Women's Sports Foundation

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Women's Sports Foundation
Womens sports foundation.png
Founded 1974
Founder Billie Jean King
Type 501(c)3 charitable educational foundation
Focus to advance the lives of girls and women through sport and physical activity
  • 247 West 30th Street
    Suite 7R
    New York, New York 10001
Method Educational projects, public education/recognition, grant making, advocacy
Key people

Chief Executive Officer
Deborah Slaner Larkin [1]
Chair of the Board
Sandra Vivas

Angela Hucles, Soccer
$6,414,375 (2004)[2]
Website www.womenssportsfoundation.org

The Women's Sports Foundation (WSF) "is an educational nonprofit (501(c)3 charity) organization founded in 1974 by tennis legend Billie Jean King" and initially supported by influential Olympic athletes such as swimmer Donna de Varona and skier Suzy Chaffee its stated mission statement is "To advance the lives of girls and women through sports and physical activity."[3]


The Women's Sports Foundation was legally set up in 1974 by Billie Jean King, former husband Larry King and Jim Jorgensen, Business Manager for tennis star Billie Jean King. The Foundation was originally supported by Olympic medalist Donna de Varona and Olympic skier Suzy Chaffee.

In 1972 and in 1973 Bill Jean was awarded the Bob Hope Calvalcade of Sports for the "Outstanding Female Athlete of the Year". In 1974, she donated her winnings of $5,000 to incorporate the Women's Sports Foundation. Simultaneously, n 1974, Billie Jean King started a new magazine titled Women's Sports.

The WSF began its multi-sport emphasis at the 1975 ABC TV show Women’s Superstars which was held at the Houston Astrodome. It was there that Donna de Varona working as an ABC Billie Jean King invited the women athlete contestants to join in on the effort.

For fifteen years, from 1975 to 1990, under the direction of Executive Director, Eva Auchincloss and Assistant Directors Holly Turner and Paula Cabot, and the Chairwoman Billie Jean King, the Board of Trustees was expanded to include Olympian Peggy Fleming, Snoopy creator Charles M. Schulz, and Vice-President of Bristol-Myers Marvin Koslow, David Foster, CEO of Colgate Palmolive. In 1979, Donna de Varona was appointed the first president of the Foundation. Under the leadership of Executive Director Eva Auchincloss and her team, the foundation grew to become the prominent voice advocating for women's sports in the USA.

In 1990, in recognition of Billie Jean's long standing efforts to promote the rights of women, Life magazine named King one of the "100 Most Important Americans of the 20th Century",[5] in part because of her promotion of sports for women such as the Women's Sports Foundation.

Women's Sports Foundation advocates equal opportunity for girls and women's sports in the United States and around the world.

Past presidents include Donna de Varona, Carol Mann, Lyn St. James, Nancy Hogshead-Makar, Wendy Hilliard, Benita Fitzgerald Mosley, Nancy Lieberman, Julie Foudy, Dawn Riley, Dominique Dawes, Aimee Mullins, Jessica Mendoza, Laila Ali, and Angela Ruggiero. The current president is Angela Hucles and the current Board of Trustees Chair is Sandra Vivas.

Year-by-year history[edit]

1974: The Women’s Sports Foundation is founded by Billie Jean King and supported by Donna de Varona and Suzy Chafee in San Francisco. Since then, more than 225 Trustees from the worlds of sport, business, education and entertainment have volunteered and led the way towards carrying out the mission and vision.

1975: The Foundation publishes the first College Athletic Scholarship Guide for Women at a time when few opportunities existed for women to compete in college athletics, and there was virtually no media coverage of the few competitive opportunities. Today, more than 150,000 women are competing in sports at NCAA member institutions, making up more than 40 percent of the participants in intercollegiate athletics and receiving about 43 percent of the scholarship dollars.

1976: The first Executive Director, Eva Auchincloss, is appointed and heads up the office of the Foundation on only $5,000 and a donated office space in San Mateo, Calif. Athletes like Jane Blalock, Donna de Varona, Chris Evert, Diane Holum, Joan Joyce, Micki King, Karen Logan, Sandra Paulson, Paula Sperber, and Wyomia Tyus were members of the first advisory board.

1977: The first official Women’s Sports Foundation newsletter is distributed to its members. Today, a weekly e-mail newsletter is sent out to more than 38,000 members, the Women’s Sports Experience newsletter is circulated to 25,000 members per quarter and SportsTalk reaches 5,000 youth members per quarter.

