Titan Company

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Titan Company Ltd.
Industry Lifestyle
Founded 1984
Headquarters Bengaluru[1], India
Area served
Key people
Products Watches, Jewellery, precision engineering, Bags, Perfumes, belts, wallets and Eyewear
Revenue 119 billion (US$1.8 billion) (2015)[2]
8.00 billion (US$120 million) (2015)[2]
Number of employees
7,560 (2015) [3]
Parent Tata Group
Subsidiaries Skinn
Website www.titan.co.in

Titan Company Limited (earlier known as Titan Industries Limited) is an Indian luxury goods company. It is a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO).

It commenced operations in 1984 under the name Titan Watches Limited. In 1994, Titan diversified into jewellery with Tanishq and subsequently into eyewear with Titan Eyeplus. In 2013, Titan entered the fragrances segment with the brand Skinn[4] and, later that year, it ventured into the helmets category under its brand Fastrack.[5] Also, Titan announced recently (during the last quarter of 2016) about launching a series of affordable Smartwatches under its brands like Sonata and Fastrack soon.[6]

Today, Titan Company is Tata Group’s largest consumer company.[7]

About the company[edit]

The Titan Watch Project began with the signing of a joint venture of Tata Industries with the Tamil Nadu Industrial Development Corporation (TIDCO) in June 1984. Titan Watches Ltd. commenced production in the year 1986 and hit the market in March 1987 with its brand ‘Titan’. In 1993, the name of the company was changed with effect from 21 September from Titan Watches, Ltd. to Titan Industries Ltd., in view of the fact that the company's products consisted of not only watches but also jewellery.[8] In 1994, Titan Industries Ltd. entered the jewellery segment with a brand launch ‘Tanishq'. A brief joint venture with the American brand, Timex, between 1992 and 1998, focusing on market mass. Fastrack[9] – the youth watch and accessories brand was launched in 2005. In the year 2011, Titan announced the acquisition of Swiss watch maker Favre-Leuba [10] to enter into the European market.

Board of Directors/Senior Management[11][edit]

Position Personnel
Chairman Vikram Kapur[12]
Managing Director Bhaskar Bhat
Nominee N N Tata
Independent Director T K Balaji
Independent Director Vinita Bali
Independent Director Hema Ravichandar
Independent Director Das Narayan Das
Independent Director Ireena Vittal
Independent Director Ashwani Puri
Director Harish Bhat
Director Atulya Misra[13]
Director T K Arun
Company Secretary A R Rajaram


Subsidiary companies include Titan Time Products Limited and Favre-Leuba AG (FLAG).


Titan Company is awarded in many national and international forums for various activities and categories.

  • Selected as Best Employer for National Award for the Empowerment of Persons with Disabilities 2014 by the government of India[14]
  • Titan ranked among the 100 most sustainable corporations in Asia in the Channel News Asia Sustainability Ranking 2014[15]
  • Top Indian Company award under the Gems and Jewellery Sector at the Dun & Bradstreet Corporate awards, 2014[16]
  • "Hall of Fame" award at 12th Franchisee Awards 2014 by Franchisee India[17]
  • Award at the CII 24th Kaizen national awards for assembly casing team[18]
  • Good Design Award 2014 by design Council of Japan for Skeletal Edge[19]
  • "Best Product design of the year-Watches & Jewellery" award by Red Dot for Skeletal Edge for 2014[20]
  • Bronze medal at the Indian Effies Award for Fastrack[21]
  • "Most Admired retailer of the year" award in Jewellery Category by Images Retail Awards.[22]
  • Tanishq wins Global Awards for Excellence in Quality Management & Leadership by World Quality Congress[23]
  • Tanishq is the first Indian Brand to enter the list of top 30 Best Retail Brands in Asia Pacific and stands at # 13 as per Interbrand[24]
  • Award for Customer service excellence at Golden Globe Tigers Award[25]
  • Gold & Silver Awards at TRRAIN(Trust for Retailers and Retail Associates of India) Retail Awards[26]
  • Gold Award in the Outdoor Advertising Convention 2014[27][28]
Precision engineering
  • Hosur won three State Safety Awards announced by Tamil Nadu Government in 2013[29]


