What Would Jesus Buy?

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What Would Jesus Buy?
What would jesus buy ver2.jpg
Theatrical release poster
Directed by Rob VanAlkemade
Produced by Morgan Spurlock
Peter Hutchison
Stacey Offman
Starring Bill Talen
Music by Steve Horowitz
William Moses
Distributed by Warrior Poets
Release dates
Running time
90 minutes
Country United States
Language English

What Would Jesus Buy? is a 2007 documentary film produced by Morgan Spurlock and directed by Rob VanAlkemade. The title is a take-off on the phrase "What would Jesus do?". The film debuted on the festival circuit on March 11, 2007, at the South By Southwest (SXSW) conference in Austin, Texas. It went into general U.S. release on November 16, 2007.[1]

The film follows the exploits of the semi-fictional group Reverend Billy and the Church of Stop Shopping. Although founded as a performance collective rather than an actual religious organization, members of the group express spiritual viewpoints against excessive consumerism and materialism, particularly in the context of Christmas. The aforementioned Reverend Billy, played by social activist Bill Talen,[2] is intended by its non-Christian performer not as parody but as a living example of past radical preachers.


The film focuses on the issues of the commercialization of Christmas, materialism, the over-consumption in American culture, globalization, and the business practices of large corporations, as well as their economic and cultural effects on American society, as seen through the prism of activist and performance artist Bill Talen, who goes by the alias of "Reverend Billy", and his troupe of activists, whose street theater performances take the form of a church choir called "The Church of Stop Shopping," that sings anti-shopping and anti-corporate songs. The film follows Billy and his choir as they take a cross-country trip in the month prior to Christmas 2005, and spread their message against what they perceive as the evils of patronizing the retail outlets of several different large corporate chains.


The film was produced by Morgan Spurlock, with cinematography by Alan Deutsch, Daniel Marracino, Martin Palafox, Alex Stikich and Rob VanAlkemade. Jeremy Osbern was an additional cinematographer and Michael Moore, Dietmar Post, Jon Shenk, Damian Kussian and Taylor Martyn (Credited as Taylor Martin) were camera operators. The film was edited by Gavin Coleman and Stela Georgieva.


  • Adetola Abiade ... Alto
  • Paul Allen ... Tenor
  • Paul Norman Allen ... Paul
  • Paul Norman Allen ... Tenor
  • Shannon Baxter ... Soprano
  • Rick Becker ... Trombone
  • James Solomon Benn ... Choir Director / Choreographer
  • Reverend Billy ... Reverend Billy
  • Ben Cerf ... Bass
  • Misun Choi ... Soprano
  • Ben Dubin-Thaler ... Bass
  • Savitri Durkee ... Church Director
  • Leah Farrell ... Tenor
  • Gina Figueroa ... Alto
  • Mike Flthye ... Drums

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