WCKC

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WCKC
City Cadillac, Michigan
Broadcast area Cadillac, Michigan
Branding 107.1 The Drive
Slogan The Lake's Classic Rock Station
Frequency 107.1 MHz
First air date 1985 (as WYTW)
Format Classic rock
ERP 2,750 watts
HAAT 147 meters
Class A
Facility ID 22183
Callsign meaning Cadillac KC Country (Previous format)
Former callsigns WITW (1984-1985, CP)
WYTW (1985-1991)
Owner Up North Radio, LLC
Sister stations WCDY WBZX
Website 1071thedrive.com

WCKC (107.1 FM, "The Drive") is a radio station in Cadillac, Michigan that is owned by Up North Radio, LLC. WCKC airs a classic rock format.

History[edit]

In 1985 Donald "Doc" Benson, then-owner of WMKC-FM/WIDG-AM in St. Ignace, obtained the CP (Construction Permit) for a new FM in Cadillac at 107.1. Cadillac previously had a WITW (now WLXV) and Doc reportedly believed he could capitalize on the "good will" of the other station's calls and came up with WYTW. It was called Y-107 and ran satellite adult contemporary music for a short period, but the station was unable to make enough money to pay its expenses. In 1989 WYTW changed to WCKC ("Cadillac KC Country") and simulcast with WMKC and WIDG. This continued until 1996, when WCKC, WMKC and WIDG were sold to Del Reynolds, WCKC became a member of the "Bear" network. (See WMKC article for more information).

On September 29, 2016, at 4PM, WCKC split from its simulcast with WGFN and WCHY and launched its own classic rock format as "107.1 The Drive". The first song on The Drive was "I Wanna Rock 'n Roll All Nite" by KISS.[1][2]

References[edit]

  1. ^ WCKC Drives Into Cadillac Radioinsight - September 29, 2016
  2. ^ WCKC Becomes The Drive

External links[edit]