Unicorn Riot

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Unicorn Riot
Unicorn Riot logo.png
  • Niko Georgiades
  • Andrew Neef
  • Lorenzo Serna
  • Dan Feidt
  • Christopher Schiano
  • Pat Boyle
  • Ray Weiland
  • et al.
TypeNonprofit organization Journalism
Legal status501(c)(3)
Official language
Websitewww.unicornriot.ninja Edit this at Wikidata

Unicorn Riot is a decentralized, nonprofit left-wing[1][2][3] media collective that originated online in 2015. The group is known for reporting on far-right organizations and sources of racial and economic injustice in the US. The non-hierarchical media organization operates in the US cities of Boston, Denver, Minneapolis/St. Paul, and Philadelphia as well as in South Africa. They produce live streams of political rallies and protests[4] and are funded by viewer donation and grants.[5]


Unicorn Riot currently has around 10 members, based in Boston, Denver, Minneapolis, Philadelphia and South Africa.[6][4][7] The media collective is non-hierarchical and makes decisions based on consensus.[8]

Unicorn Riot has maintained a channel on livestream.org since May 2015.[8] Besides creating live video of protests, the media collective also engages in investigative journalism, producing web series, video packages, blogs, and podcasts.[4] They have published documents obtained through open records requests, including a copy of the Denver Police Department Crowd Management Manual.[9] They also produce the weekly news show Deprogram. Unicorn Riot releases its content under a Creative Commons license.[10]



The founding members of Unicorn Riot met while filming direct actions in support of Tar Sands Blockade and Occupy Wall Street.[11] Some had previously worked for online news outlets and had grown frustrated with news organizations that failed to publish their work. The founders of Unicorn Riot started meeting in Minneapolis in the fall of 2014. Among the founders were Lorenzo Serna, Andrew Neef, Niko Georgiades, Pat Boyle, and Ray Weiland,.[4][6] Unicorn Riot claims to seek to "amplify the voices of people from marginalized communities" and to broadcast and bring context to stories that are not picked up by the mainstream media.[12] Early on, they documented the Ferguson protests following the shooting of Michael Brown. During the next year, Unicorn Riot registered as an educational 501(c)(3) nonprofit organization.[4]

Unicorn Riot journalists are often embedded in protests, and film from the front lines.[11] Members of the media collective have been repeatedly targeted for arrest by law enforcement officers[6] and often have their cameras and equipment confiscated.[8] Their press credentials have also been challenged by the police.[11]

Black Lives Matter protests[edit]

Unicorn Riot has documented a number of rallies and protests related to the Black Lives Matter movement. Following the November 2015 shooting of Jamar Clark in Minneapolis, Unicorn Riot maintained a live stream of the occupation of the Minneapolis Police Department's 4th Precinct station.[4] The media collective also documented the protests that took place following the shooting of Philando Castile, including blockages of interstate freeways.[12]

Denver homeless encampments[edit]

In Denver, Colorado, Unicorn Riot live streamed the removal of homeless encampments, including an eviction that took place during a blizzard on the morning of December 15, 2015.[6]

Dakota Access Pipeline protests[edit]

During the protests against the Dakota Access Pipeline, Unicorn Riot was one of the first media groups to be present when Standing Rock Sioux tribe members set up the Sacred Stone Camp on April 1, 2016. The media collective has maintained a near continuous presence at the pipeline protests. Video from Unicorn Riot showing a crowd of protesters being sprayed with water cannons during sub-zero temperatures was used to contradict police reports that the cannons were only being used to put out fires.[11] Four Unicorn Riot reporters were arrested in September and October 2016.[13] Chris Schiano and Georgiades were arrested on September 13 as they were filming protesters who had locked themselves to equipment being used to construct the pipeline. Reporter Lorenzo Serna was arrested in both North Dakota and Iowa, and reporter Jenn Schreiter was arrested in October while reporting on a lockdown at a DAPL construction site in Iowa.[11]

Unite the Right rally[edit]

Unicorn Riot had documented several of the chat rooms in the Discord application prior to the Unite the Right rally in August 2017, which led to violence between alt right groups and local citizens, including the death of one person. The group subsequently released this material, which was used to identify the anonymous users on Discord who were involved with violence at the rally.[14][15]

Documentary Film[edit]

Unicorn Riot produced a feature-length documentary film about the resistance to the Dakota Access Pipeline entitled Black Snake Killaz: A #NoDAPL Story. The film was premiered on November 17, 2017 at the Parkway theater in Minneapolis, Minnesota, and released online free of charge for educational purposes via Unicorn Riot's website on November 18, 2017.