1978: The first grant programs, including summer camp scholarships, are established by the Foundation. Since then, more than $8 million in cash grants and scholarships and $42 million in educational materials and services has been provided to individuals, teams and grassroots organizations. Eva Auchincloss hires former World Team Tennis Director of Tennis Properties, Holly Turner as Director of Fundraising. Holly later becomes Associate Executive Director. Together, Eva, Holly and Donna create and secure financing for many of the well-recognized programs, projects and funds that provide the basis of the Foundation's work today.

1979: Donna de Varona becomes the Women’s Sports Foundation’s first president, setting the standard for athlete involvement in the organization’s leadership. Under her leadership the foundation initiated the Hall of Fame Dinner (now the Annual Salute to Women in Sports Awards Dinner), Travel & Training grants, research projects, media awards and a toll-free telephone number. Donna has worked to insure there are annual visits to educate Congress about Title IX and the importance of providing sport and physical activity opportunities on an equitable basis. Still involved with the Foundation, de Varona is now the Chair of the Founder’s Circle.

1980: The first Annual Salute to Women in Sports Fundraising and Awards Dinner is held. This year marks our 25th year of honoring the women who are dedicated to making a difference, advancing participation and who dare to compete.

1980: The inaugural induction class of the International Women’s Sports Hall of Fame is honored. With 124 members of the Hall of Fame, the organization continues to direct and advise hundreds of other non-sport organizations to salute women athletes and coaches as leaders and award recipients across all areas of society.

1981: The Foundation’s toll-free information line opens. The Foundation now receives more than 100,000 requests for information each year, sends more than 10,000 general information packets each year and distributes more than 2 million pieces of material each year to girls, parents and program leaders.

1982: The Foundation’s Internship Program begins. More than 450 young professionals have learned professional skills, provided assistance in the implementation of programs and have gone on to successful careers.

1983: The New Agenda Conference brings together the leaders of women’s sports to create a blueprint for the future of women’s sports.

1984: The Foundation’s Travel & Training Fund grants are first awarded. To date, more than $1,200,000 has been awarded from this fund so that athletes can continue their dreams of competing at the highest level.

1985: The High School All-Star program begins and provides recognition for more than 1,700 outstanding high school female athletes. Since then, the Foundation has granted more than $1,000,000 in college scholarships to deserving female athletes in need.

1986: The Women’s Sports Foundation relocates to New York City and hires its second executive director, Deborah Slaner Larkin.

1986: The Women’s Sports Journalism Award program is created to honor women’s sports media coverage. In the 15 years that this award was given, 117 journalists from around the country were honored for excellence in media coverage of women’s sports.

1987: The inaugural National Girls and Women in Sports Day (NGWSD) celebration is held in Washington, D.C., as a day to remember Olympic volleyball player Flo Hyman for her athletic achievements and her work to ensure equality for women’s sports. Since that time, 18 years of NGWSD celebrations have acknowledged the past, recognized current sports achievements and celebrated the move toward equality and access for women in sports.

1988: The Foundation’s second major research study, The Wilson Report: Moms, Dads, Daughters and Sports, is published. To this day, it is recognized as the first large-scale, nationwide intergenerational study of the female sports experience.

1988: Kristi Yamaguchi receives a Travel and Training Grant for her athletic success in figure skating. Four years later at the 1992 Olympic Games, she becomes the first U.S. woman since Dorothy Hamill in 1976 to win the women’s Olympic figure skating gold medal.

1990: The first “Grants for Girls” are awarded. In its 12 years of existence, $545,000 is distributed to fund equipment, facility rental and apparel to girls’ sports programs across the country. Its direct descendant, the GoGirlGo! grants, awarded more than $1 million in its first three years, 2002-2004.

1991: Soccer player Michelle Akers receives a Travel and Training Grant. Nine years later, she is named the FIFA Player of the Century.

1992: The Community Awards and Grants Program (later the Community Action Program) is established. This program brings together community leaders from youth-serving agencies, sports organizations, schools and businesses to promote girls’ and women’s sports in their local communities. Through the Take Action and Spread the Word awards, granted to more than 100 grassroots organizations across the country, communities are encouraged to celebrate participation and support the achievements of girls and women in sports and fitness.

1992: The Minority Internship Program begins, giving more women of underrepresented populations the experience to make their mark in sports-related careers.

1993: The Women’s Sports Foundation gets a “new home” in Nassau County, N.Y., when the eight full-time staff and two interns move into the Lannin House in Eisenhower Park. Today, 29 full-time staff, nine part-time staff and consultants, and 14 interns share their passion for the cause on a daily basis.

