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Weebly logo.svg
Weebly editor.png
Weebly's page & website editor
Type of site
Web hosting service
FoundedMarch 29, 2006; 13 years ago (2006-03-29) (Beta)
Founder(s)David Rusenko, Dan Veltri, Chris Fanini[citation needed]
ParentSquare, Inc.
Alexa rankIncrease 326 (Global, September 2019)

Weebly (/ˈwbli/) is a web hosting service specifically oriented for online shopping, headquartered in San Francisco. Its parent company is Square, Inc., and currently has more than 45 million customers around the world.[1] Weebly was founded by Chief Executive Officer David Rusenko, Chief Technology Officer Chris Fanini, and former Chief Product Officer Dan Veltri.[2][3]


Dave Rusenko, Chris Fanini, and Dan Veltri co-founded Weebly in 2006.[3] Rusenko and Fanini both attended the College of Information Sciences and Technology at Pennsylvania State University (Penn State) while Veltri attended the university's Smeal College of Business. The three founders were all 22-year-old students at Penn State when they founded the company. At the time, Penn State required all students to maintain an Internet portfolio, so they built upon this idea and created software that made it easy for anyone to build a personal website.[3]

Formal development of Weebly began in January 2006 and the invitational beta release was announced in June 2006; The official private-beta launched in September 2006.

In January 2007, Weebly was selected for Y Combinator’s winter startup program in Silicon Valley, California[3][4] This selection represents the time that Rusenko, Veltri and Fanini began working on Weebly full-time.[4]

In March 2007, Weebly re-launched with its characteristic "what-you-see-is-what-you-get" editing interface.[5] Also in 2007, Weebly raised a US$650,000 financing round from several angel investors, including Ron Conway, Steve Anderson, Mike Maples, and Paul Buchheit.[3][5]

In 2008 Weebly added "Pro" accounts and Google AdSense monetization features, as well as compatibility with Google Chrome and Safari.[6] Weebly reached 1,000,000 users in 2008 and released a statement announcing that it had become profitable.

During its initial startup years, Weebly received criticism for its lack of CSS/HTML editing support, and in 2009 it added this functionality.

In 2011, Weebly raised a growth-stage round from Sequoia Capital and added Roelof Botha to its board of directors.[7]

In April 2014, Weebly raised $35 million in Series C funding from existing partner Sequoia Capital and Tencent Holdings Ltd. The funds will be used to expand into new markets, increase investment in research and development, and drive Weebly's mission of empowering people to pursue their passion.

Rusenko stated in August 2013 that the company signed a lease for a 36,000 square feet (3,300 m2) warehouse in San Francisco, based on an expectation of ongoing growth. The new office will house the majority of a global team of 600 employees in 2014 when it moves into the property. As of August 25, 2013, Weebly had 80 employees and was based in an 11,000 square feet (1,000 m2) space in the Pacific Heights area of San Francisco.[8]

In October 2015 it was announced that a Berlin office would open in late 2015/early 2016 to offer European-based support and marketing.[citation needed] In April 2016, Weebly integrated JotForm software on its services.[9]

In 2016, Weebly began to focus in on its ecommerce offering with the release of Weebly 4 and Weebly Promote, an integrated marketing tool built into the platform.[10]

As more sellers began using the company as the initial entry into their market, the company created features for one click taxes, integrations with Shippo to streamline the shipping process, Facebook Ad creator, integrated email marketing and lead capture, abandoned cart features, the release of Mobile 5.0 to help sellers run their store from anywhere and deep integrations with Square, the payment processing company.

In early 2018, co-founder Dan Veltri left the company to pursue other interests. In January 2018, Weebly hired its first VP of Brand, Alexis Contos, and her hire marked the first time the 12 person executive team was 50% women and 50% men.

On April 26, 2018, Square announced that it will acquire Weebly for approximately $365 million in cash and stock.[11]


Weebly's free online website creator uses a simple widget-based site builder that operates in the web browser.[12][13][14][15] All the site elements are drag-and-drop,[12][15] and it automatically generates a mobile version of each website.[13] Storage is unlimited, but the service restricts individual file sizes.[13] Consumers are given the option to have any url ending in .weebly.com, .com, .net, .org, .co, .info, or .us. (example.weebly.com)

Android and iPhone apps are available that allow users to monitor their website traffic statistics, update blog posts and respond to comments, and add or update products if the user has an e-commerce online store.[16][17] Basic features for blogging and e-Commerce are supported: site owners can develop simple stores with payments through either PayPal, Stripe or Authorize.net.[18] Users can choose to incorporate advertisements in their pages, and visitor statistics can be tracked through an in-house tracking tool or Google Analytics.[13]

Weebly is offered in 15 languages: English, French, Spanish, Italian, German, Portuguese, Polish, Norwegian, Dutch, Danish, Swedish, Chinese, Japanese, Russian and Turkish. [19]

A new version was released on October 1, 2015. Named Weebly Carbon, it enabled users to add plugins into their websites among other features.[20]

Public relations and sponsorship[edit]

In April 2012, Weebly co-sponsored a hackathon hosted by Pennsylvania State University titled the "PSUhackathon."[2] Rusenko and Fanini, who are both alumni of the College of Information Sciences and Technology, spoke at and judged the event.

