U.S. Agency for Global Media
Logo of the U.S. Agency for Global Media
|Formed||October 1, 1999|
|Headquarters||Wilbur J. Cohen Federal Building|
|Employees||3,592 people at the BBG and all its entities|
|Annual budget||$753 million (FY 2016) including the International Broadcasting Bureau and the Broadcasting Board of Governors|
The U.S. Agency for Global Media (USAGM), formerly the Broadcasting Board of Governors (BBG), is an independent agency of the United States government. According to its website, its mission is to "inform, engage, and connect people around the world in support of freedom and democracy." USAGM supervises Voice of America (VOA), Radio Free Europe/Radio Liberty, Radio y Television Marti, Radio Free Asia, and the Middle East Broadcast Networks.
The board of USAGM currently has only an advisory role; it previously supervised USAGM media networks directly, but was replaced with a single appointed chief executive officer as part of the National Defense Authorization Act for Fiscal Year 2017, which was passed in December 2016.
The BBG was formed in 1994 with the passing of the International Broadcasting Act. The act established a bipartisan board that consisted of nine voting members, eight of whom were to be appointed by the President for a three–year term. The ninth was the Secretary of State who would serve as an ex officio board member for the duration of his or her term as secretary. At this point, BBG was considered a part of the U.S. Information Agency.
The first voting members of the BBG, confirmed on August 11, 1995, were David W. Burke, Ted Kaufman, Tom C. Korologos, Bette Bao Lord, Alberto J. Mora, Cheryl Halpern, Marc Nathanson, and Carl Spielvogel.
On October 1, 1999, the BBG became an independent agency through the Foreign Affairs Reform and Restructuring Act. Despite this change, the act maintained that the BBG would remain under the supervision of the Inspector General of the State Department and the Foreign Service.
Since the formation of BBG, U.S. international broadcasting expanded greatly, particularly in the post 9/11 foreign policy focus on the Middle East. In 2002, BBG launched Radio Sawa, a 24/7 Arabic language radio network that broadcasts news and a mix of Western and Arabic music in the Middle East. According to the BBG website, Radio Sawa is "one of the most popular radio stations" where it’s available on FM radio. In 2004, Alhurra TV was created as a televised sister network to Radio Sawa and began broadcasting throughout the Middle East. Since its founding, it grew to establish programs like Al Youm (“Today” in English), a daily three hour news program broadcast from five countries on three different continents, and Musawat (Equality in English), a program that focuses on women’s issues and rights in the Arab world.
In 2005, the Middle East Broadcasting Network, Inc (MBN) was initiated with the purpose of overseeing Arabic broadcasts. Under MBN, Arabic broadcasting had expanded, including the 2009 establishment of the groundbreaking program Al Youm, expanding programming in Egypt, and covering the Iraq War, the first Egyptian democratic elections, Arab viewpoints on U.S. elections, and more.
But it was not only Arabic broadcasting that grew under BBG, other networks grew significantly as well. Voice of America worked with Radio Free Europe/Radio Liberty to launch Radio Farda, a Persian-language radio program targeting youth. In 2006, VOA initiated TV Ashna, a one-hour televised news broadcast, and Radio Deewa, a daily radio program of sports, music, and local and international news.
Despite its name, the BBG is not led by a board of multiple people; instead, it is led by a single Chief Executive Officer appointed by the President of the United States and confirmed by the U.S. Senate. Until 2016, it was headed by a bi-partisan board with nine members; eight were appointed by the President with Senate confirmation, and the ninth member ex officio was the Secretary of State. By law, no more than four members could be from the same political party. The president designated one member (other than the Secretary of State) to serve as Chairman. The Board served as a "firewall" against political interference in the journalistic product. Upon the passage of the National Defense Authorization Act for Fiscal Year 2017, the agency was placed under the direction of a single CEO, and the board, officially renamed the International Broadcasting Advisory Board, was reduced to five members appointed by the President to serve in a merely advisory role. (Previously appointed board members in excess of five could continue to serve, but would not be replaced when their term expired.) Under the 2017 reform legislation, any new agency CEO is to be nominated by the U.S. President and confirmed by the U.S. Senate with authority to select key agency personnel. Current USAGM CEO John F. Lansing, who had been selected and approved in 2015 by the BBG Board holding a Democratic majority during the Obama administration, was not nominated by President Obama nor confirmed by the Republican-controlled U.S. Senate, as this was not required under previous legislation. In June 2018 President Trump announced his intention to nominate documentary film producer Michael Pack to head the agency. As of early December 2018 he has not been confirmed yet by the U.S. Senate.
Past members of the board have included:
- Norman J. Pattiz (May 2000 – March 2006)
- David W. Burke (August 1995 – 2002)
- Ted Kaufman (August 1995 – December 2008)
- Kenneth Y. Tomlinson (August 2002 –) 
- Walter Isaacson (July 2010 – January 2012)
- Dana Perino (July 2010 – December 2012)
- Victor Ashe (June 2010 – 2013)
- Michael Lynton (July 2010 – May 2013)
- Susan McCue (July 2010 – May 2014)
According to a 2016 fact-sheet, BBG had a weekly, unduplicated audience of 226 million people through television, radio, and internet media. BBG networks broadcast in 100 countries and 61 languages.
