Van Toffler

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Van Toffler
Van Toffler MtvU-Half of Us (8288276476) (cropped).jpg
Toffler at the 67th Annual Peabody Awards Luncheon in 2008
Born (1958-12-05) December 5, 1958 (age 59)
Staten Island, New York, US[1]
Occupation CEO of Gunpowder & Sky

Van Toffler (born December 5, 1958) is the CEO of digital media production and distribution company Gunpowder & Sky, which he co-founded in 2016. He was formerly the President of Viacom Media Networks Music & Logo Group at Viacom from March 2008 to April 2015.


Toffler was the former President of Viacom Media Networks Music & Logo Group at Viacom from March 2008 until he announced on February 17, 2015 he was leaving Viacom Media Networks[2] in April 2015 to "launch a content creation and acquisition company tentatively named Below the Radar. Toffler will be leaving his post in April, but will continue to executive produce a number of Viacom’s flagship events including the VMAs, one of the signature franchises he launched."[3] He joined the start-up networks in 1987. On February 19, 2015, Viacom announced that Doug Herzog would replace him.[4]

In January 2016, Toffler, together with Floris Bauer and Otter Media formed Gunpowder & Sky, a digital content company aimed at Millennials.[5]

He was also an Associate with the law firm of Kaye, Scholer, Fierman, Hays and Handler.[6]


Toffler graduated from George W. Hewlett High School in 1976, The George Washington University in 1980[7] and has a law degree from the University of Pennsylvania (1983).[8]


In 2012, Billboard listed him as #35 in the Billboard Power 100.[9]

In 2004, he was named the City of Hope's 2004 Spirit of Life honoree for "raising awareness of social and health issues through such programming as The Osbournes and Tom Green Cancer Special."[10]

Personal life[edit]

Toffler has two children, Matthew and Rachel, from his marriage to Cheryl Brahen (married July 12, 1987).[1][11]


  1. ^ a b "Van Toffler - Broadcasting & Cable". Retrieved 16 January 2018. 
  2. ^ "MTV's Last Executive Link to Its Music Programming Past, Van Toffler, Is Leaving the Network". Retrieved 16 January 2018. 
  3. ^ Andreeva, Nellie (17 February 2015). "Van Toffler Leaves Viacom After 28 Years". Retrieved 16 January 2018. 
  4. ^ "Guest Post: Miley and Britney's Manager Larry Rudolph on Van Toffler, MTV's 'Real Visionary'". Retrieved 16 January 2018. 
  5. ^ Spangler, Todd (January 13, 2016). "Van Toffler Launches Digital Studio Backed by Chernin Group, AT&T". Variety. Archived from the original on December 4, 2016. Retrieved December 4, 2016. 
  6. ^ "Stocks". Retrieved 16 January 2018. 
  7. ^ "- GW Today - The George Washington University". Retrieved 16 January 2018. 
  8. ^ "People Who Went To Penn: Van Toffler". Retrieved 16 January 2018. 
  9. ^ "Billboard Power 100: Van Toffler". Retrieved 16 January 2018. 
  10. ^ "Van Toffler To Receive Spirit Of Life Honor". Retrieved 16 January 2018. 
  11. ^ "Penn Law Journal - Fall 2005 - Van Toffler L'83". Retrieved 16 January 2018. 

External links[edit]