Victor Okpala
Victor Okpala | |
|---|---|
| Born | August 8 |
| Known for | African music marketing |
| Notable work | Nabsolute Media |
Victor Okpala (born August 8) is a Nigerian entrepreneur, culture curator[1] and founder of NABSolute Media.[2] In 2020, NABSolute Media was listed by US publication Billboard as one of the gatekeepers in Africa’s entertainment ecosystem for their work in communications and music marketing.[3][4]
After resigning his job as a full time journalist with Net.ng[5][6] in 2019 to set up NABSolute Media, a communications agency that caters primarily to the music and creative industry.[7] He has since managed projects for Runtown, Reekado Banks, Red Bull,[8] Livespot, Gidi Fest, streaming service; UduX, Seyi Shay,[9] Skales,[10] Dare Art Alade, K1 De Ultimate and more.[11][12]
Victor was among the judges at the 13th edition of Mr Ideal Nigeria in 2022.[13]
Early career
[edit]Okpala began his career as a music critic and entertainment journalist, writing for Nigerian Entertainment Today and Net.ng, where he covered the Nigerian and African music industry.[14] In 2019, he moderated the maiden edition of the ECHO Music Conference, a platform focused on conversations about the African music industry.[15]
NABSolute Media
[edit]In 2019, Okpala resigned from full-time journalism to found NABSolute Media, a communications agency serving the music and creative industries in Nigeria and across Africa.[16] The agency has handled communications and music marketing projects for artists and brands including Runtown, Reekado Banks, Red Bull, Livespot, Gidi Fest, UduX, Seyi Shay, Skales, Dare Art Alade, and K1 De Ultimate.[17]
In 2020, NABSolute Media was listed by Billboard magazine as one of the key gatekeepers in Africa's entertainment ecosystem for its work in communications and music marketing.[18]
References
[edit]- ↑ Dickson (2019-04-19). "Victor Okpala To Moderate Maiden Edition Of ECHO Music Conference". Leadership. Retrieved 2021-06-24.
- ↑ "Victor Okpala: From Music Critic To Executing Runtown's Tradition EP". The Guardian. Lagos, Nigeria. 2019-06-11. Retrieved 2021-06-24.
- ↑ "Mapping Africa's Music Business". Billboard. Retrieved 2021-06-24.
- ↑ "How Victor Okpala of Nabsolute Media is adopting digital innovation to power Africa's music industry". BusinessDay. Lagos, Nigeria. 2021-02-05. Retrieved 2021-06-24.
- ↑ "Victor Okpala, Author at Nigerian Entertainment Today | Page 17 of 62". Nigerian Entertainment Today. Retrieved 2021-06-24.
- ↑ Law™, Africa Music (2018-05-13). "About that Unprofessional Interview Victor Okpala Conducted with Skales". Africa Music Law™. Retrieved 2021-06-24.
- ↑ Idowu, Oluwamayowa (2021-02-16). "3 Insights for Artists in 2021 from Victor Okpala". The Culture Custodian (Est. 2014). Retrieved 2021-06-24.
- ↑ "6 Things You Didn't Know About Ric Hassani". Red Bull. Retrieved 2021-06-24.
- ↑ "Seyi Shay To Uplift Emerging Artists with Free Features". The Guardian. Lagos, Nigeria. 2020-07-11. Retrieved 2021-06-24.
- ↑ BellaNaija.com (2020-06-16). "Skales' New Interview is all about Growth & the Healing Process that got him There". BellaNaija. Retrieved 2021-06-24.
- ↑ "Watch Vheektor Okpala Scrutinize The Character Of African Celebrities, More On 'Wah'z up Zone'". onobello.com. Retrieved 2021-06-24.
- ↑ "VIDEO: Popular 084Tv Presenter Vheektor Okpala Throws Shots on Nigerian Musicians". PHcityPromo. 2016-11-20. Archived from the original on November 22, 2016. Retrieved 2021-06-24.
- ↑ AsuquoE (2022-04-26). "Ronald Shakur wins 2022 Mr Ideal Nigeria". TalkMedia Africa. Retrieved 2024-06-02.
- ↑ "Victor Okpala From Music Critic To Executing Runtown's Tradition EP". The Guardian. Lagos, Nigeria. 2019-06-11. Retrieved 2026-07-03.
- ↑ Dickson (2019-04-19). "Victor Okpala To Moderate Maiden Edition Of ECHO Music Conference". Leadership. Retrieved 2026-07-03.
- ↑ "How Victor Okpala of Nabsolute Media is adopting digital innovation to power Africa's music industry". BusinessDay. Lagos, Nigeria. 2021-02-05. Retrieved 2026-07-03.
- ↑ "Victor Okpala From Music Critic To Executing Runtown's Tradition EP". The Guardian. Lagos, Nigeria. 2019-06-11. Retrieved 2026-07-03.
- ↑ "Mapping Africa's Music Business". Billboard. Retrieved 2026-07-03.
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