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Milan Direct
Industry Online Retail
Founded 2006
Headquarters Australia
Key people
Ruslan Kogan (Co-founder and Dean Ramler (Co-founder and CEO)
Products Home Furniture, Office Furniture, Outdoor Furniture, Homewares, Camping
Number of employees

Milan Direct is an Australian based company, with operations in Australia, UK and Europe.

The company, founded in 2006 by Dean Ramler and high school friend Ruslan Kogan pioneered[1] the concept of selling furniture purely through an online only channel. Ramler’s family has been making furniture in Australia for over 60 years[2], and it is this strong background in the furniture industry which led to the creation of Milan Direct.

In 2012, Milan Direct was awarded by Smart Company [3] as the Best Company Website in Australia.

Among other companies, Milan Direct has been selected to join Google's Trusted Store program [4]. Free for both retailers and consumers, this program seeks to provide more information about the operations from business in order to guarantee online shopping.

Milan Direct was recognised as a BRW Fast Starter in 2010[5], 2011[6], and a BRW Fast 100 in 2012[7].


  1. ^ 50 years of furniture: How Dean Ramler created Australia’s leading online furniture store Milan Direct - Smart Company. [1]
  2. ^ Ramler family’s 60-year passion for furniture - BRW. [2]
  3. ^ 2012 Smart Company Web Awards - Smart Company. [3]
  4. ^ Google Trusted Stores Program Article - BRW. [4]
  5. ^ The 2010 Fast Starters - BRW [5]
  6. ^ The 2011 Fast Starters - BRW [6]
  7. ^ The 2012 Fast Starters - BRW [7]

External links[edit]

Category:Online retail companies of Australia Category:Companies based in Melbourne