Welcome to the Sticks
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|Welcome to the Sticks|
|Directed by||Dany Boon|
|Produced by||Claude Berri|
|Written by||Dany Boon|
|Music by||Philippe Rombi|
|Distributed by||Pathé Distribution|
|Budget||$14.4 million |
|Box office||$245.1 million  |
Welcome to the Sticks (French: Bienvenue chez les Ch'tis [a] French pronunciation: [bjɛ̃vny ʃe le ʃti]) is a 2008 French comedy film directed and co-written by Dany Boon and starring Kad Merad and Boon himself. The film is the highest-grossing film of all time at the box office in France.
Philippe Abrams is the manager of the French post office (La Poste) branch in Salon-de-Provence, Bouches-du-Rhône, in southern France. He is married to Julie, whose negative character makes his life miserable. Philippe does everything to get a job at an office on the Mediterranean coast to make her happy. As this desirable position will only be granted to a disabled person, Abrams pretends that he is – and is found out by the management. As punishment, he is banished for two years to Bergues, a town near Dunkirk in northern France. Northern France – and the Nord-Pas-de-Calais region in particular – is considered "the sticks" – a cold and rainy place inhabited by unsophisticated ch'tis who speak a strange dialect (called "ch'ti" in local parlance, and "cheutimi" in the South). He has to spend his first night at the home of Antoine, a member of his staff. Philippe initially dislikes Antoine for his obnoxious behaviour and because he initially thinks Antoine is gay but, later he finds out that he secretly has a crush on Annabelle, one of the workers at the post office. However, Antoine and Philippe later become best friends.
To Philippe's surprise, Bergues proves to be a charming place teeming with warm, friendly people and co-workers. Soon, he is completely won over, eating smelly Maroilles cheese; talking to virtually every local (by delivering their mail, and accepting the recipients' invitation for a drink); playing at the beach; playing the carillon at the bell tower together, drinking beer like a local, going to an RC Lens football match and so forth. He tries to describe the happy turn of events to his wife who has remained in the South with their young son, but she does not believe him. This inspires Philippe to tell her what she wants to believe; that his life is wretched there.
Everything goes fine until Julie decides to join him in the North to relieve his gloom. Philippe is forced to confess to his new friends and colleagues that he has described them as barbarians to his wife. First, they are angry, but they then decide to help him by behaving as such to cover for his lies and to scare Julie so she will depart quickly. Also they let her stay in the old mining village near Bergues, pretending it is the main town. Julie has a very bad weekend, but decides she will move to Bergues to stay with Philippe, to be supportive.
Just when she's ready to go back south, she discovers that she has been tricked when a local tells Julie that the actual town of Bergues is several kilometers away. When Philippe finds Julie at his real Bergues home, he tells her the truth about the happiness and friendship that the town has brought him. Julie is disappointed at first, but after realising her husband is happy, she decides to move north to be with him.
Meanwhile, Antoine and Annabelle had been dating for over a year, but had broken up due to Antoine's passiveness towards his overbearing mother. Despite their split, Antoine still has feelings for Annabelle, who now has a new boyfriend. Upon learning this, Antoine cheers himself up by drinking alcohol during his work hours and behaves in an erratic manner. When Philippe urges Antoine to take courage and be assertive, Antoine finally confesses to his mother that he loves Annabelle and is planning to move to a new place with her. Unexpectedly, his mother is happy about it – she has waited all these years for Antoine to stand up for himself. As a result, Antoine proposes to Annabelle by the bell tower when it is playing a Stevie Wonder song. Annabelle accepts, and they get married.
Three years later, Philippe receives a transfer to move south. Accepting the offer, Philippe and his family move south. Just as he is about to say goodbye, he is reduced to tears, proving Antoine's theory on the Ch'tis proverb ("A visitor brays [cries] twice up north; once on his arrival and once at his departure").
- Kad Merad as Philippe Abrams, Head of the local post office
- Dany Boon as Antoine Bailleul, postman and carillon performer
- Zoé Félix as Julie, spouse of Philippe Abrams
- Lorenzo Ausilia-Foret as Raphaël Abrams
- Anne Marivin as Annabelle Deconninck
- Philippe Duquesne as Fabrice Canoli
- Guy Lecluyse as Yann Vandernoout
- Patrick Bosso as Policeman on A7
- Zinedine Soualem as Momo
- Jérôme Commandeur as Inspector Lebic
- Line Renaud as Antoine's mother
- Michel Galabru as Julie's uncle
- Stéphane Freiss as Jean
- Alexandre Carrière as Tony
- Jenny Clève as The old lady who sings the P'tit quinquin (Northern French hymn)
- Fred Personne as M. Vasseur
- Nadège Beausson-Diagne as The employee
- Christophe Rossignon
- Guillaume Morand
Awards and nominations
- César Awards: nominated for best Writing – Original (Maxime Quoilin)
- European Film Awards: nominated for Audience Award of the Best Film
- London's Favourite French Film 2008: Best Film Award
An Italian remake, Benvenuti al Sud ("Welcome to the South"), was produced and released by Medusa Film in 2010. The plot was similar to the original: Alberto (Claudio Bisio), the manager of a Poste Italiane office in Lombardy is banished for two years to Castellabate, a small town in Campania. Dany Boon appeared in a cameo. Unlike the French original, the Italian franchise led to a sequel: Benvenuti al Nord ("Welcome to the North"; 2012).
In 2017, the Dutch remake Weg van jou (a play on words that both means 'away from you' and 'smitten with you') ran in Dutch theatres. In this remake, city slicker Evi gets relocated from metropolitan and cosmopolitan Rotterdam to the rural Dutch province of Zeeland. In Zeeland, while away from her stuck-up boyfriend, she gets smitten with a local man.
Negotiations regarding a proposed English version of the film were officially abandoned in 2015. As early as 2008, Will Smith was negotiating with Dany Boon regarding a remake; the US film was to be called Welcome to the Sticks. While few other details were revealed, there were suggestions that the plot would revolve around a multinational company, rather than US Mail.
Welcome to the Sticks has some parallels with Bill Forsyth's 1983 classic Local Hero in which Mac, an American, is sent by his company to Scotland to acquire a village to make way for an oil refinery. Mac, however, gradually comes to love the place.
- Box Office Mojo "Total Lifetime Grosses"
- "France All Time Opening Weekends". www.boxofficemojo.com. Retrieved 2019-01-09.
- Rotten Tomatoes
- Box Office Mojo
- (in Italian) Article on the Corriere del Mezzogiorno
- Marine Delcambre, 2015, "'Benvenue Chez Les Ch'tis': Will Smith Abandonne Le Remake", GQ France (30 January). (via Google Translate; access 17 August 2015)
- "Les Ch'tis americains (pg 17)" (PDF). Grenoble&moi. Archived from the original (PDF) on February 13, 2012. Retrieved 30 May 2008.
- "Will Smith va co-produire un remake du film "Bienvenue chez les Ch'tis"". Le Matin Online. Retrieved 22 May 2008.
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