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City Scottville, Michigan
Broadcast area [1]
Branding 94.9 the Big Dog
Frequency 94.9 MHz
First air date February 16, 1983 (on 95.9)
Format Country
ERP 17,000 watts
HAAT 122 meters
Class C3
Facility ID 10811
Affiliations Michigan IMG Sports Network
Owner Todd Mohr
(Synergy Media, Inc.)
Sister stations WKLA, WWMN, WLDN, WMLQ, WWKR
Website yourcountryz95.com

WKZC (94.9 FM) is a radio station broadcasting a country music format. Licensed to Scottville, Michigan, the Federal Communications Commission assigned the call letters of WKZC on June 21, 1982. WKZC took to the air February 16, 1983, as a 3,000-watt station at 95.9 MHz owned by West Shore Broadcasting. In 1993, the station was purchased by Chickering Associates, bringing it into current ownership with longtime competitors WKLA-AM/FM, and moved to its current frequency. WKZC and the WKLA stations were sold to Lake Michigan Broadcasting in 1996.

WKZC transmits from a 364-foot tower in Mason County's Hamlin Township. The station broadcasts from the Synergy Media studios at 5399 W. Wallace Lane in Ludington. WKZC operates as "94.9 the Big Dog" playing country music. In 2012, Lake Michigan Broadcasting sold all of its stations to Synergy Media and Synergy operated the stations from July 1, 2012. On June 19, 2013, the licenses were officially transferred to Synergy Media at a price of $580,000.


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Coordinates: 44°03′25″N 86°24′58″W / 44.057°N 86.416°W / 44.057; -86.416