|City||Baton Rouge, Louisiana|
|Broadcast area||Baton Rouge metropolitan area|
|Branding||WYNK Country 101.5|
|Slogan||WYNK If You Love It|
|Frequency||101.5 MHz (also on HD Radio)
101.5 HD2: Classic Hits iHeart radio "Downtown Radio 97.7"
|First air date||1968|
|Audience share||5.8 (Winter 2008, R&R)|
(Capstar TX LLC)
|Sister stations||KRVE, WFMF, WJBO, WLRO|
WYNK-FM (101.5 FM) is a Country music formatted radio station licensed to Baton Rouge, Louisiana. The iHeartMedia, Inc. station broadcasts with an ERP of 100 kW. Many credit WYNK with instituting the first "top forty country format" in the country.[who?] Its studios are located east of downtown Baton Rouge near the I-10/I-12 interchange and its transmitter is in Plaquemine, Louisiana.
WYNK-FM has been on the country format scene since December 7, 1968 and has managed to hold off a lot of competitors ever since. Its AM sister station, WYNK, was originally known as WEND and began broadcasting in the 1950s. In the late-1950s the call sign was changed to WYNK. WYNK experienced financial problems in the early-1960s and went off the air for a time, only to return under new ownership and great success beginning on October 31, 1962. The force behind this rise to excellence is credited to R. D. McGregor. McGregor sold his interest in 1983 to Hicks Broadcasting, a company that would eventually become Capstar before merging with Clear Channel Communications. WYNK's AM sister station (since renamed WPYR) was sold to Davidson Media in 2007.
WYNK-FM still airs a classic hits format playing the best variety of the 1960s, 1970s and 1980s on its HD2 digital subchannel branded as "Downtown Radio 97.7", which is on iHeart radio. The FM translator, K249DV 97.7 was the classic hits format with the HD2 channel until January 2, 2017, which was the time it started to get simulcasted by sister station News Radio 1150 WJBO.
- "Baton Rouge Market Ratings". Radio & Records.
- Scott Innes at IMDb
- Walton & Johnson Move In New Orleans Leads To Baton Rouge Format Change Radioinsight - January 2, 2017