moines Independent Community School District" and the 2001 U.S. Court of Appeals for the Sixth Circuit case "Kincaid v. Gibson", public schools cannot censor a student publication, reduce its funding or discipline its editors for the purpose of controlling content.

In 2005, following the printing of a story about student athletes headlined "Phelps To Major In Pussy", Executive Associate Athletic Director Michael Stevenson said he felt obligated to approach the publication and the UAC executive board, which controls the newspaper's funding. Stevenson was quoted as saying, "I think that that kind of satire is unbecoming to any student at the University," Stevenson said. "It adds nothing to our campus community to have that kind of discussion." UAC President Mark Hindelang, however, had no plans to forcefully censor The Every Three Weekly, citing U.S. Supreme Court precedent.[5]


The publication found controversy in 2007 when the Ross School of Business at the University of Michigan sought to silence the publication's satirical stories about their own students, the back-and-forth emails between University officials leaked to the staff of the paper. Among the emails included one citing several black students who were offended by a fake front-page story on Proposal 2 in the magazine's November issue headlined "White Students with Black-Sounding Names Rejoice at Passage of Proposal 2."[6] The Business School succeeded in removing all publications distributed within their own grounds, but this was halted when it was pointed out that any school paper can be handed out on campus without restriction. In the end, a spokesperson for the paper apologized to the Business School for the situation and no further actions were taken against the paper.

Among others include the recent flare-up involving the local chapter of the Alpha Delta Phi fraternity, located nearby on State Street. After being clearly acknowledged in an article mocking the unhealthy living standards of their house, the fraternity claimed libel against the paper and sought to have the paper apologize for its intention. As a result of this, now all school references must be done with anonymity or must involve school figures that have entered the public domain (e.g. President Mark Schlissel).

In the final issue of the Fall 2010 semester, the paper ran a story entitled, "Mall Santa Tells Child Exactly What He Wants For Christmas", a satirical piece highlighting a fictional mall Santa that had pedophiliac tendencies. While no actual expletives or direct references were used, the newspaper was met with resistance, criticism, and claims to copyright/child-rights infringement from the local mall in Ann Arbor: Briarwood Mall. This was because the paper mistakenly included the mall's name in the article, which goes against the paper's policy of not using local businesses in name. A quick Google search with the keywords "briarwood", "mall", and "santa" allowed for the E3W's article to appear as high as the third result (most likely due to the paper's connection with the University of Michigan and its ranking on Google). It is believed by the staff of the paper that this probably confused some local citizens interested in merely looking up the real, non-fictional Santa Claus, but were instead led to an article lampooning Santa. After a few tense exchanges between the paper and the Briarwood Mall, to which University officials had to get involved to defend the paper, it was decided to keep the article online but to merely remove any references to the mall..[7]

Notable Alumni[edit]

  • Megan Ganz, writer for Community and Modern Family
  • Yoni Brenner, New Yorker author and screenwriter
  • Brian Cook, MGoBlog founder.

References[edit]

  1. ^ a b Dunn, Patrick (December 2015). "Safe Satire". Ann Arbor Observer. Retrieved 20 August 2016. 
  2. ^ Flynn, Michael (11 February 2015). "Unable to reach wider audience, Every Three Weekly featured in The Michigan Daily". [The Michigan Daily]]. Retrieved 20 August 2016. 
  3. ^ "Performance of Karlos Marks". Michigan Daily. 
  4. ^ "Performance of Karlos Marks". Michigan Daily. 
  5. ^ Donn M. Fresard (March 31, 2005). "E3W content criticized". Michigan Daily. 
  6. ^ Jake Holmes (January 10, 2007). "B-school takes on humor mag". Michigan Daily. 
  7. ^ E3W (December 2010). "Mall Santa Article". Michigan Every Three Weekly. 

External links[edit]