|This article does not cite any sources. (December 2007)|
|City of license||Daytona Beach/Orlando|
|Broadcast area||Central Florida|
|Slogan||Today's R&B and Throwbacks|
|Frequency||94.5 MHz (also on HD Radio)
94.5-2: WCFB-HD2 (Alternative Rock "X107.3")
94.5-3: WCFB-HD3 (Old-school hip hop)
|Translator(s)||107.3 W297BB (Orlando, relays HD2)|
|First air date||March 1947 (as WNDB-FM)|
|Callsign meaning||We're Central Florida's B94.5 (former brandname) or W Central Florida's Broadcaster|
|Former callsigns||WNDB-FM (1947-1973)
(Cox Radio, Inc.)
|Sister stations||WDBO, WDBO-FM, WMMO, WPYO, WWKA
part of Cox cluster with TV station WFTV
|Webcast||Listen Live Star 94.5
Listen Live X107.3 (WCFB-HD2)
X107.3 (WCFB-HD2) (via TuneIn)
WCFB is a radio station that is licensed to Daytona Beach, Florida that serves the Greater Orlando area. Its signal can be heard as far west as Inverness and as far north as Gainesville. Under ownership of Cox Radio, its studios are located in Orlando and the transmitter tower is in Pine Lakes.
The station began in March 1947 as WNDB-FM, sister station of WNDB/1150, and was owned by Daytona Beach News Journal. In 1978, the station became a soft adult contemporary as WWLV, "Love 94.5". On August 7, 1992, after being purchased by New City Communications, WWLV flipped to country as "B94.5", WCFB. On May 11, 1995, WCFB changed formats to Rhythmic AC, which later evolved to Urban Adult Contemporary as "Star 94.5". This makes WCFB the first urban radio station in years in Orlando to challenge longtime WJHM, which switched formats from rhythmic contemporary to urban contemporary by that time. When WJHM returned to Rhythmic Top 40 in 2011, WCFB once again became the defacto Urban outlet in Central Florida, even though it has always stayed in its own lane with its audience rather than try to compete fiercely for listeners.
WCFB was purchased by Cox Communications in 1997.
A tornado on February 2, 2007 knocked WCFB's signal off the air for a brief period, as it destroyed the transmitter site and a nearby building, near Paisley. The station returned to the air broadcasting from a temporary transmitter located at another Cox owned tower in Christmas for a short period of time before the station's temporary transmitter site moved to high power facilities at a tower in Orange City off of Miller Rd. The replacement tower in Paisley was finished in mid-November 2007. As of October 24, 2008, WCFB has moved back to the Paisley site.
On November 26, 2014, WCFB flipped from urban adult contemporary to classic hip hop. At that time, WCFB dropped the syndicated "Tom Joyner Morning Show", and replaced it with The Steve Harvey Morning Show. However, due to negative audience feedback, in December 2014, WCFB flipped back to urban adult contemporary, with the classic hip hop format moving to their HD3 sub-channel.
WCFB-HD2 operates with an alternative rock format. In 2014, the HD2 channel was also placed on a translator at 107.3 MHz with the callsign W297BB. The station is referred to as "X 107-3" with the slogan "Orlando's New Alternative". In addition to alternative, it also plays Jacksonville Jaguars programming when sister station WDBO "ESPN 580 Orlando" is occupied by Miami Dolphins programming. WDBO owns the affiliate rights in Orlando for both teams.
WCFB-HD3 plays "Old School Hip-Hop" music.
- Program Director Kevin Gardner
- Music Director Kevin Gardner
- News/Community Affairs Director Monica May
|City of license||ERP
- "Vox Jox". Billboard 107 (20): 100. May 20, 1995.
- Star 94.5 Orlando Joins Classic Hip Hop Club
- Star 94.5 Orlando Retreats From All Classic Hip Hop
- Star 94.5 Website
- Pictures of Tower Destruction from Feb 2 2007 tornado
- Query the FCC's FM station database for WCFB
- Radio-Locator information on WCFB
- Query Nielsen Audio's FM station database for WCFB
- Query the FCC's FM station database for W297BB
- Radio-Locator information on W297BB
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