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City Vicksburg, Mississippi
Broadcast area Jackson, Mississippi
Branding Mix 98.7
Slogan The Best of the '70s, '80s, '90s and Now
Frequency 98.7 MHz
First air date 1966 (as WQMV)
July 1995 (as WJKK)
Format Adult Contemporary
Hot AC
Audience share 3.2, #12 (Fa'07, R&R[1])
ERP 52,000 watts
HAAT 391.4 meters
Class C1
Facility ID 8177
Transmitter coordinates 32°11′29.00″N 90°24′22.00″W / 32.1913889°N 90.4061111°W / 32.1913889; -90.4061111
Callsign meaning JacKson, extra K
We're Jackson's Kapital Kountry: its format was country music from 1995 to 1997
Former callsigns WQMV (1966?-1986)
WCKO (1986-1989)
WIIN (1989-1995)
Owner New South Radio (since 1994)
Sister stations WIIN, WUSJ, WYOY
Webcast Listen Live
Website mix987.com

WJKK, better known as Mix 98.7, is a mainstream adult contemporary radio station. Although licensed to Vicksburg, the station serves the Jackson area. The station is currently owned by Meridian-based New South Radio. Its studios are located in Ridgeland and the transmitter site is in Raymond.

Mix has provided Jackson's best variety of soft rock since their flip from country music in 1997. More recently the station has been becoming more upbeat following a trend of many AC stations across the country.


  1. ^ "Jackson MS Market Ratings". Radio and Records. Retrieved Fa'07.  Check date values in: |access-date= (help)

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