In October 2018, Unicorn Riot discovered that on Gab, a far-right social network, individual users on the platform led by alt-right figure Brittany Pettibone organized on the video game chat and voice room platform Discord and that some of the discussions centered on antisemitism and achieving "ethno-nationalism."[16]

Identity Evropa/American Identity Movement (IE/AIM)[edit]

In March 2019, Unicorn Riot leaked more than 770,000 Discord messages from Identity Evropa's (IE) national server called "Nice Respectable People Group" as well as that of Nicholas J. Fuentes' America First, James Allsup's The Nationalist Review, and the group's Slack server. The leaks revealed that Identity Evropa was attempting an entryist campaign into the Republican Party such as one member meeting with Billy Ciancaglini (party candidate for the Mayor of Philadelphia), sympathizing with Representative Steve King of Iowa and others seeking to join College Republican clubs.[17] Several members were doxxed, and the group was rebranded American Identity Movement (AIM), as part of a public relations effort to avoid scrutiny.[18]

Ende Gelände / Fridays For Future / Shutdown of brown coal infrastructure in North Rhine-Westphalia, Germany[edit]

Unicorn Riot livestreamed the "Ende Gelände" direct action protests in Germany, whose aim is to shut down brown coal fossil fuel infrastructure in North-Rhine Westphalia. EndeGelände (roughly translated to "Here no further") achieved this by entering the brown coal pit mine and blocking the brown coal transport railroad track.[19]

Murder of George Floyd[edit]

After the May 2020 murder of George Floyd, Unicorn Riot began doing a series of live streams on Twitter and YouTube of the protest and uprising in Minneapolis and Saint Paul.[20] Unicorn Riot has had a history of working in the Twin Cities and covering police brutality and other violence.[21]


  1. ^ Coaston, Jane (August 6, 2018). "One year after Charlottesville, the alt-right is gathering again — outside the White House". Vox. Retrieved March 7, 2019.
  2. ^ "How Unicorn Riot covers the alt-right without giving them a platform". Columbia Journalism Review. Retrieved March 7, 2019.
  3. ^ "Leaked Chats Show White Supremacists Plans of Running Over Counter Protestors in Charlottesville". The Urban Twist. August 29, 2017. Retrieved March 7, 2019.
  4. ^ a b c d e f Nelson, Cody (May 5, 2016). "The media, the protest movement and Unicorn Riot". MPR News.
  5. ^ "About". Unicorn Riot. Retrieved June 13, 2020.
  6. ^ a b c d Sterling, Anna (June 2, 2016). "Why Are The Police Targeting This Group Of Journalists?". Fusion.
  7. ^ "South Africa Under Lockdown as COVID–19 Spreads". UNICORN RIOT. March 29, 2020. Retrieved July 6, 2020.
  8. ^ a b c Walker, Chris (February 10, 2016). "Guerrilla Video Journalists Unicorn Riot Focus on Homelessness and the Police". Westword.
  9. ^ "Denver Police Department Crowd Management Manual". KGNU Community Radio. February 12, 2016. Retrieved October 31, 2020.
  10. ^ Rietmulder, Michael (December 3, 2015). "Indie news group Unicorn Riot brings Jamar Clark protest to your laptop". City Pages.
  11. ^ a b c d e Brown, Alleen (November 27, 2016). "Arrests of Journalists at Standing Rock Test the Boundaries of the First Amendment". The Intercept.
  12. ^ a b "Unicorn Riot a new force in covering protests". MPR News. July 14, 2016.
  13. ^ Funes, Yessenia (October 17, 2016). "Charges Dropped Against Amy Goodman for Covering DAPL". Colorlines.
  14. ^ Tiku, Nitasha (August 27, 2017). "Violent Alt-Right Chats Could Be Key to Charlottesville Lawsuits". Wired. Retrieved August 7, 2018.
  15. ^ Flynn, Meagan (August 7, 2018). "Subpoena for app called 'Discord' could unmask identities of Charlottesville white supremacists". The Washington Post. Retrieved August 7, 2018.
  16. ^ "Gab Users Coordinate Hate in Private Chat Server". Unicorn Riot. October 30, 2018. Archived from the original on January 25, 2019. Retrieved January 27, 2019.
  17. ^ "Neo-Nazi Hipsters Identity Evropa Exposed In Discord Chat Leak". UNICORN RIOT. March 6, 2019. Retrieved March 20, 2019.
  18. ^ Staff (March 12, 2019). "White Nationalist Group Identity Evropa Rebrands Following Private Chat Leaks, Launches 'American Identity Movement'". Hatewatch. Southern Poverty Law Center. Retrieved March 20, 2019.
  19. ^ "Direct Action Shuts Down Coal Infrastructure in Germany". UNICORN RIOT. June 21, 2019. Retrieved June 22, 2019.
  20. ^ Shelbourne, Talis (May 27, 2020). "Protests Fill the Streets of Minneapolis In Response to George Floyd's Death In Police Custody". Heavy.com. Retrieved May 28, 2020.
  21. ^ "The media, the protest movement and Unicorn Riot". MPR News. Retrieved May 28, 2020.

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