The municipality is named after the Umvoti River, which runs from the west to the east towards the Indian Ocean. The municipality is situated nearer the mouth of the river.
Greytown, a small but vibrant town, is the main provider of higher income jobs in senior management, professional, technical, clerks, service related and skilled, providing 26.8% of all jobs in the Umvoti area. The manufacturing sector makes the second largest contribution to the local economy. There is limited economic activity taking place within the traditional authority areas.