WSHE-FM

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WSHE-FM
WSHE-2color-chicago.jpg
City Chicago, Illinois
Broadcast area Chicago, Illinois
Branding 100.3 WSHE
Slogan The Best Variety of the '80's, '90's, 2K and Today
Frequency 100.3 MHz (also on HD Radio)
First air date 1947 (as WFMF)
Format Adult contemporary
ERP 5,700 watts
HAAT 425 meters (1,394 ft)
Class B
Facility ID 10059
Transmitter coordinates 41°53′56.00″N 87°37′23.00″W / 41.8988889°N 87.6230556°W / 41.8988889; -87.6230556
Callsign meaning W SHE (female pronoun)
Former callsigns WFMF (1947-1974)
WLOO (1974-1988)
WXEZ-FM (1988-1990)
WPNT-FM (1990-1997)
WNND (1997-2004)
WILV (2004-2015)
Owner Hubbard Broadcasting
(Chicago FCC License Sub, LLC)
Sister stations WDRV, WWDV, WTMX
Webcast Listen Live
Website wshechicago.com

WSHE-FM (100.3 FM, "100.3 WSHE") is a radio station licensed in Chicago, Illinois. The station is currently owned by Hubbard Broadcasting,[1] The station is also broadcast on HD radio.[2] It is currently broadcasting an adult contemporary format but has had a number of owners and utilized a variety of call letters and broadcast a variety of formats since its original incarnation in 1947 as WFMF. Its studios are located at One Prudential Plaza and transmitter facilities atop the John Hancock Center in Downtown Chicago.

History[edit]

The station began operation in 1947 as WFMF, owned by Marshall Field. It was used for over the air background music in the stores; the format was beautiful music. By May 1974, the station changed call letters to WLOO "W-100," later simply known as "FM-100," and continued with beautiful music — mostly instrumental renditions of pop songs along with some soft vocalists. The station was sold to Century Broadcasting in the early 1970s, which also owned AM 820 (then WAIT, later WCZE and WXEZ, now WCPT). During this time, the station also syndicated a version of its format to other stations across the country, known as the "FM 100 Plan", and was syndicated by Darrell Peters.[3][4]

Through the 1980s, the station continued the easy listening format with more vocalists including more AC artists and less standards artists. In 1988, the call letters changed to WXEZ-FM.[5][6] The instrumentals were eliminated, and the station evolved to a soft AC format.[7][8][9]

On November 16, 1990, the station changed call letters to WPNT-FM, rebranded as "The Point", and evolved to more straight-ahead AC, playing the top 40 hits of the 1960s and 1970s and the AC/soft rock hits of the 1980s, 1990s and current product.[10] By 1993, the station dropped all remaining 1960s and 1970s music, and played strictly 1980s, 1990s and current hits.[11][12][13] WPNT simulcast WPNT-FM for a while, but was quickly spun off because the land the transmitters sat on in suburban Elmhurst, Illinois became more valuable than the daytime-only station itself.[14] On 100.3, Steve Cochran hosted morning drive, later to be replaced by Fred Winston.

By 1995, the station was again known as "FM 100", "100.3, Chicago's FM 100" or variation. Between 1995 and 1997, the format was straight ahead Hot AC.

In April 1997, WPNT was sold to Evergreen Media, which was approved that June.[15][16] The station then became known as "Chicago's 100.3" while the positioner was "Music That Picks You Up & Makes You Feel Good". The station heavily relied on more uptempo Hot AC along with many 1980s golds.[17]

Shortly after Evergreen acquired WPNT, Chancellor and Evergreen merged.[18] At that point, Chancellor owned WNUA (from Chancellor), WRCX (from Evergreen), WLUP (from Evergreen), WLIT (from Viacom), WVAZ (from Evergreen/Broadcast Partners), WGCI-FM (from Gannett), hip hop WEJM (from Broadcast Partners/Evergreen), and WPNT. The newly formed Chancellor had too many FM stations and had to sell three. So, in the Summer of 1997, WEJM was sold to Crawford Broadcasting Company and it flipped to Gospel. Bonneville International, who had already owned pop/alternative station WTMX, bought WLUP and WPNT. Later, in 2000, they bought classical station WNIB (now WDRV) for $147 million.[19]

