|City||New Smyrna Beach, Florida|
|Broadcast area||New Smyrna Beach; Daytona Beach, Florida|
|Branding||AM 1230 and AM 1490|
|Slogan||The Great Voice of Volusia County|
|Affiliations||Florida Gators football|
WSBB (1230 AM) is a radio station broadcasting an adult standards format. Licensed to New Smyrna Beach, Florida, USA, the station also serves the Daytona Beach area. The station was previously owned by Gore-Overgaard Broadcasting, Inc. In the spring of 2008 it was sold to Skip Diegel, President of Diegel Communications, LLC. On the afternoon that the sale was finalized, the studios were moved from Daytona Beach back to WSBB's original home of New Smyrna Beach. The new studios are located at 229 Canal Street, just a few blocks away from WSBB's historic studios on the west end of the causeway. The causeway studios continue to serve as the main transmission site for WSBB.
Various broadcast, freelance, and contractual engineers and firms have had a hand in the recent rebirth of "The Voice of New Smyrna Beach". The station recently invested in a new transmitter that has helped the station to reach its listeners more clearly than ever. The station plays music from over five decades of hits, and the playlist is locally programmed at the station. Most songs are hand picked by Mr. Diegel. The station also features news updates at the top of every hour from CNN News Radio, and broadcasts University of Florida Gator football games.
Mr. Diegel also serves as General Manager, Program Director, Sales Director, and On-Air Host.
- Official website
- Query the FCC's AM station database for WSBB
- Radio-Locator Information on WSBB
- Query Nielsen Audio's AM station database for WSBB
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