Travelodge UK

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Travelodge Hotels Limited
Private limited company
IndustryHospitality
Founded1985 (1985)
HeadquartersThame, England
Number of locations
over 500 hotels in UK[1]
11 hotels in Ireland[1]
5 hotels in Spain[2]
Area served
United Kingdom
Republic of Ireland
Spain
Key people
ProductsHotels
RevenueIncrease £637.1m (2018)[1]
Increase £153.5m (EBITDAR)[1]
Increase £48.5m (EBITDA) (2010)[1]
Increase £27.0m (2010)[1]
Total assetsIncrease £888.4m (net) (2010)[1]
OwnerGoldenTree Asset Management, Avenue Capital Group and Goldman Sachs [3]
Number of employees
11,000 (full and part-time) (2011)[1]
Websitewww.travelodge.co.uk

Travelodge Hotels Limited is a private company operating in the hotels and hospitality industry throughout the United Kingdom, Ireland and Spain. Known simply as Travelodge, it is the UK's largest independent hotel brand with over 570 hotels across the UK.[4]

Company history[edit]

A city centre Travelodge in York

Forte[edit]

In the 1980s, Charles Forte bought the US Travelodge brand with the hope of establishing it in Britain. He attached them to many of his roadside Little Chef restaurants and initially named them Little Chef Lodges[5]. In 1985, after rebranding, Travelodge became Britain's first value hotel brand when it launched in the UK, opening its first hotel at Barton-under-Needwood in the heart of England. Since then, the company has expanded to over 570 hotels in the UK, located in the centre of major cities, including London, Edinburgh, Cardiff, Manchester, Birmingham, Belfast, in most of Britain's larger towns, as well as popular seaside locations and vital roadside stops.

Travelodge are continuing their expansion across the United Kingdom with c.15 new openings every year. As well as this, the ongoing refurbishment programme that Travelodge are carrying out involves upgrading rooms across the estate and replacing all old pull-out beds with new Sleepeezee models in their family rooms.

A Travelodge at Leeds Bradford Airport

Criticism[edit]

Overbooking[edit]

In 2006, the BBC programme Watchdog highlighted Travelodge's policy of overbooking their hotels, turning guests away even when they have booked against a credit card.[6]

Plymouth advertising[edit]

To advertise its new location in Plymouth in 2004, Travelodge ran a poster campaign using the phrase "Other hotels in Plymouth fleece you, we prefer duvets" which was not well received by other hotels in the area and was reported to the Advertising Standards Authority.[7]

False accusations[edit]

On more than one occasion, Travelodge have wrongly suspected fathers of child grooming or pedophilia after booking a shared room with their teenage daughters.[8][permanent dead link][9] Travelodge apologised to the fathers on each occasion, citing their commitment to protecting children and vulnerable people.

Eviction of homeless families[edit]

In March 2020 The Guardian reported that Travelodge gave homeless families and key workers only two hours’ notice to leave when it shut 360 of its UK hotels in response to the coronavirus pandemic. Although the government had told hotels to close, it later exempted those accommodating key workers or homeless people. [10]

David and Jean Davidson's stay[edit]

In 2007 media around the world reported that David and Jean Davidson, a retired couple originally from Sheffield, had stayed at Travelodges in Newark, Worksop and Grantham for a combined total of 22 years, making each lodge their home.[11] The retired banker[12] and naval sailor and his wheelchair-using wife found the cost of their stay comparable with living in a house, but with the benefits of housekeeping service and without added costs such as council tax or utilities.

References[edit]

  1. ^ a b c d e f g h Travelodge Hotels Limited, Report and financial statements for the year ended 31 December 2010, dated 13 June 2011
  2. ^ 2 hotels Thailand<refThrough sister company, Travelodge Hoteles Espana SL (Spain), as reported in Endell Group Holdings Limited, Report and financial statements for the year ended 31 December 2010, dated 3 March 2011
  3. ^ Thomas, Nathalie (17 August 2012). "Travelodge agrees financial restructuring". Daily Telegraph, London.
  4. ^ "About Us | Travelodge". Retrieved 2 February 2019.
  5. ^ "Compass sells Little Chef and Travelodge". BBC. 18 December 2002. Retrieved 19 February 2008.
  6. ^ "Travelodge". BBC Consumer. BBC. 24 October 2006. Archived from the original on 27 February 2007. Watchdog researchers booked three rooms at a Travelodge in London. Each went to check in late at night but well within Travelodge's terms and conditions. All were told the hotel was full and that, despite their bookings, there were no rooms available.
  7. ^ "Poster campaign angers hoteliers". 8 September 2004. Retrieved 24 April 2018 – via news.bbc.co.uk.
  8. ^ [1]
  9. ^ "Father mistaken for a paedophile after booking a hotel room with his 14-year-old daughter". 18 February 2018. Retrieved 24 April 2018.
  10. ^ "Government clashes with Travelodge after homeless told to leave". The Guardian. 25 March 2020. Retrieved 29 March 2020.
  11. ^ Stokes, Paul (12 September 2007). "Telegraph". News. London: The Daily Telegraph. Retrieved 3 October 2007. Pensioners David and Jean Davidson found living in a Travelodge hotel was a cheaper option than an old people's home and have never looked back.
  12. ^ Stokes, Paul (11 September 2007). "Pensioners lived in a Travelodge for 22 years". Telegraph. Retrieved 12 April 2017.

External links[edit]