Since The Loop had become musically close to WTMX, WLUP flipped to a mainstream rock format. WPNT was also musically close to WTMX; so, on September 1, 1997, at 10 a.m., WPNT became an AC station. The station's call letters were changed to WNND to match the new moniker "Windy 100." The first song on "Windy" was "Forever Young" by Rod Stewart.[20][21][22][23] On December 10, 2002, the station rebranded as "100.3 WNND" and shifted to an 80s/90s hits format.[24] The station also carried the nighttime request and dedication show "Love Notes", hosted by John Symons.[25][26]

On November 5, 2004, at 7 a.m., WNND adopted a rhythmic-leaning AC format as "100.3 Love FM," with new WILV call letters.[27][28][29]

By 2007, the station began focusing on Adult Contemporary music again, and by 2008, the station was once again known as "Chicago's 100.3" as it was prior to becoming WNND in 1997. As of 2010, the station's music mix was still heavy on 1970s and 1980s music, but had more of an upbeat adult contemporary feel.

On June 7, 2010, at 1 p.m., WILV shifted their playlist to focus on 1980s music, but 1970s and 1990s music still has a presence. They also changed their name to "Rewind 100.3" and format to adult hits, leaving only WLIT-FM and WCFS-FM as Chicago's only AC stations.[30][31] The station would gradually evolve back to adult contemporary.

Bonneville announced the sale of WILV, as well as 16 other stations, to Hubbard Broadcasting on January 19, 2011.[32] The sale was completed on April 29, 2011.[33]

On December 1, 2013, WILV rebranded back to the "Chicago's 100.3" moniker.[34][35]

On March 2, 2015, WILV relaunched under new WSHE-FM call letters retaining their fulltime air staff: Brian Peck (mornings) Lisa Kosty (middays) Cara Carriveau (afternoons) and Robb Rose (evenings).[36]

The current SHE weekday airstaff as of March 2018 includes: Brooke & Jubal (mornings), Lisa Kosty (middays), Jenny Milk & Jay (afternoons) and Brian Middleton (evenings). Musically, the station plays the best variety of the 80s, 90s, 2K & today.

References[edit]

