Western Beef

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Western Beef
Industry Supermarket
Headquarters Ridgewood, Queens, United States
Area served
Tri-State Area, Boca Raton
Key people
CEO Peter Castellana III, Corporate Controller Andrew Castellana
Brands Delicioso, Farm Fresh, Blu, Chicks, 1906 Butcher Shop, Soley
Services Brand Development, Wholesale, Sourcing, Buying, Grocery Home Delivery, Retail, Wholesale
Website www.westernbeef.com
Ridgewood, Queens

Western Beef is a low-cost supermarket chain located mostly in the New York City metropolitan area. As of June 2018, the chain owns and operates 27 stores located in the Tri-State Area, Lake Worth (FL), and Boca Raton (FL). [1]

Western Beef's business model has been to operate in ethnically diverse, inner city neighborhoods that have been abandoned by other supermarket chains. The chain has been described as, "A pre-Costco discount retailer, Western Beef offers steep savings on large-quantity purchases, including sides of beef, vats of cranberry juice, and cases of paper goods. What the massive, 20,000-square-foot-plus stores lack in charm, they deliver in sheer volume and savvy neighborhood demographics; store-brand, mass-market and some imported groceries are on hand, along with specialty items like yucca and yampi, appio and ajicito." [2] The supermarket has recently started its grocery home delivery service, Western Beef Direct, providing customers the ability to order their groceries online. [3] Its motto is "We know the neighborhood". Its logo is the words "Western Beef" with a cactus wearing a cowboy hat in place of the "t" in "Western".[4]

The CEO of Western Beef is Peter Castellana III. Charitable efforts and civic engagement are done through the Castellana Foundation and Western Beef Neighborhoods, a volunteering and donation program. The Castellana Foundation has donated over $10 million USD to date and many hours of volunteering[5]. The two charity entities concentrate their efforts in the Bronx during the coming years.

The company also operates five Junior's Food Outlet stores:[6] four in Brooklyn, and one in Queens.

Western Beef, through its food branding company, Millennium Food Group[7], has several store brands, including the Western Beef Brand, Delicioso (Hispanic heritage brand), and Farm Fresh grocery staples, Chicks chicken products and Blu water products.

Western Beef and their parent holding company, Cactus Holdings Inc., uses the consulting firm RSM International for its auditing, consulting, and tax needs.[8]

During the 2000s, Western Beef moved out of its traditional home in the meatpacking district, when its premises were sold because of changes in the neighborhood demographic.[9]


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