  1. ^ "Company Profile". Tata Group. 
  2. ^ a b "Titan Company Ltd, TITAN:NSI financials - FT.com". markets.ft.com. Retrieved 7 August 2014. 
  3. ^ "Titan Company Ltd, TITAN:NSI profile - FT.com". markets.ft.com. Retrieved 7 August 2014. 
  4. ^ Badrinath, Raghuvir (2013-09-16). "Titan launches 'Skinn' fragrance line". Business Standard India. Retrieved 2017-03-09. 
  5. ^ PTI. "Titan launches helmets under Fastrack brand". The Hindu. Retrieved 2017-03-09. 
  6. ^ "Titan soon coming up with affordable smartwatches". www.moneycontrol.com. Retrieved 2017-03-09. 
  7. ^ indiainfoline.com. "Titan company | Stock to watch : Titan". Retrieved 2017-03-07. 
  8. ^ "Titan eyes growth in jewellery". 2016-05-09. Retrieved 2016-12-26. 
  9. ^ "A brand on the Fastrack". The Hindu Business Line. 2009-03-12. Retrieved 2016-12-26. 
  10. ^ "Titan to acquire Swiss watch brand Favre Leuba for Rs 13.6 cr". www.businesstoday.in. Retrieved 2017-03-09. 
  11. ^ "Company news, Company Analysis, Company Announcement, Company Disclosure". The Hindu Business Line. Retrieved 2017-03-09. 
  12. ^ Bureau, Our (2012-10-26). "Vikram Kapur is chief of Titan Industries". The Hindu Business Line. Retrieved 2017-03-31. 
  13. ^ Govind, Deepti (2017-04-04). "TIDCO nominates director to Titan's board". livemint.com/. Retrieved 2017-04-04. 
  14. ^ National Award for the Empowerment of Persons with Disabilities - 2014
  15. ^ Ranking, Channel NewsAsia Sustainability. "Channel NewsAsia Sustainability Ranking". sustainability-ranking.channelnewsasia.com. Retrieved 2017-03-09. 
  16. ^ "Untitled Document". www.dnb.co.in. Retrieved 2017-03-09. 
  17. ^ "Franchise India 2014, Franchise Exhibition, Franchise & Retail Show". www.expo.franchiseindia.com. Retrieved 2017-03-09. 
  18. ^ Award at the CII 24th Kaizen national awards
  19. ^ "Good Design Award 2014" by design Council of Japan for Skeletal Edge
  20. ^ VENTURE, TAUREAN. "New Products : TITAN Edge - An edge over others… - WATCH MARKET REVIEW". watchmarketreview.com. Retrieved 2017-03-10. 
  21. ^ "Goafest 2012 Creative Abby's: Ogilvy leads overall tally followed by Taproot | Best Media Info, News and Analysis on Indian Advertising, Marketing and Media Industry". www.bestmediainfo.com. Retrieved 2017-03-10. 
  22. ^ "IRA 2015 AWARDEES". India Retail Forum 2017. 2015-09-21. Retrieved 2017-03-10. 
  23. ^ "World Quality Congress & Awards". www.worldqualitycongress.org. Retrieved 2017-03-10. 
  24. ^ Bureau, Our (2014-04-10). "Tanishq makes the Interbrand APAC list". The Hindu Business Line. Retrieved 2017-03-10. 
  25. ^ "The Golden Globe Tigers Summit Awards". goldenglobetigers.org. Retrieved 2017-03-10. 
  26. ^ "TRRAIN". www.trrain.org (in eng). Retrieved 2017-03-10. 
  27. ^ "Out-Of-Home:NOW Conference 2014 | THE ADVERTISING CLUB of NEW YORK". www.theadvertisingclub.org. Retrieved 2017-03-10. 
  28. ^ "OAC 2014 kindles confabulation of industry heads". www.printweek.in. 2014-07-18. Retrieved 2017-03-10. 
  29. ^ State Safety Awards

External links[edit]