Weldon J. Taylor

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Weldon Johnson Taylor
Born 1908
Died August 21, 2000
Provo, Utah, United States
Education B.S. (1934)
M.S. (1937)
Ph.D. (1952) Marketing
Alma mater Brigham Young University
Harvard University
New York University
Occupation Former Dean of the Marriott School of Management at Brigham Young University

Weldon Johnson Taylor was an American educator who served as the first Dean of the Marriott School of Management at Brigham Young University (BYU). He received a B.S. from BYU in 1934, a M.S. from Harvard University in 1937, and a Ph.D. in Marketing from New York University in 1952.

During his lifetime, Taylor served as a statistician for the Federal Power Commission in Washington, D.C., and in his academic career, Taylor took a year’s sabbatical leave in 1963 to join the Ford Foundation to work with the National Institute of Management Development in Cairo, Egypt.[1] He also co-authored the widely used textbook Marketing: An Analytical Approach (1981).[2] Taylor served as the first dean of the Marriott School of Management from 1957 to 1974, helping to create the school's Department of Organizational behavior while there.[1]


  • Taylor, Weldon J. (1991). Pragmatics of values: History of the first twenty years of the National Advisory Council in partnership with the J. Willard and Alice S. Marriott School of Management : 1966-1985. Brigham Young University. ISBN 0-8425-2302-2. 


  1. ^ a b "First BYU Business Dean Dies at 92". Brigham Young University. Retrieved 2008-05-30. 
  2. ^ "Marketing: An Integrative Approach". AllBookstores. Retrieved 2008-05-30.  External link in |publisher= (help)