Tyler Brûlé

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Tyler Brûlé
Born (1968-11-25) November 25, 1968 (age 50)
Known forLaunching Wallpaper* & Monocle magazines. "Fast Lane" column in the Financial Times newspaper.

Jayson Tyler Brûlé (born November 25, 1968)[1] is a Canadian journalist, entrepreneur, and magazine publisher. He is the editor-in-chief of Monocle.

Early years[edit]

The only child of Canadian football player Paul Brule,[note 1] (amateur player inductee of the Canadian Football Hall of Fame in 2018[2] as a graduate of St. Francis Xavier University and of the Winnipeg Blue Bombers, Saskatchewan Roughriders, and Montreal Alouettes professionally in the Canadian Football League), and Virge Brule, an Estonian artist.[3] He attended, but did not graduate from Ryerson Polytechnical Institute in Toronto. He moved to the United Kingdom in 1989 and trained as a journalist with the BBC. He subsequently wrote for The Guardian, Stern, The Sunday Times and Vanity Fair.

First magazine venture and design work[edit]

In March 1994, Brûlé was shot twice by a sniper in an ambush in Kabul while covering the Afghanistan war for German news magazine, Focus. Brûlé lost partial use of his left hand resulting in a long hospital stay, during which he read many home-design and cooking magazines, which he found mundane.[4]

In 1996, Brûlé took out a small business loan and launched Wallpaper, a style and fashion magazine which was one of the most influential launches of the 1990s. Time Inc bought it for £1m in 1997,[5] and kept Brûlé on as editorial director. During this time at Wallpaper, Brûlé focused his attention on a branding and advertising agency he'd started, called Winkreative, which he still runs and which has counted among its clients companies like American Express, Porter Airlines, British Airways, BlackBerry and Sky News.

In 2001, he became the youngest ever recipient of the British Society of Magazine Editors' Lifetime Achievement Award. That year he and Winkreative were hired to design the "look and feel" of Swiss International Air Lines at their relaunch, after the collapse of Swissair.[6]

In May 2002, Brûlé left Wallpaper and concentrated on Winkreative. He had a no-compete clause with Wallpaper for 2.5 years.[4]

In 2005, Brûlé hosted the TV media magazine The Desk on BBC Four. In 2006, he co-produced Counter Culture, a documentary series about cultural aspects of shopping, on the same channel.[citation needed]

Recent journalistic work[edit]

He was a columnist for the Financial Times, and has also written for the International Herald Tribune, The New York Times, and Neue Zürcher Zeitung am Sonntag.[citation needed] His "Fast Lane" column – written for the weekend edition of the Financial Times – covered his observations on travel, international design trends, and high-end consumer goods.

In 2006, Brûlé announced in "Fast Lane" that he would be taking a break from the column to work on projects.[citation needed] Shortly thereafter, the International Herald Tribune announced a "new weekly column on urbanism and global navigation" by Brûlé, starting in the Spring of 2007.[7] However, in 2008, Brûlé left the International Herald Tribune to revive his weekly "Fast Lane" column for the newly relaunched Financial Times weekend edition. Brûlé left the Financial Times in November 2017, after the Press Gazette published allegations that he had been namedropping former clients of his creative agency in his column.[8]

He served on Dopplr's board of directors, until Dopplr was sold to Nokia in September 2009.[9][failed verification]


In October 2006, Brûlé announced that he would create a new magazine, to be called Monocle, which launched February 14, 2007. Brûlé later stated "Monocle is the media project I always wanted to do".[10]


  1. ^ "Brûlé, Tyler". Current Biography Yearbook 2011. Ipswich, MA: H.W. Wilson. 2011. pp. 95–98. ISBN 978-0-8242-1121-9.
  2. ^ "Call to the Hall: 2018 Hall of Fame class unveiled in Winnipeg – CFL.ca". CFL.ca. 2018-03-21. Retrieved 2018-03-23.
  3. ^ Material Boy Archived 2007-03-14 at the Wayback Machine Shift magazine, May 1998
  4. ^ a b "Planet Monocle". NYMag.com. Retrieved 27 February 2018.
  5. ^ "Media Lifeline: Wallpaper". Campaign. 18 August 2011.
  6. ^ PR flurry heralds Swissair relaunch, BBC, 28 March 2002
  7. ^ http://www.ihtinfo.com/pdfs/pr_TylerBrule.pdf
  8. ^ "Tyler Brûlé leaves FT by 'mutual agreement' – exit comes ten days after concerns raised about editorial mentions for former clients – Press Gazette". www.pressgazette.co.uk. Retrieved 27 February 2018.
  9. ^ "Nokia calls on London travel startup Dopplr". The Guardian. Retrieved 27 February 2018.
  10. ^ Monocle is the media project I always wanted to do The Independent


  1. ^ Brûlé's father does not appear to have used any diacritical marks or accents on the family surname.

External links[edit]