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A vajazzle of a HTML tag

A vajazzle (also spelled vagazzle) is a form of genital decoration, formed by the application of crystal ornaments on the shaved pubic area of a woman. The process is known as vajazzling, a portmanteau of "vagina" and "bedazzle". The phenomenon was popularized by actress Jennifer Love Hewitt, who devoted a chapter in her book The Day I Shot Cupid to vajazzling.[1] During a promotional interview on a US talk show in January 2010, she encouraged the female members of her audience "to vajazzle their vajayjays".[2] Vajazzle became the most searched term on Google for the following day.[3] In the United Kingdom the concept was popularised when beautician Amy Childs appeared in the television show The Only Way Is Essex in 2010.[4]

Vajazzling can increase risks of infection if not properly cleaned.[5][6]

See also[edit]


  1. ^ Jennifer Love Hewitt (23 March 2010). The Day I Shot Cupid: Hello, My Name Is Jennifer Love Hewitt and I'm a Love-aholic. Voice. ISBN 978-1-4013-4112-1. 
  2. ^ "Jennifer Love Hewitt Bedazzled Her Privates (VIDEO)". Huffington Post. 2010-03-18. Retrieved 2014-06-06. 
  3. ^ Lee, Cara (2010-01-14). "Jen 'vagazzles' her lady bits". The Sun. London. 
  4. ^ Childs, Amy (2015). Amy Childs - 100% Me. Bonnier Publishing Ltd. ISBN 9781910536483. 
  5. ^ Gore, Alex (2012-12-09). "Hospitals hit by huge rise in women suffering injuries caused by their vajazzles". Daily Mail. Retrieved 2014-06-06. 
  6. ^ Rosen, Peg. "Vaginal Grooming: How Safe Are Down-There Beautification Trends?". Health. Retrieved 2014-06-06.