|Broadcast area||Portsmouth OH/Huntington WV/Ashland KY/Ironton OH|
|Branding||Country Superstars WPAY 98.3|
|First air date||2014|
|HAAT||107 meters (351 feet)|
|Callsign meaning||W Pay Any Yodler (heritage call sign of WPYK)|
|Former callsigns||WNUU (1992-1997)
|Affiliations||Cincinnati Bengals Radio Network|
|Owner||Fowler Media Partners
(Expression Production Group, LLC)
WPAY-FM (98.3 FM) is a radio station broadcasting a country format. Licensed to Garrison, Kentucky, United States, the station is currently owned by Expression Production Group of Huntington, WV. and serves Portsmouth, OH and the OH-KY-WV Tri-State area. The station's transmitter tower is located in Greenup County near the community of Garrison and the Lewis County line.
Originally licensed as WNNU and branded as Joy FM playing Southern Gospel music, the station was most recently WOKE, first playing contemporary Christian music branded as Ignite FM, before flipping to a secular contemporary hit radio format branded as Pulse 98.3. In 2018, the station was sold to Fowler Media Partners. In March 2018, the station began stunting as 98.3 Trump FM (emulating a similar stunt by related station WVWF), with a playlist of songs referencing money, patriotism, and walls. On March 8, 2018, WOKE flipped to a country music format and changed its call letters to WPAY-FM. The call sign was acquired from the local K-Love station now known as WPYK, which operated as a country station under the WPAY-FM call letters from 1966 until 2011 and again briefly identifying as WPAY-FM in 2017-2018 after assuming the K-Love format.
- Official website
- Query the FCC's FM station database for WPAY
- Radio-Locator information on WPAY
- Query Nielsen Audio's FM station database for WPAY
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