TM (cellular service)
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|A subsidiary of Globe Telecom|
|Founded||September 12, 2001|
|Headquarters||Bonifacio Global City, Taguig, Philippines|
|Products||Call and Text Messaging Services
TM (formerly known as Touch Mobile, and also known as Republika ng TM) is a cellular service brand of Philippine telecommunications company Globe Telecom. TM was launched on September 12, 2001 as Touch Mobile, initially catering to the middle income market, and has since covered lower-income groups as well, making it Globe's value brand offering. The service has gained popularity for its discounted call and messaging services, with the "All Network" offers allowing TM subscribers to communicate with users from other local networks.
Touch Mobile was started as the only mobile brand in the Philippines that introduced voice messaging system in 2001. Due to the majority of SMS users, the voice messaging system was discontinued and SMS-based services were focused. In 2005, the brand was relaunched as Touch Mobile "Ang Bagong Touch Mobile" reaching even subscribers of low income and rural communities. Its new slogan, Republika ng TM, was introduced in 2009.
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