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Umidigi Inc.
FormerlyUMI (2012–2017)
IndustryConsumer electronics, specifically smartphones
FoundedFebruary 2012; 10 years ago (2012-02)
Area served

Umidigi (formerly known as UMI) is a Chinese smartphone manufacturer based in the Chinese city of Shenzhen. The company was founded in February 2012 as UMI, launching their first phone, the UMI X1, in July of that year.[1] The company has drawn controversy under accusations of engaging in fraudulent practices[specify] and not honoring product warranties.[1][2][3]


Umidigi has released more than 55 phone models.

Umidigi produces mobile accessories such as wireless earphones, smartwatches, a Bluetooth selfie stick/tripod combo and a wireless charging pad. These products go under the brand names Ubeats, Upod, Uwatch, Selfie Stick, and Q1.

In Bangladesh, Umidigi is partnering with Redgreen.

A version of the Umidigi A9 was sold in the United States as the "Freedom Phone."[4]


Complaints include:


  1. ^ a b "UMIDIGI Smartphone". Retrieved 12 August 2017.
  2. ^ "Fakespot UMIDIGI". Retrieved 27 March 2022.
  3. ^ a b Wille, Matt. "Surprise, Erik Finman's 'Freedom Phone' is a scam and a privacy horror". Input. Retrieved 13 April 2022.
  4. ^ Nicas, Jack (6 September 2021). "The Strange Tale of the Freedom Phone, a Smartphone for Conservatives". The New York Times. ISSN 0362-4331. Retrieved 20 September 2021.

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