Logos for WQRV and HD subchannels.
|Broadcast area||Huntsville, Alabama|
|Branding||100.3 The River|
|Slogan||Songs You Love to Sing Along With|
|Frequency||100.3 MHz (also on HD Radio)|
100.3 HD-2 for Top 40 (CHR) 106.5 Kiss FM
100.3 HD-3 for Alternative rock Alt 92.9
|Translator(s)||92.9 W225AH (Huntsville, relays HD3)|
106.5 W293AH (Huntsville, relays HD2)
|First air date||1962 (as WVNA-FM)|
|HAAT||299 meters (982 ft)|
|Callsign meaning||W Q RiVer|
|Former callsigns||WVNA-FM (1962-2000)|
(CC Licenses, LLC)
|Sister stations||WTAK-FM, WBHP, WHOS, WDRM|
Listen Live (HD2)
WQRV (100.3 FM, "100.3 The River") is a classic hits-formatted radio station serving the Huntsville, Alabama, market, which includes counties in northern Alabama and southern central Tennessee. Its studios are located in Madison, Alabama and its transmitter is located north of Huntsville.
This station had been WVNA-FM since 1962 before becoming country music formatted WLAY-FM on March 30, 2000. This lasted until a 2006 change to match a format and positioning change to "The River." The station was assigned the WQRV call letters by the Federal Communications Commission on March 10, 2006.
WQRV began in April 2006 as a format relocated from the former WWXQ 92.5 and WXQW 94.1 MHz frequencies, which iHeartMedia (then known as Clear Channel Communications) had sold to Cumulus Media. Those stations were known collectively as "WXQ." The station frequency was transferred from Florence, Alabama, to the west of the Huntsville market in Meridianville, Alabama.
The station originally broadcast a more rock-based classic hits format as The River; eventually, by the late 2000s, it had shifted to pop-based classic hits of the 60s, 70s, and 80s, while still mixing in rock hits.
On September 13, 2018, after briefly stunting with baseball-related music as "Trash Pandas Radio", WQRV-HD3 launched an alternative rock format as Alt 92.9. It is carried on translator station W225AH.
- "Call Sign History". FCC Media Bureau CDBS Public Access Database.
- "Station Information Profile". Arbitron. Archived from the original on March 1, 2010.
- "WDRM-FM still king of area radio". The Huntsville Times. 2007-12-09.
- "Alt 92.9 Launches In Huntsville". RadioInsight. 2018-09-13. Retrieved 2018-09-21.
- Official website
- Query the FCC's FM station database for WQRV
- Radio-Locator information on WQRV
- Query Nielsen Audio's FM station database for WQRV
- Query the FCC's FM station database for W225AH
- Radio-Locator information on W255AH
- Query the FCC's FM station database for W293AH
- Radio-Locator information on W293AH
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