|City||Dunn, North Carolina|
|Translator(s)||97.7 W249DE (Dunn)|
|First air date||1946|
|Power||7000 Watts (daytime)|
1 Watt (nighttime)
|Callsign meaning||Where Christians Keep Believing|
|Owner||North Carolina Central Broadcasters, Inc.|
The locally owned outlet airs church services and other related programming on Sundays in addition to the musical shows. WCKB is owned by NC Central Broadcasters. It transmits with 7,000 watts of power during the day and 1 watt at night.
When WCKB signed on in 1946, the letters meant "Where Carolina Keeps Building." Now, general manager Ron Tart says, the letters mean "Where Christians Keep Believing."
Lincoln "Uncle Linc" Faulk was the general manager and an announcer for 25 years.
John G. Thomas, WCKB news director, interviewed Ermon Godwin Jr. on his "Retrospect" program in 1969. The younger Godwin described how his father Edmon Godwin Sr. described "Hollerin'," saying it was a part of doing morning chores, or a routine at the end of the day, and each person had a distinctive style. Godwin found a tape of George Denning, who still hollered. On a Saturday "Let's Talk" program on WCKB on which Godwin made an appearance, the idea for the Spivey's Corner hollerin' contest began.
- Michael Futch, "Call Letters Have Their Swan Song," The Fayetteville Observer, June 10, 2004.
- "Former Mayor of Lillington, Faulk, Is Dead," The Fayetteville Observer, October 2, 1997.
- Michael Futch, "Hollerin' Contest a Loud, Family Affair," The Fayetteville Observer, June 20, 1997.
- Charles Broadwell, "U.S. 421 Offers Slice of Region Life," The Fayetteville Observer, September 30, 1990.
- Official website
- Query the FCC's AM station database for WCKB
- Radio-Locator Information on WCKB
- Query Nielsen Audio's AM station database for WCKB
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