Vivo (technology company)

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vivo Communication Technology Co. Ltd.
Subsidiary
IndustryConsumer electronics
Founded2009; 11 years ago (2009)
FounderShen Wei
Headquarters,
Area served
China
Bangladesh
Cambodia
India
Indonesia
Nepal
Malaysia
Myanmar
Pakistan
Philippines
Russia
Singapore
Sri Lanka
Taiwan
Thailand
Vietnam
Key people
Shen Wei
(founder & CEO)
ProductsHiFi
smartphones
accessories
software
and online services
ParentBBK Electronics
Chinese name
Simplified Chinese维沃移动通信有限公司
Traditional Chinese維沃移動通信有限公司
Literal meaningvivo Mobile Communications Co., Ltd.
Websitevivo.com/en

vivo Communication Technology Co. Ltd. is a Chinese technology company owned by BBK Electronics that designs and manufactures smartphones and smartphone accessories in China, software and online services. BBK Electronics also owns Oppo, Realme and OnePlus. The company develops software for its phones, distributed through its vivo App Store, with iManager included in their proprietary, Android-based operating system, Funtouch OS.

With research and development centers in Shenzhen and Nanjing, vivo employs 1,600 R&D personnel, as of January 2016.[1]

History[edit]

vivo was founded in 2009, in Dongguan, China, and was named for the Esperanto word for "life".[citation needed]

In the first quarter of 2015, vivo was ranked among the top 10 smartphone makers, achieving a global market share of 2.7%.[2]

vivo[edit]

Since its founding in 2009, vivo has expanded to over 100 countries around the world. International expansion began in 2014, when the company entered the Thai marketplace.[3] vivo quickly followed up with launches in India, Indonesia, Malaysia, Myanmar, Philippines, Thailand, and Vietnam.

In 2017, vivo entered the smartphone market in Russia, Sri Lanka, Taiwan, Hong Kong, Brunei, Macau, Cambodia, Laos, Bangladesh, and Nepal.[4][5][6][7] In June 2017, it entered the Pakistan mobile phone market and the vivo brand is currently experiencing rapid growth in popularity in the country.[8][9]

On 26 November 2017, vivo entered the Nepali market with its Y53 and Y65 models.[10] In 2019, it started operations in the Middle East.

Marketing[edit]

vivo Mansion in Nanjing, China

In October 2015, vivo became the title sponsor of the Indian Premier League under a two-year deal starting in the 2016 season.[11][12] In July 2017, the deal was extended until 2022.[13]

In June 2017, vivo reached a sponsorship deal with FIFA to become the official smartphone brand of the 2018 and 2022 FIFA World Cups.[14] The company also became a title sponsor of India's Pro Kabaddi.[15]

vivo has a sponsorship deal with the NBA in China, with Golden State Warriors player Stephen Curry endorsing the brand in China and the Philippines.[16]

The company contracted product placement with Marvel Studios for Captain America: Civil War, in which vivo phones are used by Captain America and Iron Man.[17]

Vivo announced the partnership with the world’s leading mobile game- PlayerUnknown's Battlegrounds Mobile (PUBG MOBILE) by Tencent Games and PUBG Corporation as the title sponsor of the PUBG MOBILE Club Open 2019, one of the biggest mobile gaming tournament in the world.

Phones[edit]

vivo logo used until January 9, 2019 in China and February 2019 in other countries
vivo V7 of "V"-Series

vivo has designed numerous phones, including several concept phones. vivo "V" series are the flagship cell phone models of the company.[18]

Y - Series vivo phones
Model Series Date launched Other information
Y51 Y January 2016
Y53 Y April 2017
Y55 Y February 2018
Y65 Y November 2018
Y69 Y August 2017
Y71 Y April 2018
Y81i Y October 2018
Y81 Y August 2018
Y83 Y May 2018
Y85 Y May 2018
Y91C Y February 2018
Y91i Y December 2018
Y91 Y November 2018 Options of 2GB 16GB/2GB 32GB/ 3GB 64GB
Y93 Y November 2018 Colors: black, gold, white, more
Y9

5

Y November 2018
Y17 Y April 2019 The first vivo smartphone with Mediatek helio P35 and 5000 mah battery.
Y19 Y November 2019
V - Series vivo phones
Model Series Date launched Other information
V1[19] V July 2015
V1 Max[20] V August 2015
V3[21] V April 2016
V3 Max[22] V April 2016
V5[23] V November 2016
V5 Plus[24] V January 2017
V5 Lite[25] V February 2017
V5s[26] V May 2017
V7+ V September 2017 It comes with 5.99-inch display, octa-core Snapdragon 450, 4GB RAM, 16 MP rear camera, 24 MP front camera and 3225 mAh battery.[27] Soon after the launch, the phone was in news for wrong reasons. The phone was launched with 24 MP camera but the Snapdragon 450 chipset used on the phone can only support up to 21 MP camera sensor. Later vivo clarified that the updated Snapdragon 450 can support 24 MP camera, and Qualcomm later updated their official website to reflect the changes to the chipset.[28]
V7[29] V December 2017
V9[30] V March 2018
V9 Youth[31] V April 2018
V11[32] V September 2018
V11 Pro V September 2018 The phone comes with 6.41-inch Super AMOLED display, oct-core Snapdragon 660, 6GB RAM, 12 MP + 5 MP dual camera, 25 MP front camera, 3400 mAh battery. It also has an under-display fingerprint sensor & it has a dual engine fast charging with 18W power adapter[33]
V11i[34] V September 2018 The vivo V11i comes with 6.3-inch display, octa-core MediaTek Helio P60 processor, 4GB RAM, 16MP+5MP dual camera, 25MP front camera and 3315 mAh battery.

