Vikas Gupta

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Vikas Gupta
Vikas Gupta, CEO & Founder.jpg
Residence Palo Alto, California, USA
Alma mater IIT Kanpur (B.Tech.), Georgia Tech (M.S.)
Occupation Internet entrepreneur
Known for Founder and CEO of Jambool, Head of Consumer Payments at Google
Home town San Francisco Bay Area

Vikas Gupta is an Indian American internet entrepreneur.[1] He is known for having founded Jambool, an online company that was acquiredby Google in August 2010.[2] Gupta has also joined Google as the Head of Consumer Payments[3] after the acquisition. Prior to founding Jambool, Gupta worked at, where he led the payments and web services groups. His newest venture is Play-i,which he started in November 2012.[4]

Early life[edit]

Gupta was born in Haridwar, India where his father worked at Bharat Heavy Electricals as one of the few who worked with computers. When Gupta was 12, his father left his well paying job to start his own small-scale industry in Chandigarh, and grew that business successfully over 20+ years. Gupta attributes his father as the first entrepreneur he knows and his inspiration to become an entrepreneur himself.[citation needed]



In May 1999, Gupta joined Amazon as a software engineer. During the first few years at Amazon, he rebuilt the Amazon payments infrastructure and launched one of the earliest service-oriented architectures within Amazon. In 2003 he joined the newly formed web services team, where he took on the mission to build the payments web service to monetize the web services Amazon was embarking on building. The resulting product was the Amazon Flexible Payments Service. In 2004, Vikas co-founded Amazon's development office in Bangalore, India.


While at Amazon, Gupta met Reza Hussein. Together, they left in 2006 to founded Jambool. Jambool started out as an online collaborative research tool. In 2008, Jambool launched Social Gold, a direct payments platform for virtual goods. Over the next two years it grew to the most widely used direct payments platform by social games on Facebook.[citation needed]

Google acquired Jambool in August 2010.


After the acquisition, Gupta joined Google as the Head of Consumer Payments. During his time at Google, he led the efforts on online payments services. The Social Gold platform was integrated and launched at Google I/O in 2011, to power payments for Chrome web store and Google+. Gupta left Google in January 2012.

Wonder Workshop[edit]

Vikas founded Wonder workshop to focus on one problem: make coding, and learning to code, fun and easy for every child through play.[5] Wonder Workshop is building robots and software that enables children at all ages to play and code with. Wonder Workshop was launched as Play-i, and renamed to Wonder Workshop in September, 2014.


  • US Patent No. 7,584,152 — "Automatic authorization of programmatic transactions"[6]
  • US Patent No. 7,502,760 — "Providing payments automatically in accordance with predefined instructions"[7]
  • US Patent No. 7,383,231 — "Performing automatically authorized programmatic transactions"[8]
  • US Patent No. 7,324,976/8,150,768/8,150,769 — "Automatic authorization of programmatic transactions"[9][10][11]
  • US Patent No. 7,729,994 — "Performing automatically authorized programmatic transactions"[12]
  • US Patent No. 7,742,994 — "Providing payments automatically in accordance with predefined instructions"[13]
  • US Patent No. 8,190,588 — "Providing a distributed transaction information storage service"[14]
  • US Patent No. 8,296,568 — "Systems and methods for authenticating an electronic transaction"[15]
  • US Patent No. 8,315,945 — "Transferring money using a mobile electronic device"[16]