Tiffany Shlain

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Tiffany Shlain
Born (1970-04-08) April 8, 1970 (age 50)
Alma materUniversity of California, Berkeley
OccupationFilmmaker, author, public speaker
Spouse(s)Ken Goldberg
RelativesLeonard Shlain

Tiffany Shlain (born April 8, 1970)[1] is an American filmmaker, author, and public speaker. Described by the public radio program On Being as "an internet pioneer,"[2] Shlain is the founder of the Webby Awards and the co-founder of the International Academy of Digital Arts and Sciences.[3]

Early life and education[edit]

Shlain was raised in Mill Valley, California, the daughter of Leonard Shlain, a surgeon, author, and inventor, and Carol Lewis Jaffe, a psychologist. In high school, intrigued by technology and communications, Shlain wrote a proposal called Uniting Nations in Telecommunications & Software (UNITAS), which envisioned students in enemy countries communicating over personal computers and via modems. From this proposal, she was invited to be a student ambassador through the People to People program, and traveled to the Soviet Union in 1988.[4][5]

While a student at UC Berkeley, Shlain produced and directed Hunter & Pandora, an experimental film which won the university's Eisner Award, the highest award in art. In 1992, she earned a BA in Interdisciplinary Studies, and was selected as a valedictory speaker for her graduating class.[6]

Shlain studied organizational change at the Harvard Business School Executive Education program and film production at New York University's Sight & Sound program. She was a 2006-2007 Henry Crown Fellow of the Aspen Institute.[7][8]


In 1996, Shlain founded the Webby Awards, an annual event which the New York Times described as the "Oscars of the Web."[citation needed] In 1998, she co-founded The International Academy of Digital Arts & Sciences.[9] The Webbys had hosts that included Alan Cumming, and appearances by Al Gore, Prince, and Thomas Friedman.[10][11] Shlain appeared on Good Morning America as the program's on-air internet expert from 2000 – 2003.[12]

In 2002, Shlain directed, produced and co-wrote Life, Liberty, and the Pursuit of Happiness, a documentary about reproductive rights in America. The film premiered at the 2003 Sundance Film Festival[13] and was used nationally by Planned Parenthood to mark the 30-year anniversary of Roe v. Wade.[14]

In 2005, Shlain decided to pursue filmmaking full-time; she subsequently sold the Webby Awards and founded the San Francisco film studio, the Moxie Institute.[15] Shlain's next documentary, The Tribe,[16] co-written with her husband, Ken Goldberg, explored American Jewish identity through the history of the Barbie doll. The Tribe, which also premiered at the Sundance Film Festival, was the first documentary short to become #1 on iTunes.[17]

In 2011, her first feature documentary, Connected: An Autoblogography About Love, Death & Technology, premiered at the Sundance Film Festival.[18] Examining personal connections in relation to global conditions - and the potential of what can happen with so many people online — the film ran in theaters and on television, and was subsequently released on digital platforms.[6][19] The winner of a Tribeca Film Festival's Disruptive Innovation Award,[20] Connected was selected by the United States Department of State and the University of Southern California for the 2012 American Filmmaker Showcase.[citation needed] In 2013, the Margaret Herrick Library at the Academy of Motion Picture Arts and Sciences acquired the film's script for their permanent collection.[21]

In 2011, she introduced the concept of "Cloud Filmmaking" with a series of shorts produced through cloud-based collaborative filmmaking. The first film in the series, A Declaration of Interdependence, was released Sept 2011; the second film, Engage, debuted in early 2012.[22] Later that same year, both a 10-minute film and a best-selling TED Book, called Brain Power: From Neurons to Networks were released.[23] Exploring new research on how to best grow children's brains and the global brain of the internet, Brain Power premiered in November 2012 at The California Academy of Sciences.[24] It was selected by the US State Department as a part of the 2013 American Film Showcase and was screened at embassies in the Middle East in November 2013.[25] Shlain discussed cloud filmmaking as the keynote speaker at the Tribeca Film Festival's 2013 Interactive Day where she delivered her "Cloud Filmmaking Manifesto."[26]