  1. ^ "WILV Facility Record". United States Federal Communications Commission, audio division. 
  2. ^ "HD Radio Station Guide for Chicago". HD Radio. iBiquity. 
  3. ^ Sterling, Christopher H.; Keith, Michael C. (15 September 2009). "Sounds of Change: A History of FM Broadcasting in America". Univ of North Carolina Press. Retrieved 15 March 2018 – via Google Books. 
  4. ^ http://www.easylisteninghq.com/downloads/syndicator_timeline.pdf
  5. ^ http://www.americanradiohistory.com/Archive-Other-Documments/City-Magazines-Misc/Chicagoland-Radio-Waves-Two-Issues.pdf
  6. ^ "Fired radio announcers sue WXEZ-FM, charge age bias". highbeam.com. 4 June 1990. Retrieved 15 March 2018. 
  7. ^ SyndiNet (11 March 2013). "WLOO-FM Chicago (FM100) 1986". Retrieved 15 March 2018 – via YouTube. 
  8. ^ http://www.americanradiohistory.com/Archive-Other-Documments/Chicago_Magazine/Chicago-1990-winter.pdf
  9. ^ http://www.americanradiohistory.com/Archive-RandR/1980s/1989/RR-1989-08-18.pdf
  10. ^ "To make its `Point,' 'XEZ will disappear". highbeam.com. 15 November 1990. Retrieved 15 March 2018. 
  11. ^ "WPNT (100.3 the Point) - Chicago - 1991 - FM Airchecks". fmairchecks.com. 10 July 2012. Retrieved 15 March 2018. 
  12. ^ http://chicagoradioandmedia.com/multimedia/audio/6836-100-3-the-point-1993-jingles
  13. ^ "Wasn't 100.3 FM referred to as "FM-100" in the 90's?". radiodiscussions.com. Retrieved 15 March 2018. 
  14. ^ MarkTime. "Chicagoland Radio Call-Sign History". www.angelfire.com. Retrieved 15 March 2018. 
  15. ^ "Sale of WGCI, Loop to realign local radio". highbeam.com. 10 April 1997. Retrieved 15 March 2018. 
  16. ^ "New owners at WPNT point to quick turnover". highbeam.com. 3 June 1997. Retrieved 15 March 2018. 
  17. ^ "WPNT (Chicago's 100.3) - 6/10/97 - Todd Manley - FM Airchecks". fmairchecks.com. 11 June 2014. Retrieved 15 March 2018. 
  18. ^ HOFMEISTER, SALLIE (19 February 1997). "$2.7-Billion Deal Would Create No. 2 Radio Group in U.S." Retrieved 15 March 2018 – via LA Times. 
  19. ^ "History of Chancellor Media Corporation – FundingUniverse". www.fundinguniverse.com. Retrieved 15 March 2018. 
  20. ^ "100.3 WPNT becomes "Windy 100" WNND - Format Change Archive". formatchange.com. 1 October 1997. Retrieved 15 March 2018. 
  21. ^ "WNND (Windy 100) - Chicago - 10/1/97 (FIRST HOUR) - FM Airchecks". fmairchecks.com. 1 October 2014. Retrieved 15 March 2018. 
  22. ^ "Print Story". www.chicagobusiness.com. Retrieved 15 March 2018. 
  23. ^ "New `Windy 100' format blows out Winston & Co". highbeam.com. 6 October 1997. Retrieved 15 March 2018. 
  24. ^ "New music blown out in 'Windy' realignment". highbeam.com. 10 December 2002. Retrieved 15 March 2018. 
  25. ^ http://chicagoradioandmedia.com/multimedia/audio/6927-john-symons-love-notes-aircheck-wnnd-fm-10-15-04
  26. ^ http://chicagoradioandmedia.com/multimedia/audio/2418-wnnd-john-symons-signoff-110404
  27. ^ "There's 'Love' in the air at radio's ardent newcomer". highbeam.com. 5 November 2004. Retrieved 15 March 2018. 
  28. ^ "Will Chicago Love "Soft Jammin' Oldies"? First Listen: WILV (Love 100.3) Chicago - Edison Research". edisonresearch.com. 22 November 2004. Retrieved 15 March 2018. 
  29. ^ http://www.americanradiohistory.com/Archive-RandR/2000s/2004/RR-2004-11-12.pdf
  30. ^ "Chicago Getting Ready To Rewind? - RadioInsight". radioinsight.com. 7 June 2010. Retrieved 15 March 2018. 
  31. ^ "Radio's lost 'Love'". highbeam.com. 8 June 2010. Retrieved 15 March 2018. 
  32. ^ "$505M sale: Bonneville sells Chicago, D.C., St. Louis and Cincinnati to Hubbard". Radio-Info.com. January 19, 2011. Retrieved January 19, 2011. 
  33. ^ "Hubbard deal to purchase Bonneville stations closes". Radio Ink. May 2, 2011. Retrieved May 2, 2011. 
  34. ^ "WILV Rewound No More - RadioInsight". radioinsight.com. 1 December 2013. Retrieved 15 March 2018. 
  35. ^ http://www.robertfeder.com/2013/12/08/station-breaks-from-rewind-branding/
  36. ^ "SHE Comes To Chicago's 100.3 - RadioInsight". radioinsight.com. 2 March 2015. Retrieved 15 March 2018. 

External links[edit]