1993: Michelle Kwan is named a recipient of the Travel and Training Grant. Four years later, during the 1997-98 season, she becomes the first woman to earn a perfect score at the U.S. national championship when she earns seven 6.0 scores in the short program.

1994: The Athletes’ Speaker Service is officially launched. Since its inception, hundreds of athletes have educated people at schools, companies and conferences.

1995: The Annual Salute to Women in Sports Awards Dinner is televised on TNT. This is the first of a total of five times that the Dinner is televised on a major cable network.

1996: The Olympic Games in Atlanta include 45 Foundation Travel and Training grant recipients competing for the United States. Twelve of them win 16 medals, including Mary Ellen Clark in diving (bronze), Kerri Strug in gymnastics (gold) and Brooke Bennett in swimming (gold).

1996: The Foundation launches a World Wide Web site (now at www.WomensSportsFoundation.org). Millions of people around the world have accessed the Foundation’s information via the Internet.

1996: The first Wilma Rudolph Courage Award is given to Jackie Joyner-Kersee. Since then, eight other women who have demonstrated the ability to overcome adversity, make significant contributions to sports and serve as inspirations and role models for others have received this prestigious honor.

1997: The Foundation publishes The Women’s Sports Foundation Gender Equity Report Card. This publication examines the compliance with Title IX of more than 700 National Collegiate Athletic Association (NCAA) colleges and universities.

1998: The Women’s Sports Foundation Report: Sport and Teen Pregnancy is published. Until this study, there was little or no recognition among teen pregnancy prevention experts and policymakers that athletic participation helps reduce many girls’ risk for pregnancy. The report is so successful that it is published in major newspapers such as USA Today, San Francisco Chronicle, Boston Globe, Los Angeles Times and international outlets, generating about 250 million media impression.

1998: The Foundation is granted United Nations Consultative status for being concerned with matters within the competence of The Economic and Social Council. To date, the Foundation is the only non-governmental sport organization in the world to receive such status.

1999: The Women’s Sports Foundation Report: Addressing the Needs of Professional and Amateur Athletes is published. With this data, the Women’s Sports Foundation helps National Governing Bodies address issues of importance for female athletes.

2000: The Foundation’s first bilingual (English/Spanish) guide, the Parent’s Guide to Girls’ Sports, is published. Since its first printing in 1986, more than 1 million copies have been distributed.

2000: The Foundation is awarded the International Olympic Committee’s first-ever Women in Sport Award for the Americas.

2001: The Foundation publishes The Women’s Sports Foundation Report: Health Risks and the Teen Athlete study. Now, program leaders, educators and policymakers have solid evidence that sports participation is a fundamental solution to the health risks faced by teen girls.

2001: The first grant in The Project to Eliminate Homophobia in Sports is awarded. An educational curriculum and video entitled “It Takes A Team” is created to reach athletes, coaches and administrators nationwide.

2001: GoGirlGo! education and grant programs are established. More than 625,000 girls aged 10-14 have been educated about avoiding health-risk behaviors and more than $2,000,000 has been given to support girls’ physical activity opportunities.

2002: The National Public Service Announcement campaign “Do you know who I am?” is created thanks to Element 79 Partners, Seven Worldwide and the many individuals who donated their time and expertise. The campaign appears more than 18,000 times in print, on television and on the radio and generates 500 million media impressions.

2002: The Olympic Winter Games take place in Salt Lake City, Utah. Travel & Training grant recipients win four of the 11 Olympic medals earned by United States women and seven medals, four of them being gold, in the Paralympic Games.

2003: The Foundation helps lead a 12-month campaign with a coalition of more than 100 organizations to engineer grassroots demonstrations in seven cities to oppose the administration’s attempts to dismantle Title IX. Without these efforts, high school participation opportunities for women might have fallen by 163,000, college rates by 43,000 and as much as $103,000,000 might be lost in college athletic scholarships annually.

2004: The GoGirlGo! National Campaign to get one million inactive girls active and to keep one million active girls motivated to participate is launched. Obesity rates have doubled in children and tripled in adolescents over the last two decades. One in seven young people is obese and one in three is overweight. The Foundation is combating these health risks one girl at a time. Atlanta becomes the first GoGirlGo! community.

2004: SuperWomen: 100 Women-100 Sports, is published. The book shows everyone that female athletes come in all races, ages and body types and that there is a sport for everyone.

2004: The XXVIII Olympic Games is held in Athens, Greece. Seventeen Travel & Training grant recipients compete for the United States, four of whom brought home medals in cycling, rowing, swimming and track and field.

2005: Chicago becomes the 2nd GoGirlGo! community project.

