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WRUF-LD logo
Gainesville, Florida
United States
ChannelsDigital: 5 (VHF)
Virtual: 10
BrandingWRUF-TV Gator Weather
AffiliationsIndependent/24-hour Weather (2011–present)
OwnerUniversity of Florida
(Board of Trustees, University of Florida)
First air date
November 1989 (31 years ago) (1989-11)
Former call signs
W10BR (1989–1995)
WLUF-LP (1995–2010)
WLUF-LD (2010)
Former channel number(s)
10 (VHF, 1989–2010)
PBS (1989–2011)
PBS YOU (2000–2006, secondary)
Call sign meaning
Radio from the University of Florida
(from sister radio stations WRUF-AM-FM)
Technical information
Licensing authority
Facility ID4200
ERP0.3 kW
HAAT261.4 m (858 ft)
Transmitter coordinates29°42′34.9″N 82°23′39.4″W / 29.709694°N 82.394278°W / 29.709694; -82.394278 (WRUF-LD)
Public license information

WRUF-LD, virtual channel 10 (VHF digital channel 5), is a low-power independent television station licensed to Gainesville, Florida, United States. Owned by the University of Florida, it is sister to Public Broadcasting Service (PBS) member WUFT (channel 5), National Public Radio (NPR) member WUFT-FM (89.1), and commercial radio stations WRUF (850 AM) and WRUF-FM (103.7). The five stations share studios at Weimer Hall on the University's campus; WRUF-LD's transmitter is located on Northwest 53rd Avenue in Gainesville.

On cable, WRUF-LD can be seen on Cox Communications channel 6 in Gainesville; this is reflected in the station's logo. It is also available on Cox Cable channel 20 in Ocala. Most of WRUF-LD's programming is devoted to local weather, with some news and sports coverage.[1]


The station's logo as WLUF, used until 2011.

The station was granted a construction permit for analog broadcasting on VHF channel 10 on July 29, 1988 (after having applied for the channel in 1981),[2] and was issued the call sign W10BR;[3] it filed for a license to cover on November 27, 1989, which was granted on December 29.[4] The call letters were changed to WLUF-LP in 1995.[3] As WLUF, the station served as a PBS member station,[1] broadcasting mainly second runs of PBS and WUFT programming, plus telecourses for UF students. The station converted to digital broadcasting, becoming WLUF-LD, in 2010.[3]

The station was relaunched as a commercially based 24-hour weather channel on June 1, 2011; this came after state funding to Florida's public radio and television stations was vetoed by Governor Rick Scott in May.[1] The call letters had been changed to WRUF-LD, matching the University of Florida's commercially operated WRUF radio stations (850 AM, 98.1 FM, and 103.7 FM), on November 19, 2010.[3] Regular WLUF programming ended on May 23, 2011, with WRUF-LD carrying NASA TV's coverage of the final mission of Space Shuttle Endeavour in the interim.[5]

WRUF-LD carries mostly 24/7 weather coverage with some news and sports coverage, as well as UF features and happenings.

Digital channels[edit]

Channel Video Aspect PSIP Short Name Programming[6]
10.1 1080i 16:9 WRUF Main WRUF-LD programming / Weather

See also[edit]


  1. ^ a b c Crabbe, Nathan (June 3, 2011). "UF TV station offers weather, plans other local programming". The Gainesville Sun. Retrieved August 25, 2011.
  2. ^ "Application Search Details (1)". CDBS Public Access. Federal Communications Commission. Retrieved August 25, 2011.
  3. ^ a b c d "Call Sign History". CDBS Public Access. Federal Communications Commission. Retrieved August 25, 2011.
  4. ^ "Application Search Details (2)". CDBS Public Access. Federal Communications Commission. Retrieved August 25, 2011.
  5. ^ "WLUF-TV to offer 24/7 NASA coverage of Endeavor" (Press release). University of Florida. May 20, 2011. Retrieved August 25, 2011.
  6. ^ RabbitEars TV Query for WRUF

External links[edit]