[35]

V15 Pro V February 2019 This is vivo's first phone in the V series to sport a pop-up camera and a full-screen display without a notch. It is powered by the Snapdragon 675 and has a triple-camera setup at the back. [36] V15 Pro packs 6GB RAM and 128GB storage. along with dedicated microSD card slot to expand storage up to 256GB. It is also the first phone to feature a 32-megapixel pop-up selfie camera. The phone has an under-display fingerprint sensor and Face Unlock. There is also a 3700 mAh battery that powers the phone.[37]
V15 V February 2019 The vivo V15 was released on February 20, 2019 in India and March 20 in Southeast Asia and Russia.
V17 V The vivo V17 released in india with 48MP Quad Camera and i-view punch hole display.
V17 Pro V September 2019 The Vivo V17 Pro released on September 20th 2019 in India. The first with 32MP Dual Pop-Up Front Camera.
Other vivo phones
Model Series Date launched Other information
U10 U September 2019 It has 6.35-inch HD+ Halo FullView Display with a resolution of 720x1544 pixels and an aspect ratio of 19.5:9 with Qualcomm Snapdragon 665 processor and 5000mAh battery.[38]
U20 U November 2019 It has 6.53-inch touchscreen display with a resolution of 1080x2340 pixels with Octa-core Qualcomm Snapdragon 675 processor and 5000mAh battery[39]
Z1 Pro Z July 2019 It has a 6.5-inch FHD+ (2340x1080 pixels) with Vivo iView display which has punch hole design with Qualcomm Snapdragon 712 AIE processor.[40]
Z1x Z September 2019 It has Halo FullView Super AMOLED screen with an in-display fingerprint sensor and 4500mAh battery with Vivo Flash Charge (22.5W).[41]
S1 S August 2019 It has 6.38-inch AMOLED display with in-display fingerprint and powered by a MediaTek Helio P65.[42]
S1 Pro S November 2019 The Vivo S1 Pro has a 48MP Quad Camera with 32MP Front Camera, 128GB or 256GB ROM with 8GB RAM, Qualcomm Snapdragon 665 Processor & 18W Dual Engine Fast Charging.
X1 X 2012[43] The X1 was the first vivo phone to use a Hi-Fi chip, developed by American semiconductor company Cirrus Logic.[44] vivo followed this up in 2013 by releasing the 2k-resolution screen phone, the Xplay 3s.[45] Other popular phones in the vivo lineup include the X5 Pro, the X5 Max, and the Xshot.
X7 X July 2016
X20 X September 2017
X21 UD X 2018 The X21 UD has an under screen fingerprint scanner.[46] It used the "ClearID" technology developed by Synaptics.
X30 5G X December 2019 The X30 was launched with the latest Samsung Exynos 980 Processor with 5G modem in the flagship smartphone, and has a quad camera with up to 60x digital zoom.
Nex NEX 2018 The company launched a concept smartphone, vivo Apex, at the Mobile World Congress in 2018, which features a high screen-to-body ratio (91.2%), a pop-up front camera, and two optical fingerprint scanners under its OLED display. The production version was named vivo Nex.
Nex Dual Display Edition NEX vivo launched the Nex Dual Display Edition, which features a second OLED screen, and triple rear cameras embodied at the back, with a lunar ring instead of a sliding module.[47]
Nex 3 5G NEX September 2019 The Nex 3 5G has a Snapdragon 855+ Processor.

References[edit]