2006: San Antonio becomes the 3rd GoGirlGo! community project

2006: The Foundation publishes Women in the 2006 Olympic and Paralympic Winter Games: An Analysis of Participation, Leadership and Media Coverage. This report examined the extent to which both the international and U.S. sports communities provide equitable sports participation and leadership opportunities for women and assigned grades based on the assumption that men and women should have equal opportunities as athletes and leaders and be equally represented in media coverage.

2007: Boston becomes the 4th GoGirlGo! community project

2007: The Foundation publishes Who’s Playing College Sports: Trends in Participation. It provided the most accurate and comprehensive examination of participation trends to date. Data from almost every higher education institution in the country was analyzed utilizing data and methods that are free of the shortcomings present in previous research on this subject.

2008: The Billie Jean King International Women’s Sports Hall of Fame opened in the Sports Museum of America. The museum closed due to financial problems in February 2009.[4]

Current initiatives and programs[edit]

International Women's Sports Hall of Fame: The International Women’s Sports Hall of Fame recognizes the athletic achievements of those who have competed at least 25 years prior to the present year in the Pioneer category. Athletes whose accomplishments came within the past 25 years are inducted into the Contemporary category. Selections are made worldwide and are based on achievements, breakthroughs, innovative style and ongoing commitment to the development of women’s sports.

GoGirlGo!: The Women’s Sports Foundation’s GoGirlGo! works across the country to improve the health of sedentary girls and to keep girls involved in physical activity. We get girls moving not through direct service, but by supporting programs and organizations that work with girls. GoGirlGo! identifies and weaves together quality resources within each community and provides comprehensive support through education, funding, public awareness and networking.

Sports 4 Life: In October 2014, the Women’s Sports Foundation, with support from espnW, launched “Sports 4 Life” a new, national grant program to increase participation and retention of African-American and Hispanic girls in sports.

The Travel & Training Fund: The Women's Sports Foundation (WSF) was the first — and only — charitable organization to offer grants to aspiring women athletes with elite potential when it established the grant almost 30 years ago. The Travel & Training Fund provides direct financial assistance to aspiring athletes – in individual and team sports. Travel & Training grants allow serious female athletes a chance to fulfill their potential on the regional, national or international level through assistance for coaching, specialized training, equipment, athletic attire, and/or travel. Since 1984, WSF awarded grants to more than 1300 individual athletes and teams – including figure skaters Michelle Kwan and Rachael Flatt, diver Mary Ellen Clark, ski jumper Alissa Johnson, swimmer Mallory Weggemann and the US National Water Polo Team. The T&T Fund is supported by contributions by donors and WSF national sponsor Gatorade.

It Takes A Team: Originally called The Project to Eliminate Homophobia in Sport, It Takes A Team! started in 1996, enabled by fundraising efforts by tennis legend, Martina Navratilova. The Project to Eliminate Homophobia in Sport was a collaborative effort among the Women’s Sports Foundation, the National Center for Lesbian Rights, the National Collegiate Athletic Association, the Gay and Lesbian Education Network, the Ms. Foundation, Uncommon Legacy and ASTRAEA. Under the leadership of Lisa Dawn Thompson, the project developed a comprehensive educational kit which was first released in 2002. In 2005, Pat Griffin became director of It Takes A Team! and is continuing the project’s commitment developing and disseminating high quality educational materials promoting sports equality for all.

V is for Victory. So is IX.: (no longer running) In three target states: California, Washington and Pennsylvania, the Women’s Sports Foundation is partnering with legal expert centers: the California Women’s Law Center (CLWC), the American Civil Liberties Union of Washington (ACLU) and the Women’s Law Project (WLP) to provide education, resources and technical assistance to parents, students, coaches and administrators to level the playing field in those communities. In each region, the law centers are armed with the legal knowledge and expertise to provide individuals with technical assistance and support as they navigate the channels to make positive change within their schools. Additionally, the Foundation has local staff providing free educational workshops to parents, coaches and students. All participants leave with resources to act, step-by-step, on behalf of Title IX victory.

