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City Roaring Spring, Pennsylvania
Broadcast area Altoona, Pennsylvania
Branding Classic Hits 96.1 WKMC
Slogan Good Times, Great Oldies
Frequency 1370 kHz
Translator(s) 96.1 W241CQ (Altoona)
First air date July 21, 1955
Format Oldies
Power 5,000 watts day
38 watts night
Class D
Facility ID 72315
Owner Handsome Brothers, Inc.
Webcast Listen Live
Website 1370wkmc.com

WKMC (1370 AM) is an oldies radio station broadcasting in Altoona, Pennsylvania. It is licensed to the community of Roaring Spring, Pennsylvania; located approximately 12 miles southeast of Altoona.

WKMC operates at the assigned power levels of 5,000 watts during the day, and 38 watts at night. WKMC uses a two-tower directional antenna system.


WKMC was issued a construction permit on February 17, 1954; about seven months after the application to build it was first submitted. The station was first licensed to Martinsburg, Pennsylvania. Carl W. Kensinger and Robert E. Meredith applied for the permit, doing business as Cove Broadcasting Company, Incorporated. The station first operated at a non-directional power of 500 watts, daytime only. On July 21, 1955, WKMC first signed on the air from its studios, office and transmitter facility at 1345 South Main Street Extension in Roaring Spring.

In March 1956, Cove Broadcasting Company applied for a construction permit to double WKMC's power and replace its transmitter. The FCC granted the request on July 2 that same year to allow the station to run at a thousand watts of power, but retained its daytime-only status.

On January 14, 1959, Cove Broadcasting Company agreed to sell the station to Melvin, Amos, Marion and Boyd Shaw, a family ownership group that kept the Cove Broadcasting name. The FCC approved the sale on February 11, 1959. In July 1966, the Shaw Family agreed to sell the station to Fort Bedford Enterprises, Inc. The FCC approved that sale the following month, and again the Cove Broadcasting name was retained.

In October 1967, the FCC granted WKMC permission for pre-sunrise authority, which allowed it to sign on no earlier than 6am year-round, at a power of 500 watts. It was still required to sign off at local sunset. Two years later, Fort Bedford Enterprises agreed to sell the station to Louis J. Maierhofer.

On August 31, 1977, WKMC was granted permission to increase its power to its present level, and adopting a directional antenna pattern. The following year, WKMC was joined by an FM sister, WHPA, (now WRKY) licensed to Hollidaysburg. That station signed on December 1, 1978.

On July 8, 1980, WKMC applied to the FCC to change its community of license from Martinsburg to Roaring Spring, but keeping Martinsburg as a second city in its station identification, and no change in licensed transmitter facilities. The FCC approved the application on December 12, 1980.

On November 1, 1988, WKMC and WHPA were sold to WHPA/WKMC Inc., a company headed by David G. Mitchell, thus ending more than three decades of the licensee being in the hands of Cove Broadcasting, though ownership principals had changed over the years. Concurrently with the change in ownership, WKMC was permitted to operate with limited nighttime power after the FCC permitted Regional Class III stations to adopt nighttime authorization in the late 80s.

In 1997, both stations were spun off to separate owners. WKMC was sold to Allegheny Mountain Network of Tyrone, a company headed by Cary H. Simpson, and WHPA was sold to Altoona-based Forever Broadcasting. On May 1, 2005, WKMC was sold to its present owner.

In January 2011, WKMC installed a new Nautel 5KW Transmitter that improved its signal over the area.

In February 2013 WKMC shifted its format from classic hits to oldies.

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Coordinates: 40°19′26″N 78°23′40″W / 40.32389°N 78.39444°W / 40.32389; -78.39444