In 2013, Shlain co-founded the nonprofit Let it Ripple: Mobile Films for Global Change, and continued making cloud films. The next film in the series was The Science of Character. To premiere the film, Shlain and her co-workers founded Character Day, where schools and organizations around the world would all premiere the film and discuss ideas around character development on the same day in a simultaneous online video conversation. There were over 1500 events in 31 countries. For the second annual Character Day, they premiered The Adaptable Mind, which explores skills needed in the 21st century, and The Making of a Mensch, about the science of character through the Jewish teachings of Mussar, interpreted through a modern-day lens. This fifth annual Character Day included over 200,000 groups in 125 countries and all 50 states, drawing over 4 million participants.[27]

Shlain created two seasons of the AOL original series The Future Starts Here,[28] which includes episodes entitled Technology Shabbats, Motherhood Remix, 10 Stages of The Creative Process,[29] The Future of Our Species, Why We Love Robots, co-directed with her husband Ken Goldberg, and A Case for Optimism.[30] The series, which began airing on AOL in 2013 was nominated for an Emmy Award in the News & Documentary for New Approaches: Arts, Lifestyle & Culture in 2014, and has since been viewed more than 40 million times.[31]

Shlain lectures[where?] on filmmaking, the Internet's influence on society, and the future, and has spoken at TEDWomen and TEDMED.[32] She delivered the keynote address for UC Berkeley's commencement ceremony in May 2010;[32] the speech was included on NPR's list of "The Best Commencement Speeches, Ever."[33]

Shlain directed a film on women and power that was released through Refinery29's "Shatterbox Anthology".[34] Released on October 27, 2016, it is called 50/50: Rethinking the Past, Present, and Future of Women + Power, and explores the 10,000-year history of women. In addition, on May 10, 2017, in support of 50/50 Day: Gender Equality, 11,000 events took place around the world, all linked by the internet.[35] These gatherings of people of all ages at organizations, companies, schools, museums, libraries, and homes screened this film,[36] listened to speakers such as the former presidents of Iceland, Vigdis Finnbogadóttir, and Malawi, Joyce Banda, as well as Oscar-nominated filmmaker Ava DuVernay, comedian and activist Margaret Cho, activist Dolores Huerta, actor and activist Eva Longoria, among others[35] and included a live global Q&A that promoted the sharing of ideas about how to initiate gender-balance in the world.[37]

In 2017, The Albert Einstein Foundation selected Shlain for their book and initiative Genius 100: 100 Visions for the Future along with Ruth Bader Ginsburg, architect Frank Gehry, author Chimamanda Ngozi Adichie, chess master Garry Kasparov and spiritual leader Thich Nhat Hanh.[38]

In 2019, Shlain's book, 24/6: Giving Up Screens One Day a Week to Get More Time, Creativity, and Connection was published by Simon & Schuster. In 2020, the book was awarded the Marshall McLuhan Award for Outstanding Book in the Field of Media Ecology.[citation needed]

Philanthropy and activism[edit]

Shlain has served on the boards of the Commonwealth Club of California, the Institute for the Future, and the Berkeley Center for New Media.[citation needed] In 2017, she joined the Leadership Board of The Center on Media and Child Health at Harvard's Boston Children's Hospital. In 2018, she joined the advisory board of the Wait Until 8th pledge for children's use of smartphones. Through "cloud filmmaking" via her non-profit Let It Ripple, Shlain has made and donated over 3,000 free customized films for schools and nonprofits.[39][40]

Shlain lives in Marin County, Northern California, with husband Ken Goldberg, with whom she frequently collaborates on art installations and other projects. They have two daughters, Odessa and Blooma, and have received media attention for what they call their Technology Shabbat, which they have observed since 2010.[41][42]

Shlain has a brother, Jordan Shlain; a sister, artist Kimberly Brooks; and brother-in-law, Albert Brooks. Her sister-in-law is Adele Goldberg. Following her father's death, Shlain and her siblings worked together to edit the manuscript of his final book, Leonardo's Brain: Understanding Da Vinci's Creative Genius.[2][3][15]


