|City of license||Salem, Massachusetts|
|Broadcast area||Salem State University|
|Branding||Salem State University Radio|
|ERP||130 watts, Stereo|
|Owner||Salem State University Board of Trustees|
WMWM is a non-commercial radio station at 91.7 Megahertz in Salem, Massachusetts, licensed to Salem State University. The station was founded as WSSC AM 640 (carrier current) in 1968 and became WMWM at 91.7 FM in 1976 with a power of 10 watts. Power was increased to 130 watts in 1978.
The station features alternative rock with specialty shows devoted to local artists, foreign language programming, blues, jazz, doo wop, and electronica. It broadcasts 24 hours a day utilizing computerized automation playlists when a live DJ is not available. The station has a website at http://www.wmwmsalem.com.
Among the past DJs of WMWM are: Anngelle Wood, now with WZLX in Boston; Chris Kennedy, now with Greater Media in Boston; and cartoonists Keith Knight (The K Chronicles) and Mark Parisi (Off the Mark).
Two of the stations legendary on air DJ's were Scott Merrill Mezansky (a/k/a Mike Elliott) and Bob Nelson. Scott hosted a soft rock/oldies show from 1978-1987. Bob has hosted The Juke Joint, a blues program (with two other hosts) on Sundays continuously since 1988 and has been a DJ since 1981. Another longtime DJ, Shaun Hayes, played jazz and progressive talk shows and was with the station for over 15 years. Hayes died on May 12, 2013.
Doug Mascott hosted local music program "Trax of the Town" from 1999 until his death in March of 2014.
WMWM features automated playlist technologies, such as automated weather reports and news updates for college students. By utilizing text-to-speech software, WMWM is able to automatically provide information via voice to morning commuters and other listeners.
WMWM began streaming radio between September and October 2008, with an effective online date of October 6, 2008. Beta testing for online streaming started one week earlier. Although WMWM has started an online presence, it does not plan on terminating FM presence in the future. Presently, WMWM uses StreamLicensing dot com and is available at wmwmonline.com
- Query the FCC's FM station database for WMWM
- Radio-Locator information on WMWM
- Query Nielsen Audio's FM station database for WMWM
- WMWM's The Juke Joint now in its 28th year
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