Wilier Triestina

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Wilier Triestina
Private
Industry Bicycles
Founded 1906
Founder Pietro Dal Molin
Headquarters Rossano Veneto, Italy
Area served
Worldwide
Products Bicycles and related components
Website wilier.it

Wilier Triestina (Italian pronunciation: ['viliːˌɛː ˌtriːɛs'tiːna]) is an Italian manufacturer of racing bicycles, founded in 1906 by Pietro Dal Molin in Bassano del Grappa, Italy. They are now based in Rossano Veneto, Italy.

History[edit]

Wilier Triestina got its start in a modest workshop on the banks of the river Brenta in San Fortunato by Pietro Dal Molin from Bassano del Grappa, Italy in the summer of 1906.[1]

The company name originated as an acronym for the phrase “W l’Italia liberata e redenta”, where the W is an abbreviation for "Viva!"[2] (Long live Italy, liberated and redeemed).[3] Triestina comes from the name of the city of Trieste. When Wilier was founded, Trieste was not part of Italy; the name 'Wilier Triestina' reflected a patriotic desire for it to be rejoined.[4][5]

The famous Italian cyclist Fiorenzo Magni rode Wilier bikes in his 1948 Giro d'Italia win as well as his 1949 and 1950 Tour of Flanders wins.[6]

Marco Pantani rode the 1997 Tour de France on a Wilier.[7]

More recently World Champion Alessandro Ballan and runner up Damiano Cunego rode Wilier bicycles to victory in the 2008 UCI Road World Championships.

See also[edit]

References[edit]

External links[edit]