During the summer months Lake Whakamaru is used extensively for water skiing. The Whakamaru Water Ski Club is very busy during the Christmas holidays, although water skiing courses are normally available all year round.
The town has a resident association, grocery store, cafe, pizza restaurant, and petrol station. Guided walks on available for the nearby Mt Titiraupenga.
- Mighty River Power Generation: Whakamaru, accessed 27 March 2008
- K. E. Saunders, D. J. Morgan, J. A. Baker, R. J. Wysoczanski (2010). "The Magmatic Evolution of the Whakamaru Supereruption, New Zealand, Constrained by a Microanalytical Study of Plagioclase and Quartz whakamaru volcano" (PDF). Journal of Petrology. 51 (12): 2465–2488. doi:10.1093/petrology/egq064.
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