Research and Resource Center[edit]

SHARP, the Sport, Health and Activity Research and Policy Center for Women and Girls, was established in 2010 as a new partnership between the Women’s Sports Foundation and University of Michigan's School of Kinesiology and Institute for Research on Women & Gender. SHARP's mission is to lead research that enhances the scope, experience, and sustainability of participation in sport, play, and movement for women and girls. Leveraging the research leadership of the University of Michigan with the policy and programming expertise of the Women's Sports Foundation, findings from SHARP research will better inform public engagement, advocacy, and implementation to enable more women and girls to be active, healthy, and successful.[5]

The Women’s Sports Foundation Library and Resource Center contains a large collection of books, magazines, articles, photographs, films, videos, and artifacts.[6]

Award ceremonies[edit]

Annual Salute to Women in Sports[edit]

The Annual Salute to Women in Sports celebrates the achievement of female athletes across all sports. Held in October at Cipriani Wall Street in New York City, the Annual Salute features a cast of celebrities, champion athletes and supporters of girls and women in sports. The fundraising gala is a charitable fundraising event with proceeds benefiting the Foundation's grants, research, educational and advocacy-related programming. The Sportswoman of the Year Award - Team and Individual, the Billie Jean King Contribution Award and the Wilma Rudolph Courage Award are all presented during the gala. The Sportswoman of the Year Awards are voted on by the public.

Prior to its debut at Cipriani in 2011, the Annual Salute was held at the Waldorf–Astoria and Marriott Marquis hotels in New York City.

Sportswoman of the Year, Individual Sport[edit]

Sportswoman of the Year, Team Sport[edit]

Billie Jean King Contribution Award[edit]

Wilma Rudolph Courage Award[edit]

ANNIKA Inspiration Award[edit]

Yolanda L. Jackson Give Back Award[edit]

WSF/WBCA Graduate Assistant of the Year[edit]

Darlene Kluka Award[edit]

  • 2010: Dr. Don Sabo[16]

The Billie Awards[edit]

Main article: Billie Awards

The Billie Awards (also known as The Billies) was an annual awards ceremony in Los Angeles, California first held by the Women's Sports Foundation in 2006.[17]

Flo Hyman Award[edit]

Main article: Flo Hyman Award

The Flo Hyman Memorial Award was conferred annually between 1987 and 2004.

International Women's Sports Hall of Fame[edit]

The International Women's Sports Hall of Fame was established in 1980, to give recognition to female athletes who have made history in women’s sports. The International Women’s Sports Hall of Fame recognizes the athletic achievements of those who have competed at least 25 years prior to the present year in the Pioneer category. Athletes whose accomplishments came within the past 25 years are inducted into the Contemporary category. Selections are made worldwide and are based on achievements, breakthroughs, innovative style and ongoing commitment to the development of women’s sports.[18]


  1. ^ [1]
  2. ^ a b Women's Sports Foundation Charity Report. Give.org. Better Business Bureau, June 2006.
  3. ^ About Us - Women's Sports Foundation
  4. ^ Financial Problems Cause Sports Museum of America to Close - New York Times - February 21, 2009
  5. ^ http://www.womenssportsfoundation.org/home/research/sharp-center/about-sharp The Sport, Health and Activity Research and Policy Center for Women and Girls
  6. ^ Collection: Women’s Sports Foundation Library webpage. Women's Sports Foundation official website. Retrieved 2010-10-15.
  7. ^ a b c d e Hock, Lindsay. 2010 Annual Salute to Women in Sports. WSF official website. Retrieved 2010-10-15.
  8. ^ "Wissahickon grad O'Donnell is honored". Philly.com Sports. Philadelphia Media Network. October 14, 2010. Retrieved 2010-10-15. 
  9. ^ Sportswoman of the Year Award webpage. Women's Sports Foundation official website. Retrieved 2010-10-15.
  10. ^ Billie Jean King Contribution Award webpage. Women's Sports Foundation official website. Retrieved 2010-10-15.
  11. ^ Wilma Rudolph Courage Award webpage. Women's Sports Foundation official website. Retrieved 2010-10-15.
  12. ^ ANNIKA Inspiration Award webpage. Women's Sports Foundation official website. Retrieved 2010-10-15.
  13. ^ a b c "ANNIKA Inspiration Award". Women's Sports Foundation. Retrieved 2 January 2015. 
  14. ^ Yolanda L Jackson Give Back Award. Women's Sports Foundation official website. Retrieved 2011-11-20.
  15. ^ "WBCA Graduate Assistant of the Year". Women's Basketball Coaches Association. Retrieved 3 Jul 2014. 
  16. ^ Darlene A. Kluka Women's Sports and Physical Activity Research Award webpage. Women's Sports Foundation official website. Retrieved 2010-10-15.
  17. ^ "Billies Awards Smash-Hit on West Coast Scene". lasplash.com. 2008-05-26. 
  18. ^ International Women's Sports Hall of Fame webpage. Women's Sports Foundation official website. Retrieved 2013-5-3.

External links[edit]