The BBG solicited annual funding from Congress via a proposed budget summary, which can be found on the BBG website. The Board submitted an annual budget submission in which they lay out specific initiatives. Initiatives in 2011 included improving the global satellite distribution capacity, creating Radio Free Asia video programming and improving distribution of Voice of America content.
Announced in April 2011, the BBG would receive $10 million from Congress for the purpose of fighting Internet censorship. During the federal funding dispute for the fiscal year 2011, President Barack Obama sided with the BBG agreeing to language that the organization would "expand unrestricted access to information on the Internet." This work includes anti-censorships campaigns in China and other repressive regimes.
Their operating budget for FY 2016 was US $752 million.
Controversy and criticisms
In February 2010, BBG Executive Director Jeff Trimble collaborated with the National Security Council to publish a VOA statement about Iran's jamming of international satellites. Critics accused BBG of toning down their criticism to suit the foreign policy goals of the administration, violating the "firewall" that the BBG was supposed to provide between the government and the journalism it sponsors. In an email to Foreign Policy magazine, BBG's Public Affairs Director responded to the controversy, stating "the BBG 'firewall' served to protect the integrity and credibility of our journalistic products. An official policy statement by a senior management official of the agency is not a journalistic product."
Later that year, Senator Tom Coburn held up the Obama administration's appointments of Michael P. Meehan and Dana Perino to the board, with the aim of drawing attention to the organization's perceived ineffectiveness, stating in an interview with Foreign Policy magazine: "The BBG is the most worthless organization in the federal government. It's full of people who know nothing about media or foreign policy." Senator Jim DeMint also attempted to use the nominations to force a hearing on the BBG after frustrations with a perceived lack of congressional oversight over the organization. Coburn had written an open letter to then–Senate Minority Leader Mitch McConnell in August 2010 citing "longstanding concerns regarding transparency and effectiveness of our taxpayer funded international broadcasting agencies under the purview of the Broadcasting Board of Governors." Though a report on BBG was eventually given to the Senate Committee on Foreign Relations, Coburn was ultimately unsuccessful in trying to block the appointments to the board.
In a January 2015 interview with The New York Times, the newly-appointed CEO of the BBG, Andrew Lack, said "We are facing a number of challenges from entities like Russia Today which is out there pushing a point of view, the Islamic State in the Middle East and groups like Boko Haram." Russia Today responded with a comment from their editor-in-chief Margarita Simonyan saying, "We are extremely outraged that the new head of the BBG mentions RT in the same breath as world's number one terrorist army. We see this as an international scandal and demand an explanation." State Department Spokeswoman Jen Psaki clarified Lack's statement in her January 23 press briefing, saying "would the U.S. Government put those three in the same category? No, we wouldn’t. However, there are concerns...that Russia’s own independent media space is shrinking and the Kremlin continues to apply pressure on the few remaining outlets."
In July 2016, the chairman of the Broadcasting Board of Governors, Jeff Shell, was denied entry into Russia. Matt Novak, writing for the tech blog Gizmodo, referred to the BBG as the "propaganda arm" of the U.S. government and speculated that its alleged role in propagating propaganda on behalf of the U.S. government was a reason for the denied entry of Jeff Shell into Russia.
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- Pattiz profile Forbes. Retrieved March 14, 2010.
- "Bully Pulpit: Public broadcasting abroad" by Franklin Foer, The New Republic, August 15, 2005 12:00 am. Retrieved March 14, 2010.
- "Susan McCue - BBG". BBG. Retrieved 2016-05-16.
- 2016 BBG Informational Factsheet
- "Budget Summary".
- Bluey, Rob (April 11, 2011). "Obama circumvents State Department, supports plan to give BBG $10 million". The Washington Examiner. Retrieved May 15, 2011.
- "VOA Sidesteps Criticism From Congress". April 8, 2010. Retrieved June 17, 2016.
- Rogin, Josh (April 30, 2010). "Chaos at the Broadcasting Board of Governors". Foreign Policy. Retrieved April 27, 2011.
- "U.S. International Broadcasting - Is Anybody Listening?" (PDF). June 9, 2010. Retrieved June 17, 2016.
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- Nixon, Ron (January 21, 2015). "U.S. Seeking a Stronger World Media Voice". New York Times. New York Times. Retrieved June 17, 2016.
- "Head of US state media put RT on same challenge list as ISIS, Boko Haram". Russia Today. TV-Novosti. January 23, 2015.
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- Nixon, Ron; Kramer, Andrew E. (13 July 2016). "NBCUniversal Executive Is Denied Entry Into Russia". The New York Times. Retrieved 13 July 2016.
- Novak, Matt (13 July 2016). "Chair of US Propaganda Arm Booted From Russia". Gizmodo (Blog). Gawker Media. Retrieved 13 July 2016.
- About the Agency at The Broadcasting Board of Governors website.
- News at VOANews.com.
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