William Lloyd George, 3rd Viscount Tenby

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William Lloyd George, 3rd Viscount Tenby (born 7 November 1927) is a British peer, JP and former soldier. Tenby was one of the ninety hereditary peers in the House of Lords elected to remain after the passing of the House of Lords Act 1999 before his retirement in 2015.

Lord Tenby is the son of Gwilym Lloyd George, 1st Viscount Tenby and Edna Gwenfrom Jones. His father was a National Liberal politician who served as Home Secretary under Winston Churchill and Anthony Eden. The 3rd Viscount Tenby's paternal grandfather was David Lloyd George (later the Earl Lloyd-George of Dwyfor), Liberal Prime Minister (1916–1922), who previously served as Chancellor of the Exchequer 1908–1915; thus he and his heirs are also in remainder to that earldom; ironically, David Lloyd George's 1909 Budget, which was rejected out of hand by the House of Lords, paved the way for reform of the Upper House.

He was educated at Eastbourne College and at St Catharine's College, Cambridge, where he read History and graduated as a Bachelor of Arts in 1949. In 1983, he succeeded his elder brother in the title. Tenby had previously served in the British Army, being commissioned in the Royal Welch Fusiliers, advancing to the rank of Captain.

Tenby worked as editorial assistant for Herbert Jenkins Ltd from 1951–1954, and in the advertisement department of Associated Newspapers from 1954–1957. Between 1957–1974, he was group advertising manager of United Dominions Trust Ltd, and from 1974–1987, as PR adviser to the Chairman of Kleinwort Benson Ltd.

In 1985, he became consultant to the Williams Lea Group until 1993. He was director of Ugland International plc from 1993–1995. He is Chairman of the Trustees of Byways Residential Home and President of the Aldershot Group Riding for the Disabled. Tenby served as President of the Campaign for Rural England (CPRE Hants) between 1985-2001.

Since 1955, Lord Tenby has been married to Ursula Diana Ethel Medlicott, daughter of Lieutenant Colonel Henry Edward Medlicott DSO. They have two daughters and one son: The Hon Timothy Lloyd George, Sara[1] and Clare.[2]

Lord Tenby stood dowbn from the House of Lords on 1 May 2015.[3] Retirement of peers was enabled following the House of Lords Reform Act 2014. Since Lord Tenby sat as a Crossbench hereditary peer, his retirement triggered a by-election, which was won by Alderman the Lord Mountevans.

Arms[edit]

Arms of William Lloyd George, 3rd Viscount Tenby
Coronet
A Coronet of a Viscount
Crest
A Demi Dragon Gules holding between the claws a Portcullis Sable
Escutcheon
Azure over Water barry wavy in base a Bridge of one Arch Proper on a Chief Argent a Portcullis Sable between two Daffodils stalked and leaved also Proper
Supporters
Dexter: a Dragon Gules; Sinister: a Lion Or, each gorged with a Collar company Argent and Vert; pendent from that of the dexter an Escutcheon Argent charged with a Martlet Sable and from that of the sinister an Escutcheon Gules charged with a Port between two Towers also Argent
Motto
Y Gwir Yn Erbyn Y Byd (The truth against the world)

References[edit]

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Peerage of the United Kingdom
Preceded by
David Lloyd George
Viscount Tenby
1983–present
Incumbent