Thomas J. Stanley

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Thomas J. Stanley (1944 – February 28, 2015)[1] was an American writer and business theorist. He was the author and co-author of several award-winning books on America's wealthy, including the New York Times’ best sellers The Millionaire Next Door and The Millionaire Mind. He served as chief advisor to Data Points, a company founded based on his research and data.[2] He received a doctorate in business administration from the University of Georgia.[3] He was on the faculty of the University at Albany, State University of New York. He taught marketing at the University of Tennessee, University of Georgia and Georgia State University (where he was named Omicron Delta Kappa's Outstanding Professor).[4][5] He was killed by a drunk driver in 2015 at the age of 71.[6]


  • Marketing to the Affluent, McGraw-Hill, 1988, ISBN 0-07-061047-9
  • Selling to the Affluent, McGraw-Hill, 1991, ISBN 0-07-061049-5
  • Networking with the Affluent and Their Advisors, McGraw-Hill, 1993, ISBN 0-07-061048-7
  • The Millionaire Next Door, Longstreet Press, 1996, ISBN 978-1-56352-330-4
  • The Millionaire Mind, Andrews McMeel Publishing, LLC, 2000 ISBN 0-7407-1858-4
  • Millionaire Women Next Door, Andrews McMeel Publishing, LLC, 2004, ISBN 0-7407-4532-8
  • Stop Acting Rich: And Start Living Like A Real Millionaire, John Wiley & Sons, Inc, 2009, ISBN 0-470-48255-9

Significant articles[edit]

  • "America's Affluent", American Demographics 1984
  • "Investment Management and the Affluent Customer", The Bankers Magazine 1984
  • "The Response of Affluent Consumers to Mail Surveys", Journal of Advertising Research 1986
  • "How to Network with Affluent Client Prospects", Marketing for Lawyers 1993
  • "How to Live Like a Millionaire", Reader's Digest, originally published as "Why You're Not as Wealthy as You Should Be", 1993
  • "Ways to Add Value for Clients", Journal of Accountancy 1994
  • "The Doctor who Manages his Own Investments Has a Fool for a Client", Medical Economics 2000


  1. ^ 'Millionaire Next Door' author dies in crash
  2. ^ "Advisory Board". Data Points. 2016-01-16. Retrieved 2016-06-06.
  3. ^ "About the Author | Thomas J. Stanley". Retrieved 2016-06-06.
  4. ^ "About Tom Stanley". Archived from the original on 25 July 2009. Retrieved 27 July 2009.
  5. ^ "'Millionaire' blockbuster author dies in crash". March 1, 2015.
  6. ^ Lieber, Ron (2015-03-06). "Paying Tribute to Thomas Stanley and His 'Millionaire Next Door'". The New York Times. ISSN 0362-4331. Retrieved 2016-06-06.


External links[edit]