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Tubefilter, Inc.
Privately held
IndustryInternet, Media, Entertainment
FoundedLos Angeles, United States (2008 (2008))[1]
FounderDrew Baldwin
Brady Brim-DeForest
Marc Hustvedt[2]
Key people
Brady Brim-DeForest (CEO)
Drew Baldwin (SVP, Product)
Marc Hustvedt (Editor-in-Chief)
Joshua Cohen (CIO)
Jamison Tilsner(COO)[3]
ProductsTubefilter News, online publication
WebsiteTubefilter, Inc.

Tubefilter, Inc. is a privately held company based in Los Angeles, California that operates media businesses focusing on the online entertainment industry.[4] Tubefilter is best known for Tubefilter News, a blog targeted at the fans, creators, producers, "influencers" and distributors of web television content.[5][6]

Tubefilter News has been cited by Variety,[7] and its staff have been quoted by the Washington Post,[8] the Christian Science Monitor,[9] The Wrap,[10] and BusinessWeek,[11] when covering the web television industry. It is ranked in the top 1,600 blogs worldwide according to Technorati.[12]

The company also operates the Streamy Awards, a weekly web television guide,[13][14] and monthly web series meetups.[15][16] In October 2009, Tubefilter acquired online entertainment and reviews site[2][17][18]


Tubefilter integrates a number of blogs and services into its network. These include:

  • Tubefilter News (launched June 2008), a trade publication for the online entertainment industry.[3]
  • Tubefilter Jobs (launched February 2009), a new-media and web television focused job board.[19]
  • Web TV Schedule (launched August 2008), a guide to web television release schedules.[20]


Tubefilter operates a series of events in Los Angeles and New York.[21] These include:

  • Onfronts (launched June 2009), a bi-annual digital upfront for the web television industry.
  • Web TV Meetups (launched August 2008), a community event series in Los Angeles.
  • Web TV Week (launched March 2009), a week-long series of web television events that takes place every spring and fall in Los Angeles.

Programs and sponsorships[edit]

Tubefilter sponsors and promotes a number of web television-based award shows and foundations. They are a founding host of the Streamy Awards.[22][23] They were also one of the founding media companies that formed the International Academy of Web Television.[24][25]


  1. ^ "California Business Search - Corporation Search Results: TUBEFILTER, INC". California Secretary of State. Retrieved 2009-10-08.
  2. ^ a b Albrecht, Chris (2009-10-19). "Web Video News Consolidation: Tubefilter Acquires". NewTeeVee.
  3. ^ a b "About Tubefilter News". Tubefilter. Retrieved 2009-09-18.
  4. ^ "Tubefilter blog". Tubefilter, Inc. Retrieved September 16, 2009.
  5. ^ Coyle, Jake (2009-02-26). "On the Net: Sites Aim to Be TV Guide for the Web". ABC News. Associated Press. Retrieved July 26, 2009.[dead link]
  6. ^ Kettle, Michael (September 4, 2009). "ABC Experiments With New Techniques to Promote "FlashForward"". TVOverMind. Retrieved 2009-09-27.
  7. ^ Mclean, Thomas (2009-06-02). "Original Web Series Still Lack Funding". Variety. Retrieved August 5, 2009.
  8. ^ Hesse, Monica (2009-05-17). "Web Series Are Coming Into A Prime Time of Their Own". Washington Post. p. 2. Retrieved August 4, 2009.
  9. ^ Goodale, Gloria (2009-04-20). "What's on Web TV?". The Christian Science Monitor.
  10. ^ Russo, Maria (2009-05-13). "Ashton Kutcher's Web/TV Breakthrough". The Wrap.
  11. ^ Christian, Aymar (2009-10-12). "Verizon Wireless Enrolls at Valemont U". BusinessWeek.
  12. ^ "Technorati Rankings". Technorati. Technorati, Inc. 2009-04-19. Archived from the original on August 17, 2014. Retrieved October 14, 2009.
  13. ^ Krieger, Todd (2008-10-31). "Video's Rosy Future". ClickZ. IIM, LLC. Retrieved July 26, 2009.
  14. ^ Krieger, Todd (2009-04-19). "Digital Dealmakers". TV Week. Crain Communications, Inc. Archived from the original on June 1, 2009. Retrieved September 2, 2009.
  15. ^ Sarah Kuhn; Jamie Painter Young; Dany Margolies (July 30, 2009). "10 Ways to Advance Your Career". Backstage. Retrieved 2009-09-15.
  16. ^ "Tubefilter Hollywood Web TV Meetup Presents: Going LIVE!". NewTeeVee. October 7, 2009. Retrieved 2009-10-07.
  17. ^ Kee, Tameka (2009-10-19). "Tubefilter Acquires; Shuffles Execs To Scale Out". PaidContent.
  18. ^ Mitchell, Greg (October 21, 2009). "Beyond "Balloon Dad": Web Series Continue Startling Growth". The Huffington Post. Retrieved Oct 21, 2009.
  19. ^ "Tubefilter New Media Jobs". Tubefilter. Archived from the original on 2009-09-01. Retrieved 2009-09-18.
  20. ^ "Tubefilter - Web TV Schedule". Tubefilter. Archived from the original on 2010-03-27. Retrieved 2009-09-18.
  21. ^ "Tubefilter Events". Tubefilter. Retrieved 2009-10-21.
  22. ^ "Announcing the 1st Annual Streamy Awards" (PDF) (Press release). Streamy Awards. 2008-12-19. Retrieved 2009-07-26.[permanent dead link]
  23. ^ Heffernan, Virginia (2009-03-31). "California Streamin': A Night for Web Serials" (Blog). New York Times. Retrieved 2009-09-18.
  24. ^ Tilsner, Jamison (March 4, 2009). "Transparency. The Streamys and The IAWTV". Archived from the original on June 10, 2009. Retrieved 2009-09-27.
  25. ^ "New International Academy of Web Television Announces Digital Entertainment Industry Leaders for Academy Membership" (PDF) (Press release). IAWTV. 2009-03-04. Archived from the original (PDF) on 2011-07-26. Retrieved 2009-10-02.

External links[edit]