Vivo (technology company)

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Vivo Communication Technology Co. Ltd.
Subsidiary
IndustryConsumer electronics
Founded2009; 10 years ago (2009)
FounderShen Wei
Headquarters,
Area served
China, South Asia, South East Asia, Russia, India
Key people
Shen Wei
(Founder and CEO)
ProductsHiFi, Smartphones, Smartphone Accessories, Software, and Online Services
ParentBBK Electronics
Chinese name
Simplified Chinese维沃移动通信有限公司
Traditional Chinese維沃移動通信有限公司
Literal meaningVivo Mobile Communications Co., Ltd.
Websitevivo.com/en

Vivo Communication Technology Co. Ltd., known as Vivo, is a Chinese technology company owned by BBK Electronics that designs and manufactures smartphones, smartphone accessories, software, and online services, which are then sold in India. The company develops software for its phones, distributed through its Vivo App Store, with iManager included in their proprietary, Android-based operating system, Funtouch OS.

With research and development centers in Shenzhen and Nanjing, Vivo employs 1,600 R&D personnel, as of January 2016.[1]

History[edit]

Vivo was founded in 2009, in Dongguan, China, and was named for the Esperanto word for life.[citation needed] In the first quarter of 2015, Vivo was ranked among the top 10 smartphone makers, achieving a global market share of 2.7%.[2]

Expansion[edit]

Since its founding in 2009, Vivo has expanded to over 100 countries around the world. International expansion began in 2014, when the company entered the Thai marketplace.[3] Vivo quickly followed up with launches in India, Indonesia, Malaysia, Myanmar, Philippines, Thailand, and Vietnam.

In 2017, Vivo entered the smartphone market in Russia, Sri Lanka, Taiwan, Hong Kong, Brunei, Macau, Cambodia, Laos, Bangladesh, and Nepal.[4][5][6][7] In June 2017, it entered the Pakistan mobile phone market and the Vivo brand is currently experiencing rapid growth in popularity in the country.[8][9]

On 26 November 2017, Vivo entered the Nepali market with its Y53 and Y65 models.[10]

Marketing[edit]

Vivo Mansion in Nanjing, China.

In October 2015, Vivo became the title sponsor of the Indian Premier League under a two-year deal starting in the 2016 season.[11][12] In July 2017, the deal was extended until 2022.[13]

In June 2017, Vivo reached a sponsorship deal with FIFA to become the official smartphone brand of the 2018 and 2022 FIFA World Cups.[14] The company also became a title sponsor of India's Pro Kabaddi.[15]

Vivo has a sponsorship deal with the U.S. National Basketball Association in China, with Golden State Warriors player Stephen Curry endorsing the brand in China and the Philippines.[16]

The company contracted product placement with Marvel Studios for Captain America: Civil War, in which Vivo phones are used by both Captain America and Iron Man.[17]

Phones[edit]

Vivo V7 of "V"-Series

Vivo has designed numerous phones, including several concept phones. Vivo "V" series are the flagship cell phone models of the company.[18]

Y - Series[edit]

Y95[edit]

Vivo Y95 phone launched in November 2018.

Y93[edit]

Vivo Y93 smartphone was launched in November 2018.

Y91[edit]

Vivo Y91 smartphone was launched in November 2018.

Y85[edit]

Vivo Y85 smartphone was launched in May 2018.

Y83[edit]

Vivo Y83 smartphone was launched in May 2018.

Y81[edit]

Vivo Y81 smartphone was launched in August 2018.

Y71[edit]

Vivo Y71 smartphone was launched in April 2018.

Y69[edit]

Vivo Y69 smartphone was launched in August 2017.

Y65[edit]

Vivo Y65 smartphone was launched in November 2017.

Y55

Vivo Y55 smartphone was launched in February 2017.

Y53[edit]

Vivo Y53 smartphone was launched in April 2017.

Y51[edit]

Vivo Y51 smartphone was launched in January 2016.

