||A major contributor to this article appears to have a close connection with its subject. (August 2010)|
|Privately held company|
|Industry||Board games, card games publishing|
|Headquarters||Danvers, Massachusetts, U.S.
Winning Moves Games was founded in 1995 by four game industry professionals: Phil E. Orbanes (formerly at Parker Brothers, and the leading expert on the game Monopoly), Mike Meyers (formerly at Milton Bradley), Tom Kremer (who discovered and licensed the Rubik's Cube from Hungarian inventor Ernő Rubik), and European game designer Alex Randolph (who is now dead). The company then forged a close relationship with the world's largest game company, Hasbro, Inc., owner of Parker Brothers and Milton Bradley games. As a result, many long-lived Parker Brothers and Milton Bradley games have been and continue to be made exclusively by Winning Moves Games. The company continues to primarily produce family games, including both retro and original designs.
There are currently four separate Winning Moves companies in the world that function as four separate business entities: Winning Moves France, Winning Moves Germany, Winning Moves UK, and Winning Moves USA.
Games produced by Winning Moves USA
Winning Moves USA has published a number games and puzzles throughout its 20 year history. In 2015, they produced:
- Big Boggle
- Box of Bunco
- Classic Candy Land
- Crocodile Dentist
- Classic Ouija
- Clue Classic Edition
- Classic Sorry!
- Classic Trouble
- Classic Yahtzee
- Connect 4 Twist & Turn
- Fish, Fish, Squish!
- Guess Who?
- Hi-Ho! Cherry-O
- Instant Insanity
- Jenga Throw 'n Go
- The Game Of Life Classic Edition
- Box of Bunco
- Monopoly: The Mega Edition
- No Stress Chess
- Parcheesi: Royal Edition
- Pass The Pigs
- Pass The Pigs Pig Party Edition
- Pay Day Classic Edition
- Risk 1959
- Scattergories Categories
- Super Big Boggle
- Super Scrabble
- Tile Lock Scrabble
- Tile Lock Super Scrabble
- Uncle Wiggily
- Rubik's Cube
- Rubik's 2x2 Cube
- Rubik's 4x4 or Revenge
- Rubik's 5x5 or Professor
- Rubik's Twist
- Rubik's Void Cube
Games produced by Winning Moves UK
Corporate custom games: Europe
In 2005 Winning Moves UK started producing custom games on behalf of companies in Europe. Originally their range was limited to Top Trumps; creating customized editions for companies including British Gas, Nokia and Alton Towers. In 2010, under exclusive European license from Hasbro, they increased their range to include custom editions of Monopoly. The companies who have created their own custom Monopoly include Thomas Cook, Virgin Money, Wrigley and Schroders. As of 2012, the company has also introduced custom Cluedo editions, commencing with the BBC's Sherlock and the first in a series of regionalized city editions launched with London.
Immortal Eyes Games
In 2006, Winning Moves USA began importing and creating a new line of games geared towards the hobby/Euro game consumer and named it Immortal Eyes Games.
While Alex Randolph was one of the "fathers of modern boardgame design", and would therefore have certainly been qualified to vet games for this market, he died in 2004, and the remaining members struggled. They released titles such as co-founder Orbanes' own design, Conquest of Pangea, which was widely considered to have more randomness than the adult strategy market tends to prefer, severe mechanical flaws, and a poorly written rulebook. They also released titles such as TransAmerica and Pecking Order, which was deemed by their target audience (hobby/Euro gamers) to be closer to the mainstream family market that Winning Moves serviced than the adult strategy market Immortal Eyes was aiming at. The subsequent poor sales resulted in the discontinuation of the sub-label in 2009.
- Winning Moves USA's website
- Winning Moves France's website
- Winning Moves Germany's website
- Winning Moves UK's website
- Winning Moves Custom Games website
- WinningMovesUSA's channel on YouTube
- "Father of modern boardgame design" mention in online obituary (see also: Sid Sackson):
- Link to Conquest of Pangea on BoardGameGeek
- Written reviews of Conquest of Pangea, the majority of which are negative, and all of which mention the inherent randomness: 
- Community user comments about the game
- List of Immortal Eyes releases, sorted to show the ones listed under the "family" category: