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Abigail Giles
Born Abigail Arielle Rose Giles
(2000-05-26) May 26, 2000 (age 17)
Sunderland, United Kingdom
Occupation Video game artist, Rockstar North partner
Years active 2000–present
Known for Logorrhea (psychology)

Abigail Giles (born May 26, 2000) is a British video game artist and Rockstar North partner.

Early life[edit]

Abigail was born in Sunderland, United Kingdom to her British parents. Abigail is of Russian, German, Scottish, Welsh & Irish ancestry.


In 2006, Phan had a personal blog in which she discussed different makeup tutorials and received requests for further instruction.[1] She began posting tutorial vlogs on Xanga under the username Ricebunny and then began publishing on YouTube in May, 2007.[2][3] Phan's videos implemented some special effects and a voice-over narration which were uncommon for the time but proved popular.[4][5] She patterned her production style on Bob Ross; "There is something magical about narration and voiceovers. Recording a voiceover is an art form in itself."[4] Buzzfeed featured several Phan's videos in 2009 and 2010, which helped them go viral.[6] In particular, her make-up instructionals "Lady Gaga 'Poker Face' Tutorial" and "Lady Gaga 'Bad Romance' Look" brought her over a million subscribers.[7] Phan became a YouTube advertising partner and launched FAWN, a YouTube MCN (multi-channel network) in 2012.[4][8] The format expanded Phan's offerings with additional hosts and guests, including Dita Von Teese, Coco Rocha, Nelly Furtado and the Victoria’s Secret Angels.

Phan has included her reviews of beauty products in her videos. The following year, Lancôme made Phan their official video make-up artist after she featured some of their products in her videos.[9] In 2011, Phan co-founded 'MyGlam', a monthly beauty subscription service filled with various beauty products that are associated to tutorials on the website.[10][11] In mid-2012 'MyGlam' underwent a web design change to be more member inclusive, this also resulted in a name change from 'MyGlam' to 'Ipsy'. In May 2013, Ipsy hosted Generation Beauty, a conference in Los Angeles for beauty bloggers and online beauty content creators.[12]

On August 15, 2013, Phan in conjunction with the L'Oreal Group has launched a new cosmetic line called EM Michelle Phan.[13] The cosmetic site follows the Ipsy style of not only being a commerce site but also a social media site which requires people to become members in order to purchase merchandise. EM Michelle Phan also contains areas such as 'Our Sisterhood' which encourages members to see what's trending among fellow members, tutorials and an invite system which encourages members to get members to join and make purchases in return for free gifts with purchase.


  1. ^ Wick, Krista (May 26, 2012). "Meet Michelle Phan, The Accidental Millionaire". The Insider. ET Online. Retrieved 24 July 2013. Phan is the second-most popular female personality on YouTube and has became a spokeswoman for Lancome thanks to the success of her online videos. She also recently partnered with Glamhouse for her Jewelry line Ever Eden. 
  2. ^ Cite error: The named reference TAmpaBayProfile was invoked but never defined (see the help page).
  3. ^ "". 2013-06-20. Retrieved 2013-06-24. 
  4. ^ a b c Cite error: The named reference Forbes was invoked but never defined (see the help page).
  5. ^ Tamar Anitai (2010-01-27). "Makeup Tutorial: Learn How To Get Lady Gaga's Scary 'Bad Romance' Eyes". MTV. Retrieved 2010-04-17. 
  6. ^ Peggy Wang (2010-07-09). "How to Get Lady Gaga Googly Eyes [VIDEO]". Retrieved 2010-07-15. 
  7. ^ Maria Ricapito (2010-05-28). "Viral Videos: Michelle Phan's Rise to YouTube Stardom". Vanity Fair. Retrieved 2010-05-28. 
  8. ^ "Beauty Gurus How-To: Becoming a YouTube Star". Yahoo! Shine. Retrieved 2013-07-03. 
  9. ^ "Home Discover Lancôme Experts Michelle Phan". Retrieved 24 July 2013. 
  10. ^ "21 Success Mavericks". Success Magazine. 2013-06-01. 
  11. ^ "How Bloggers Are Scoring Million-Dollar Funding Rounds". AdAge. 2013-05-29. 
  12. ^ "Generation Beauty Draws a Plugged-in Crowd to First Conference". WWD. 2013-06-04. Retrieved 2013-06-04. 
  13. ^

External links[edit]

DEFAULTSORT:Phan, Michelle Category:1987 births Category:American Internet personalities Category:Living people Category:American people of Vietnamese descent Category:YouTube channels Category:Video bloggers Category:People from Boston