V-Series[edit]

V1[edit]

The Vivo V1 was released on July, 2015.[19]

V1 Max[edit]

The Vivo V1 Max was released on August, 2015.[20]

V3[edit]

The Vivo V3 was released on April, 2016.[21]

V3Max[edit]

The Vivo V3Max was released on April, 2016.[22]

V5[edit]

The Vivo V5 was released on November, 2016.[23]

V5 Plus[edit]

The Vivo V5 Plus was released on January, 2017.[24]

V5 Lite[edit]

The Vivo V5 Lite was released on February, 2017.[25]

V5s[edit]

The Vivo V5s was released on May, 2017.[26]

V7+[edit]

The Vivo V7+ was released on September, 2017. Vivo V7+ comes with 5.99-inch Dislay, octa-core Snapdragon 450, 4GB RAM, 16 MP rear camera, 24 MP front camera and 3225 mAh battery.[27] Soon after the launch, the phone was in news for wrong reasons. The phone was launched with 24 MP camera but the Snapdragon 450 chipset used on the phone can only support up to 21 MP camera sensor. Later Vivo clarified that the updated Snapdragon 450 can support 24 MP camera and Qualcomm later updated their official website to reflect the changes to the chipset.[28]

V7[edit]

The Vivo V7 was released on December, 2017.[29]

V9 Pro[edit]

The Vivo V9 Pro was released on March, 2018.[30]

V9 Youth[edit]

The Vivo V9 Youth was released on April, 2018.[31]

V11[edit]

The Vivo V11 was released on September 5, 2018.[32]

V11 Pro[edit]

The Vivo V11 Pro was released on September 5, 2018. The phone comes with 6.41-inch Super AMOLED Display, oct-core Snapdragon 660, 6GB RAM, 12 Mp+ 5 MP dual camera, 25 MP front camera, 3400 mAh battery. It also has under-display fingerprint sensor.[33]

V11i[edit]

The Vivo V11i was released on September 5, 2018.[34]Vivo V11i comes with 6.3-inch display, octa-core MediaTek Helio P60 processor, 4GB RAM, 16MP+5MP dual camera, 25MP front camera and 3315 mAh battery.[35]

V15 Pro[edit]

The Vivo V15 Pro released on 20 February 2019. This is Vivo's first phone in the V series to sport a pop-up camera and a full-screen display without a notch. It is powered by the Snapdragon 675 and has a triple-camera setup at the back. [36] V15 Pro packs 6GB RAM and 128GB storage. along with dedicated microSD card slot to expand storage up to 256GB. It is also the first phone to feature 32 megapixels pop-up selfie camera. The phone has Under-display fingerprint sensor and Face Unlock. There is also a 3700 mAh battery that powers the phone. [37]

X-Series[edit]

X1[edit]

In 2012, Vivo released the X1.[38] The X1 was the first Vivo phone to use a Hi-Fi chip, developed by American semiconductor company Cirrus Logic.[38] Vivo followed this up in 2013 by releasing the 2k-resolution screen phone, the Xplay 3s.[39] Other popular phones in the Vivo lineup include the X5 Pro, the X5 Max, and the Xshot.

X20[edit]

This smartphone was released on September 2017.

X21[edit]

In 2018, Vivo unveiled the X21 UD, with an under screen fingerprint scanner.[40] It used the "ClearID" technology developed by Synaptics.

X23[edit]

Nex Series[edit]

  • Nex

The company launched a concept smartphone, Vivo Apex, at the Mobile World Congress, in 2018, which features a high screen-to-body ratio (91.2%), a pop-up front camera, and two optical fingerprint scanners under its OLED display. The production version was named Vivo Nex.

  • Nex Dual Display Edition

Vivo launched the Nex Dual Display Edition, which features a second OLED screen, and triple rear cameras embodied at the back, with a lunar ring instead of a sliding module.[41]

References[edit]