Year Title Credit
2018 Unstoppable Director
2018 Why I Pledge 5050 Director, co-writer, editor
2017 30,000 Days Director, co-writer, editor
2016 50/50: Rethinking the Past, Present, and Future of Women + Power Director, co-writer, editor
2015 The Adaptable Mind Director, co-writer, editor
2015 The Making of a Mensch Director, co-writer, editor
2014 The Future of Our Species Director, co-writer
2014 Creative Bondage Director, co-writer
2014 Parentechnology Director, co-writer
2014 Transboom Director, co-writer
2014 The Photosynthesis of Social Media Director, co-writer
2014 Robots, Botox & Google Glass Director, co-writer
2014 Punk Rock Diplomacy Director, co-writer
2014 A Case for Dreaming Director, co-writer
2014 The Science of Character Director, co-writer
2013 Technology Shabbats Director, co-writer
2013 Motherhood Remixed Director, co-writer
2013 Tech Etiquette Director, co-writer
2013 Why We Love Robots Director, co-writer
2013 Participatory Revolution Director, co-writer
2013 The Creative Process in 10 Acts Director, co-writer
2013 Idea Porn Director, co-writer
2013 A Case for Optimism Director, co-writer
2013 The Future Starts Here' (series) Director, co-writer
2013 Facing the Future Director, co-writer
2012 Brain Power: From Neurons to Networks Director, co-writer
2012 Engage Director, co-writer
2011 Connected: An Autobiogography about Love, Death & Technology Director, producer, co-writer
2011 Yelp: With Apologies to Allen Ginsberg's "Howl" Director, co-writer
2011 A Declaration of Interdependence Director, co-writer
2006 The Tribe Director, producer, co-writer
2003 Life, Liberty and the Pursuit of Happiness Director, co-writer
1992 Hunter & Pandora Director, Writer