Awards and recognition[edit]

TIME listed Weebly among the 50 Best Websites of 2007.[12] In 2011, Business Insider included Weebly into its "15 Cool New Apps That Are Crushing It On Chrome" list.[21] Also in 2011, David Rusenko, Weebly's CEO and co-founder, earned a spot in Forbes' "30 Under 30: social/mobile" list.[22]


In December 2014, the Indian government blocked Weebly in India, due to fears that ISIS propaganda was being spread through the site.[23] On December 31, the site was again made available throughout India.[24]

Weebly also applies censorship to its availability with a wide selection of geoblocked countries where weebly is unavailable to internet users. Site owners are unable to login from these geoblocked locations to administer the site just as internet users cannot reach the site. To date no list of blocked countries is available even after multiple requests. The list does include most of West and Central Africa along with reports of Russia, Middle East and many Asian countries.

See also[edit]


  1. ^ "Company Info". Press. Retrieved 2019-03-27.
  2. ^ a b PSUhackathon. "Sponsorship & Judges". #PSUhackathon. Retrieved September 24, 2012.
  3. ^ a b c d e Steven Levy (May 20, 2007). "Meet the Next Billionaires". The Daily Beast. Retrieved September 24, 2012.
  4. ^ a b Weebly. "About Us". Weebly. Retrieved September 24, 2012.
  5. ^ a b Blake Robinson (May 9, 2007). "Weebly Launches blog Platform, Closes $650K Investment". TechCrunch. Retrieved September 24, 2012.
  6. ^ David Adewumi (June 10, 2008). "Weebly, a Simple web page creator,launches Adsense feature and pro accounts". Venture Beat. Retrieved September 24, 2012.
  7. ^ Roelof Botha. "Weebly: What we do". SEQUOIA Capital. Retrieved September 24, 2012.
  8. ^ Rip Empson (25 August 2013). "As Wix Heads Toward IPO, Weebly Looks To Expand With Big New SF Headquarters, Plans To Add 500+ Employees". TechCrunch. AOL Inc. Retrieved 26 August 2013.
  9. ^ Roy, Rohit (1 April 2016). "Weebly Users Gain Access to Easy-to-use Form-Creator JotForm". Martech Advisor.
  10. ^ "How Weebly 4 Is Leading An E-commerce Revolution". www.forbes.com. Retrieved 2018-04-25.
  11. ^ "Square to Acquire Weebly". Square, Inc. Retrieved 2018-04-26.
  12. ^ a b c Mary Murray Buner (July 8, 2007). "50 Best Websites 2007". TIME Specials. Retrieved September 12, 2012.
  13. ^ a b c d Weebly,Inc (September 19, 2012). "Weebly". iTunes Store. Retrieved September 24, 2012.
  14. ^ Mike Johnston (July 6, 2012). "Weebly Review-The Website Builder that makes Web Design Fun". CMS Critic. Retrieved September 24, 2012.
  15. ^ a b Kate Russell (February 15, 2008). "Webscape". BBC News. Retrieved September 24, 2012.
  16. ^ "iPhone and Android Apps". Weebly. Retrieved 27 April 2014.
  17. ^ "12 Best Free Website Builders". Retrieved 12 January 2018.
  18. ^ "Payment Gateways for Weebly Commerce". Weebly, Inc. Retrieved 7 May 2014.
  19. ^ "Company Info". Press. Retrieved 2019-03-27.
  20. ^ Anthony Ha (October 1, 2015). "Website Builder Weebly Gets A Revamp And Its First App Center". TechCrunch. Retrieved 12 February 2016.
  21. ^ Hamburger, Ellis (May 17, 2011). "15 Cool New Apps That Are Crushing It On Chrome". Business Insider. Retrieved January 18, 2020.
  22. ^ "30 Under 30:Social/Mobile". Forbes. 2011. Retrieved January 18, 2020.
  23. ^ Jeff Stone. "Vimeo, DailyMotion, Pastebin Among Sites Blocked In India For 'Anti-India' Content From ISIS". International Business Times.
  24. ^ Ravi Sharma (January 2, 2015). "Indian government unblocks Vimeo, Dailymotion, 2 other websites". The Times of India.

External links[edit]