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Viviane Senna in 2006.
Viviane Senna da Silva
14 June 1957
|Education||Pontifical Catholic University of São Paulo|
|Employer||Founder and president of the Instituto Ayrton Senna and the Ayrton Senna Foundation|
|Spouse(s)||Flávio Lalli (m. ?-1996; his death)|
Viviane Senna Lalli (née Senna da Silva; born 14 June 1957) is a Brazilian entrepreneur and philanthropist. She is sister of the racing driver and three-times Formula 1 world champion Ayrton Senna (1960–1994), and mother of the driver Bruno Senna (*1983).
She is president of the Ayrton Senna Foundation, established in London in June 1994 and also of the Instituto Ayrton Senna organization, headquartered in São Paulo since November 1994.
Viviane Senna was born in São Paulo to Milton Teodoro Guirado da Silva and Neide Senna da Silva. In 1979 she graduated in Psychology at the Pontificial Catholic University of São Paulo, specializing in Jungian psychology in the university's Sede Sapientiaes Institute. She worked as a psychotherapist for adult and children, and also supervised qualification groups and improvement of psychotherapists. She also coordinated study groups of deep psychology (advocated by Jung).
She is the only Brazilian member of the Fellow Adults of Boys of the World Prize together with Nelson Mandela (ex-president of South Africa), Silvia Renate Sommerlath (wife of the king of Sweden), and José Ramos-Horta (Nobel Prize winner), among others.
Viviane Senna manages the royalties of the Ayrton Senna brand that through its character Senninha (based on the driver) has been reproduced in more than 200 products, from bicycles to french fries.
Viviane Senna has been in three documentaries and two TV series.
|1998||A Star Named Ayrton Senna||Herself||Documentary|
|2004||The Right To Win|
|Show Business||TV series|
|2012||Na Moral||TV series; episode 1.9|
- «A guardiã do mito: Colada à imagem do irmão, Viviane Senna chega à pole position da filantropia nacional» Archived 2009-05-05 at the Wayback Machine, O Globo, 3 May 1999.
- «Perfil: Viviane Senna lidera movimento pela qualidade da educação no Brasil», artículo en el sitio web IDIS (Instituto para el Desarrollo de la Inversión Social) del 5 de agosto de 2011.
- «The Institute Ayrton Senna and the Greenhouse Charity honoured by the BNP Paribas Prize for Individual Philanthropy», artículo en inglés en el sitio web BNP Paribas del 21 de junio de 2012.]
- «Presidente Viviane Senna», ficha en el sitio web Senna Globo.
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