  1. ^ Vivo Global Website About Page. Vivoglobal.com. Retrieved on 2017-01-03.
  2. ^ Top 10 smartphone makers in Q1 2015: Sony and Microsoft drop out of the picture, Chinese phone makers take over. Phonearena.com. Retrieved on 2017-01-03.
  3. ^ Vivo Enters Thailand, Gunning for Overseas Markets. Gsmdome.com. Retrieved on 2017-01-03.
  4. ^ Vivo Mobile enters Myanmar market. Dealstreetasia.com (2015-03-27). Retrieved on 2017-01-03.
  5. ^ Chinese smartphone maker Vivo Mobile set to enter India, to launch X5Max on Dec 15. Bgr.in. Retrieved on 2017-01-03.
  6. ^ Vivo Officially Launches Brand and X5Pro in Malaysia. Ipdatainfo.com (2015-06-25). Retrieved on 2017-01-03.
  7. ^ Meet Vivo X5 Max - the world's slimmest smartphone at 4.75mm. Neotryx.com (2015-01-02). Retrieved on 2017-01-03.
  8. ^ "Vivo Officially Launches Its Music and Camera Focused Smartphones in Pakistan". 2017-07-05. Retrieved 2017-08-21.
  9. ^ Mustafa, Onsa (2017-06-29). "World's 5th Most Selling Smartphone Brand, Vivo will Launch in Pakistan on July 5th 2017 - PhoneWorld". PhoneWorld. Retrieved 2017-08-21.
  10. ^ http://www.nepalitelecom.com/2017/11/vivo-enters-nepali-market-two-smartphones.html
  11. ^ VIVO bags IPL title sponsorship for two years. Cricbuzz.com (2015-10-19). Retrieved on 2017-01-03.
  12. ^ Vivo Formally Announces Partnership With BCCI as IPL Sponsor. Thequint.com (2015-10-27). Retrieved on 2017-01-03.
  13. ^ "Vivo retains IPL title rights till 2022 after massive bid". Cricinfo. Retrieved 2017-06-27.
  14. ^ "Vivo wants you to know its name so much it's sponsoring the World Cup". The Verge. Retrieved 4 June 2017.
  15. ^ "Pro Kabaddi league: STAR Sports signs record five-year deal with VIVO". Hindustan Times. 2017-05-08. Retrieved 2017-09-04.
  16. ^ Doland, Angela (2017-04-24). "Why Stephen Curry Is Plugging a Chinese Smartphone". Advertising Age. Retrieved 2017-08-17.
  17. ^ "Vivo Collaborates with Marvel's Captain America: Civil War to Further Global Outreach | Vivo Singapore". www.vivo.com. Retrieved 2018-01-26.
  18. ^ "Vivo V series". Retrieved 25 May 2018.
  19. ^ "Vivo V1 - Full Phone Specifications".
  20. ^ "Vivo V1Max - Full Phone Specifications".
  21. ^ "Vivo V3 - Full Phone Specifications".
  22. ^ "Vivo V3max - Full Phone Specifications".
  23. ^ "Vivo V5 - Full Phone Specifications".
  24. ^ "Vivo V5plus - Full Phone Specifications".
  25. ^ "Vivo V5 Lite - Full Phone Specifications".
  26. ^ "Vivo V5s - Full Phone Specifications".
  27. ^ "Vivo V7+ Specifications and reviews".
  28. ^ "Vivo V7+ Camera: Is Vivo Faking About 24MP Camera Capability?".
  29. ^ "Vivo V7 Specifications and reviews".
  30. ^ "Vivo V9 Pro Specifications".
  31. ^ "Vivo V9 youth - Full Phone Specifications".
  32. ^ "Vivo V11 - Full Phone Specifications".
  33. ^ "Vivo V11 Pro - Full Phone Specifications".
  34. ^ "Vivo V11, V11i launched with in-display fingerprint sensor, waterdrop notch, dual rear cameras".
  35. ^ "Vivo V11i Specifications and Review".
  36. ^ "Vivo V15 Pro launches with a pop-up camera & Snapdragon 675".
  37. ^ "Vivo V15 Pro Specifications, Price and Review".
  38. ^ a b Vivo X1 arrives: world's new thinnest smartphone is also a joy for Hi-Fi enthusiasts Phonearena.com. Retrieved on 2017-01-03.
  39. ^ Vivo officially unveils the Xplay 3S, the world’s first ‘2K’ smartphone. Androidauthority.com (2013-12-18). Retrieved on 2017-01-03.
  40. ^ Sin, Ben. "Vivo X21 UD Review: In-Display Fingerprint Scanner Amazes And Frustrates". Forbes. Retrieved 2018-05-13.
  41. ^ Byford, Sam (2018-12-11). "Vivo's new Nex has a second display and 'Lunar Ring' on the back". The Verge. Retrieved 2018-12-13.

External links[edit]