  1. ^ About Page. vivoglobal.com. Retrieved on 2017-01-03.
  2. ^ Top 10 smartphone makers in Q1 2015: Sony and Microsoft drop out of the picture, Chinese phone makers take over. Phonearena.com. Retrieved on 2017-01-03.
  3. ^ vivo Enters Thailand, Gunning for Overseas Markets. Gsmdome.com. Retrieved on 2017-01-03.
  4. ^ vivo Mobile enters Myanmar market. Dealstreetasia.com (2015-03-27). Retrieved on 2017-01-03.
  5. ^ Chinese smartphone maker vivo Mobile set to enter India, to launch X5Max on Dec 15. Bgr.in. Retrieved on 2017-01-03.
  6. ^ vivo Officially Launches Brand and X5Pro in Malaysia. Ipdatainfo.com (2015-06-25). Retrieved on 2017-01-03.
  7. ^ Meet vivo X5 Max - the world's slimmest smartphone at 4.75mm. Neotryx.com (2015-01-02). Retrieved on 2017-01-03.
  8. ^ "vivo Officially Launches Its Music and Camera Focused Smartphones in Pakistan". 5 July 2017. Retrieved 21 August 2017.
  9. ^ Mustafa, Onsa (29 June 2017). "World's 5th Most Selling Smartphone Brand, vivo will Launch in Pakistan on July 5th 2017 - PhoneWorld". PhoneWorld. Retrieved 21 August 2017.
  10. ^ "Vivo Enters Nepali Market with Two Smartphones". 26 November 2017.
  11. ^ vivo bags IPL title sponsorship for two years. Cricbuzz.com (2015-10-19). Retrieved on 2017-01-03.
  12. ^ vivo Formally Announces Partnership With BCCI as IPL Sponsor. Thequint.com (2015-10-27). Retrieved on 2017-01-03.
  13. ^ "vivo retains IPL title rights till 2022 after massive bid". Cricinfo. Retrieved 27 June 2017.
  14. ^ "vivo wants you to know its name so much it's sponsoring the World Cup". The Verge. 2 June 2017. Retrieved 4 June 2017.
  15. ^ "Pro Kabaddi league: STAR Sports signs record five-year deal with vivo". Hindustan Times. 8 May 2017. Retrieved 4 September 2017.
  16. ^ Doland, Angela (24 April 2017). "Why Stephen Curry Is Plugging a Chinese Smartphone". Advertising Age. Retrieved 17 August 2017.
  17. ^ "vivo Collaborates with Marvel's Captain America: Civil War to Further Global Outreach | vivo Singapore". www.vivo.com. Retrieved 26 January 2018.
  18. ^ "vivo V series". Retrieved 25 May 2018.
  19. ^ "vivo V1 - Full phone specifications". www.gsmarena.com. Retrieved 24 December 2019.
  20. ^ "vivo V1Max - Full Phone Specifications".
  21. ^ "vivo V3 - Full Phone Specifications".
  22. ^ "vivo V3max - Full Phone Specifications".
  23. ^ "vivo V5 - Full Phone Specifications it's operating system is Android V6.0 and uses Marshmallow Technology. It has a Metal back and Frame".
  24. ^ "vivo V5plus - Full Phone Specifications".
  25. ^ "vivo V5 Lite - Full Phone Specifications".
  26. ^ "vivo V5s - Full Phone Specifications".
  27. ^ "vivo V7+ Specifications and reviews".
  28. ^ "vivo V7+ Camera: Is vivo Faking About 24MP Camera Capability?". 9 September 2017.
  29. ^ "vivo V7 Specifications and reviews It is of 5.99 inches with bezel less display".
  30. ^ "vivo V9 Pro Specifications".
  31. ^ "vivo V9 youth - Full Phone Specifications".
  32. ^ "vivo V11 - Operating System. Android v8.1 (Oreo) 6.3 inches (16 cm) bezel-less display with waterdrop notch. MediaTek Helio P60 Octa core Processor. 6 GB RAM. ... 16 + 5 MP Dual Rear Cameras. 25 MP Front Camera. Full Phone Specifications".
  33. ^ "vivo V11 Pro - Full Phone Specifications".
  34. ^ "vivo V11, V11i launched with in-display fingerprint sensor, waterdrop notch, dual rear cameras".
  35. ^ "vivo V11i Specifications and Review".
  36. ^ "vivo V15 Pro launches with a pop-up camera & Snapdragon 675". 22 February 2019.
  37. ^ "vivo V15 Pro Specifications, Price and Review".
  38. ^ "Vivo U10 Price in India, Specifications, Comparison (28th November 2019)". NDTV Gadgets 360. Retrieved 28 November 2019.
  39. ^ "Vivo U20 Price in India, Specifications, Comparison (28th November 2019)". NDTV Gadgets 360. Retrieved 28 November 2019.
  40. ^ "Vivo Z1 Pro Review: Offers a 'premium' touch at an affordable price tag | Gadgets Now". Gadget Now. 17 July 2019. Retrieved 28 November 2019.
  41. ^ "Vivo Z1x Price in India, Specifications, Comparison (28th November 2019)". NDTV Gadgets 360. Retrieved 28 November 2019.
  42. ^ "Vivo S1 Price in India, Specifications, Comparison (28th November 2019)". NDTV Gadgets 360. Retrieved 28 November 2019.
  43. ^ vivo X1 arrives: world's new thinnest smartphone is also a joy for Hi-Fi enthusiasts Phonearena.com. Retrieved on 2017-01-03.
  44. ^ vivo X1 arrives: world's new thinnest smartphone is also a joy for Hi-Fi enthusiasts Phonearena.com. Retrieved on 2017-01-03.
  45. ^ vivo officially unveils the Xplay 3S, the world’s first ‘2K’ smartphone. Androidauthority.com (2013-12-18). Retrieved on 2017-01-03.
  46. ^ Sin, Ben. "vivo X21 UD Review: In-Display Fingerprint Scanner Amazes And Frustrates". Forbes. Retrieved 13 May 2018.
  47. ^ Byford, Sam (11 December 2018). "vivo's new Nex has a second display and 'Lunar Ring' on the back". The Verge. Retrieved 13 December 2018.

External links[edit]