Logo from about 2008
|Industry||Internet, Domain Registrar, Web hosting, SSL Certificate, Cloud computing, Virtual private server|
|Headquarters||Canary Wharf, London|
|Adam Kilgour, John Morris|
|Parent||The Hut Group|
It provides services to individuals, small businesses, blue-chip enterprises and resellers, through a family of brands it has created or acquired, among them UK2.net, Resell.biz, Midphase, WestHost, VI.Net, VPS.net and 100Tb.
The group’s first brand, UK2.Net, was launched in the UK by Danish entrepreneur Bo Bendtsen in October 1998 as a low-cost, no-frills provider of Internet domain names. By 2000 it had become the UK’s largest web hosting company, with an estimated 435,000 customers.
Bendtsen retired from the company in 2002, but maintained a controlling stake. Following his departure, the company struggled to maintain its market position under chief executive Erik Anderson. Over the next three years, its customer base shrank by around 50%. In 2006 Anderson stepped down, and the group appointed Ditlev Bredahl as chief executive.
The next three years were marked by a series of strategic acquisitions, within and outside the UK. By 2009, the group had successfully rebuilt its market reputation and returned to financial health. Staff numbers had grown from 30 to more than 200. In February that year, it was ranked the second-most reliable hosting company in the world by hosting market analyst Netcraft.
UK2 Group continued to tighten operations in the wake of the Great Recession and, in May 2009, the company closed its overseas call centres, eliminating around 40 jobs in India and 35 in the Ukraine in favour of a smaller support team. At the same time, the group streamlined its executive management team.
In April 2011, Lloyds Development Capital (LDC) - a subsidiary of Lloyds Banking Group - acquired a majority stake in UK2 Group for £47 million (about US$77 million), as part of a management buyout. At this time Bredahl departed, to become CEO of another LDC-backed business, OnApp, and Phil Male, previously chief strategy officer at Cable and Wireless, joined as the new CEO.
The group has expanded into new markets such as Latin America, and introduced a series of new brands and services in a bid to meet the growing demand for hosting and cloud computing services among business and individuals. By 2011, the group was ranked 45 on the list fastest-growing private technology companies in Britain, but in 2012, number 53.
As of 2015, the group was planning to further expand its global data center capacity and consolidate its brands.
In May 2017, LDC sold UK2 Group to online retailer The Hut Group.
Brands and Acquisitions
In 2006, UK2 Group acquired UK domain name business Another.com.
In 2007, it purchased the reseller business of US web hosting company Stargate, which it integrated and rebranded as Resell.biz. It also acquired Stargate’s shared hosting business, which was integrated and rebranded as US2.net. In 2007 it also purchased US shared hosting and VPS provider midPhase Services, including the company’s ANHosting.com and Autica.com brands.
In 2008 it acquired ICANN-accredited domain registrar Naming Web, and US-based web-hosting brand WingSix from ServerCentral. It also acquired Australian community-focused web-hosting provider Dotable, US-based shared and dedicated hosting provider WestHost, including its data center in Salt Lake City, Utah,  and UK-based dedicated and managed hosting company Virtual Internet.
That year, it also created the 10TB.com brand, partnering with cloud provider SoftLayer Technologies to offer a global, high-bandwidth dedicated web-hosting service. As SoftLayer’s network capacity expanded, UK2 upgraded the service and in March 2010 relaunched it as 100TB.com to reflect the increased bandwidth.
In 2010, the group launched another new brand, VPS.Net, to cater for the anticipated growth in demand for virtual private servers.
Current list of brands in 2018 with reviews on each one is maintained on whtop.com 
Sponsorship and community initiatives
- Schofield, Jack; McIntosh, Neil. "What's new". the Guardian. Retrieved 2015-06-01.
- Gold, Steve. "Consumer campaigns: How to air your complaints on the net". the Guardian. Retrieved 2015-06-01.
- "New York Internet was the Most Reliable Hosting Company Site in February 2009 | Netcraft". news.netcraft.com. Retrieved 2015-06-01.
- 13:19, 29 May 2009 at; Media, Christopher Williams tweet_btn() Christopher Williams Get email alert when this author posts Common Topics Virgin; Office, Home; laws, Google Recent Articles Ace Reg reporter in career suicide shock Sarko to use G8 presidency to promote net regulation ISPs battle EU child pornography filter. "UK2 brings support back to Blighty, culls execs". Retrieved 2015-06-01. Missing
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- "The May Report: 12/22/2007: MidPhase acquired by UK-2, a British hosting firm on a buying spree; Firm had 3x growth this year alone; A tribute to Jimmy Mavraganes and others like him..." The May Report. Retrieved 2015-06-01.
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- "Dedicated Web Host, UK2, to Celebrate Launch of 10TB.com, at HostingCon 2008 - Web Hosting Talk". Retrieved 2015-06-01.
- Jackson, Mark. "UK2 Survey Claims Most UK Public WiFi Users at Risk of Personal Data Theft − ISPreview UK News". www.ispreview.co.uk. Retrieved 2015-06-01.
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- Ltd, Racecar. "Marussia F1 Team partners with UK2.NET | Racecar Motorsport News - F1". www.racecar.co.uk. Retrieved 2015-06-01.