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  2. ^ "Tiffany Shlain: Growing Up the Internet". On Being with Krista Tippett. March 31, 2016. Retrieved December 17, 2020.
  3. ^ Moore, Boothe. "From the Valley of the Geeks Comes the Digital Diva". July 7, 2000. Los Angeles Times. Retrieved 20 February 2014.
  4. ^ Davis, Rebecca. "Shlain on the job: Life before – and after – creating the Webbys". June 12, 2012. Daily Maverick. Retrieved 20 February 2014.
  5. ^ Said, Carolyn. "The Woman Behind the Webbies / S.F., N.Y. woo Web award impresario Tiffany Shlain". July 20, 1998. San Francisco Chronicle. Retrieved 20 February 2014.
  6. ^ a b Shaw, Lucas. "Why Filmmaker Tiffany Shlain Has Given Up On Movie Theater". October 11, 2013. The Wrap. Retrieved 21 February 2014.
  7. ^ "2007 We Go To Eleven Class". 2007. Aspen Institute. Retrieved 21 February 2014.
  8. ^ "Life, Liberty and the Pursuit of Happiness". 2004. Film Festival Collection. Archived from the original on 1 March 2014. Retrieved 21 February 2014.
  9. ^ Thomas, Stuart. "Ex-Webby boss Tiffany Shlain on how the internet is revolutionising film". June 8, 2012. Yahoo News. Retrieved 21 February 2014.
  10. ^ Kunzru, Hari. "News Media Digital media Digital diva's big night". May 21, 2000. The Guardian. Retrieved 20 February 2014.
  11. ^ Carr, David. "Accepting a Webby? Brevity, Please". June 8, 2005. New York Times. Retrieved 20 February 2014.
  12. ^ "Tiffany Shlain, Internet Expert". September 15, 2003. Good Morning America. Retrieved 21 February 2014.
  13. ^ "Life, Liberty and the Pursuit of Happiness (2002)". 2002. New York Times. Retrieved 21 February 2014.
  14. ^ Ganahl, Jane (November 3, 2002). "Women's rights can't be taken for granted". Retrieved 7 June 2016.
  15. ^ Smiley, Tavis. "Filmmaker Tiffany Shlain". November 8, 2011. PBS. Retrieved 21 February 2014.
  16. ^ Pries, Jenn. "Tiffany Shlain". 2008. SOMA. Retrieved 20 February 2014.
  17. ^ "The Tribe hits #1 on iTunes". October 26, 2007. JTA. Retrieved 21 February 2014.
  18. ^ "Connected: An Autoblogography". 2011. Sundance Institute. Archived from the original on 5 March 2014. Retrieved 21 February 2014.
  19. ^ Dunaway, Michael. "Sundance 2013: An Interview with Tiffany Shlain". January 28, 2013. Paste. Retrieved 21 February 2014.
  20. ^ "Tiffany Shlain". 2013. Tribeca Disruptive Innovation Awards. Retrieved 21 February 2014.
  21. ^ "Margaret Herrick Library". Oscars. Retrieved 21 February 2014.
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  23. ^ Daly, Jim. "The parallels between our highly wired minds and networks: Q&A with TED author Tiffany Shlain". November 15, 2012. TED. Retrieved 20 February 2014.
  24. ^ Fancher, Lou. "Berkeley: Multimedia maven Tiffany Shlain connects all the links". November 21, 2012. San Jose Mercury News. Retrieved 20 February 2014.
  25. ^ "// Program Spotlights // A New Type of Film Workshop - In The Cloud A New Type of Film Workshop - In The Cloud". US Dept of State. Retrieved 7 June 2016.
  26. ^ "2013 TFI Interactive: Tiffany Shlain Keynote". 2013. TFI Interactive Film Institute. Retrieved 21 February 2014.
  27. ^ "LET IT RiPPLE | About". Retrieved 2020-12-10.
  28. ^ Spangler, Todd (April 7, 2014). "AOL Renews Original Series from Nicole Richie, Sarah Jessica Parker". Variety. Retrieved 7 June 2016.
  29. ^ Popova, Maria. "The 10 Stages of the Creative Process". February, 2014. Brain Pickings. Retrieved 25 February 2014.
  30. ^ Barker, Michelle. "Webby Awards founder, Tiffany Shlain, launches film series The Future Starts Here". September 8, 2013. Buzzquake. Retrieved 21 February 2014.
  32. ^ a b Public Affairs. "Invoke A Little Moxie". May 2010. UC Berkeley News Center. Retrieved 21 February 2014.
  33. ^ Bowers, Jeremy; et al. "The Best Commencement Speeches, Ever". Retrieved 9 December 2014.
  34. ^ Ge, Linda (May 2, 2016). "Kristen Stewart, America Ferrera and Gabourey Sidibe Directing Projects Lead Refinery29's Original Video Slate". The Wrap. Retrieved 5 June 2016.
  35. ^ a b Rios, Carmen (May 10, 2017). "3 Ways to Celebrate 50/50 Day". Ms magazine. Retrieved 29 May 2017.
  36. ^ "The Dr. Julie Show All Things Connected">Presenters:Dr. Julie Krull (2008-04-05). "The Dr. Julie Show All Things Connected". All Things Connected. 00:01 minutes in. Empower Radio.
  37. ^ "The Goodfight Book". Dallas Observer. April 2017. Retrieved 24 April 2017.
  38. ^ "Genius 100 – An active and engaged community of 100 exceptionally imaginative and impactful human beings". Retrieved 2020-12-10.
  39. ^ Lee, Ellen. "Tiffany Shlain: Net's growth like brain". November 18, 2012. San Francisco Gate. Retrieved 25 February 2014.
  40. ^ "The Filmmakers". 2014. Let It Ripple. Archived from the original on 2013-07-28.
  41. ^ "Filmmaker Tiffany Shlain Discuss Her Family's 'Technology Shabbat'". December 3, 2013. Huffington Post. Retrieved 20 February 2014.
  42. ^ Brickman, Sophie. "Tiffany Shlain". August 28, 2011. San Francisco Chronicle. Retrieved 20 February 2014.

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