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The Nuon platform was featured in the specialized media for the 3D video game titles it would bring to DVD players and set-top boxes, as well as for the features that were not available on other DVD players when playing standard DVD-formatted titles. Notable embedded features included Jeff Minter's Virtual Light Machine (VLM) for music, real-time zoom, gamma-correction and smooth reverse shuttle.
Although Nuon DVD technology was initially supported by various Hollywood studios with plans to release several enhanced DVD titles, only four were ultimately released, including Bedazzled and Planet of the Apes.
The founder of VM Labs, Richard Miller, was a former vice president of Atari Corporation, and several prominent VM Labs employees (including Jeff Minter and John Mathieson) were also associated with Atari Corporation.
Genesis Microchip planned to integrate the Nuon and Faroudja technologies for the DVD market, and ultimately used the NUON technology in HDTV chipsets. As an expanded DVD format and video game platform, as of November 2004, there were no Nuon-enabled DVD players shipping and no new Nuon software titles.
1995 – Company founded in Los Altos, CA. Seed financing and non-exclusive license agreement with Motorola for media processor design.
1996 – First Nuon Media Processor design delivered to Motorola for layout
1997 – Prototype silicon received. Second silicon (Quad-core "Oz") delivered to customers.
2000 – "Aries-2" begins production
2001 – "Aries-3" silicon (first fully designed at VM Labs) begins production. This design was faster, lower cost, lower power and more highly integrated than the Motorola versions, and fabricated at TSMC.
Feb 2002 – Genesis Microchip acquires VM Lab's assets and hires 50 remaining employees
- Moss, Richard (28 June 2015). "Remembering Nuon, the gaming chip that nearly changed the world—but didn't". Ars Technica. Condé Nast. Retrieved 3 January 2016.